Webinational Webinar Podcast with Joe Daniel

Webinational Webinar Podcast with Joe Daniel

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Webinational Webinar Podcast with Joe Daniel episodes

  • 08 - 5 Phases of a Profitable Webinar
    Webinars are not "me"-centric. They need to be prospect-centric.
    Yes, you'll be the one doing most or all of the talking. You set the course.
    But you better set a destination everyone else wants to go.
    A good webinar isn't one big long production. It has 5 phases that flow seamlessly together.
    In this episode of the Webinational Webinar Marketing Podcast, I'll teach you how to use those 5 phases. Plus, transition between them so no one gets bored or drops out.
    1. The pre-webinar
    2. The Opening
    3. Presentation
    4. The Pitch
    5. Questions & Answers
      6. These 5 phases are the critical parts of there Webinar. Remember that they are steps in your sales funnel!
      Listen to Episode 8 of the Webinational Webinar Marketing podcast to learn more!
      34 min
    6. 07 - 8 Steps in Your Webinar Sales Funnel
      Presenting a Webinar that sells is just like any other marketing plan. You create a funnel.
      Each spot on the funnel will move potential customers along. If there's a problem, good customers could fall out of the funnel!
      The Webinar sales funnel starts with marketing your webinar and goes all the way through to your follow-up emails.
      You should be tracking each step of the way as best you can. It isn't easy, but there are a lot of tools to help you.
      I admit to not being really proficient in tracking my sales funnel. I'm working to sure things up this year.
      Truthfully, I'm a pedal-to-the-metal type of guy. I like to just go and see what happens. 
      That's a good thing because I get a lot done. But I'm never quite sure what worked and what didn't.
      I'm trying to get this Webinar funnel nailed down so I know what works. More important, I want to know what didn't.
      Here's the steps in my Webinar sales funnel...
      1. The Registration Page - getting people there with my mailing list, Twitter, Facebook Ads, etc.
      2. The pre-Webinar AutoResponder & Reminder Emails
      3. The pre-Webinar, when people log in - Yes, you can lose or win people here!
      4. The Opening - Answer the question, "Am I in the right place?"
      5. The Presentation - No sleeping!
      6. The Pitch - OK pretty obvious right? This is the end!
      7. Nope... the Question & Answer - Some people just aren't sold yet
      8. The Follow-Up Email - My webinars end late at night sometimes, these can be critical!
        9. There's one other key point... some people will fall out. You need to capture their email early.
        Then you can put them into a separate funnel! They were interested at one point, and something kept them from you. Don't lose them forever!
        Give Episode 7 of The Webinational Webinar Marketing Podcast a listen now!
        36 min
      9. 06 - Creating Your Webinar Presentation

         

        The presentation. The meat and potatoes. 

        Like many of you, I use PowerPoint on an almost daily basis.

        My webinars are no difference. But you don't have to use PowerPoint.

        You can use several other tools like Keynote (for Mac users) or the free LibreOffice and Google Drive.

        No matter what you use, the idea is the same. Keep it simple, keep it moving.

        How can you create your top notch Webinar presentation?

        More important, how can you do it without wasting a ton of time?

        Your content is still the King. And Webinars are no exception.

        Beautiful designs and elaborate images will not increase your sales (unless you're selling graphic design...)

        So keep it simple! Follow these tips to put together your next Webinar presentation in no time!

        29 min
      10. 05 - Find Your Webinar Hosting Service

        Presenting a webinar takes a lot of preparation. Finding a hosting service doesn't.

        I've broken it down for you here. There are tons of services available but these are the one's that work for me.

        There's something for everyone here...

        1. Beginners can use the free AnyMeeting.com service
        2. Professionals will want to use GoToWebinar.com
        3. Rebels are going to step out the latest, WebinarJam.com

          4. If choosing a service is holding you up, stop wasting time. 

          AnyMeeting.com is free. 

          GoToWebinar.com has a free trial.

          And WebinarJam is awesome. And offers a guarantee. 

          So pick the one that fits you best and get to work!

          31 min
        4. 04 - 5 Secrets to Giving Away Your Secrets

           

          How much information are you going to give away for free? The answer will surpise you.

          Webinars are about establishing yourself as an expert. Building relationships. Creating trust.

          You can't do that if you have something to hide. 

          Put your best stuff out there in your webinar. You don't have to put everything out there, but put your best stuff out there.

          If you're hiding something, no one will know your true genius in your field.

          And they'll know you have something to hide! Not much trust there.

          Follow these 5 steps to have a successful web event...

          1. Remember the 80/20 Rule
          2. Give Actionable Steps
          3. Let them in on a "Game Changer"
          4. Don't be shy in your Q&A Session
          5. When in doubt, tell them more

            6. When you put together your webinar, keep these "secrets" in mind! 

            You'll have more success when you open up your tool kit to your attendees.

            30 min
          6. 03 - If You Build,It Will They Come?

            What's your biggest fear about hosting a webinar?

            Mine hasn't changed, even after doing nearly 100 webinars. 

            What if no one shows up? What if people don't care what I have to say?

            Here's the good news. It really does not matter. 

            Especially on the first one. But even after you've done a few of them, you can always gain something from presenting your webinar to even the smallest audiences...

            1. Get experience presenting your webinars
            2. Record the presentation and repurpose it later
            3. You can still make a sale!

              4. In most webinar platforms, the attendance is hidden. They don't know they are alone.

              Presenting to an empty room is tough. Presenting to an empty webinar is easy.

              Now, you don't want to be sitting in there alone. So what do you need to do?

              Get folks to show up. 

              In this episode, we talk about how you can fill up your webinar event with highly targeted potential customers.

              32 min
            4. 02 - 4 Product Ideas You Can Sell Now

              If you're listening to this podcast, I can make one assumption...

               

              You want to make some money.

               

              Do you have something to sell?

               

              More importantly, do you have something that people want to buy?

               

              The second episode in the Webinational.com 30 Days to a Profitable Webinar series focuses on finding something to sell.

               

              Even better, we're going to talk about selling when you don't actually HAVE anything!

               

              Here are the four options discussed in the podcast...

               

              1. Creating an eBook to sell
              2. Selling a group training
              3. 1 on 1 Consulting
              4. Selling someone elses stuff - Affiliate Products

                5.  

                There are lots of other products. These are some of my favorites.

                 

                Have questions? Email me at [email protected]

                35 min
              5. 01 - 5 Reasons You Should Market with Webinars

                You've probably attended a webinar. You might have even bought something.

                Or you are just looking for a new way to sell. A way to expand your marketing.

                New business or old. New product launch or your top selling classic product.

                You can use webinars to expand your marketing platform.

                Webinational.com begins 30 Days to a Profitable Webinar. There'll be a new podcast every week day for 4 weeks.

                At the conclusion, you'll have the information needed to create profitable webinars for your business.

                In this episode, we're looking at 5 reasons webinars should be part of your business marketing plan...

                1. Webinars establish you as the expert
                2. They are FUN to present
                3. Your customers value webinars
                4. Build a relationship through Webinars
                5. Webinars CONVERT! That's what matters most!

                  6. Jump in and join us for 30 Days to a Profitable Webinar from Webinational.com.

                  33 min

                About Webinational Webinar Podcast with Joe Daniel

                From the publisher's feed

                After 10 years in education, Joe Daniel was able to start his own business doing what he is passionate about. Today, he runs a 6-figure online business. Webinars are a cornerstone of that business.