WebmasterRadio.fm

WebmasterRadio.fm

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WebmasterRadio.fm episodes

  • Impromptu: Leading in the Moment
    Today on Entrepreneur Effect Dush is joined by Judith Humphrey. In her new book, Impromptu: Leading in the Moment, communications expert, author, and acclaimed speaker Judith Humphrey provides insight into how to think on your feet and speak spontaneously and successfully in virtually every situation from elevator conversations with your boss to industry networking events to job interviews. Often, the most important moments are spur-of-the-moment exchanges, opportunities that we should take advantage of by preparing in advance. Drawing upon the most memorable impromptu moments in history—from the ancient Greeks to today’s leaders in business, politics, and entertainment—Impromptu explores every aspect of spontaneous speaking in order to prepare us for anything life throws our way.
    34 min
  • How Unconscious Bias Holds You Back
    Anne & Gillian revisit bias from a fresh perspective -- how are your unconscious biases affecting the decisions you make in your business, for example in forming your marketing strategy, or seeking funding. They look more deeply at the definition of bias, which is actually a neutral attribute, and find it is hard wired into each and every one of us. What to do? They surface the question asked by Rand Fishkin (full disclosure, Gillian’s son and co-founder at Moz.) “How is my cultural conditioning biasing me.?” From there Anne brings up another new perspective on gender bias, this one from Jennifer Palmieri, Communications Director for the US Democratic presidential candidate in 2016, the first woman to be nominated by a major US party. Palmieri questions whether we are on the right track to end bias when we expect women to be and act according to the rules men have set, and she asks if there is a better way.
    33 min
  • Investigating influence and Propaganda in a Digital Age
    Jim Hedger and guest host Kristine Schachinger welcome Alicia Wanless-Berk – Digital Propaganda Expert @ La Generalista. La Generalista is an online publication that investigates influence and propaganda in a digital age. 
    Plus, with Google pushing into retail and Amazon into advertising, where should you invest your ad budget, and No Reset button for penalized sites
    55 min
  • Mastering Social Platforms And Influence To Make Sure Your Mobile Apps Trend
    Social media sites, such as Facebook, Twitter, Snapchat, Reddit, and Instagram can be powerful springboards to make sure your apps trend and rise the ranks to engage your target audience. Our host Peggy Anne Salz with MobileGroove catches up with Thomas Ma, Co-Founder of Sapphire Apps, who shares top tips, tricks and solid advice app marketers can follow to meet app download and customer engagement expectations. He also explains how Sapphire Apps, which has a portfolio of over 500 iOS apps with a combined following of 15+ million, partners with social media influencers to give them a chance to increase their revenue through trendy apps such as the Emoji Maker.
    35 min
  • Update on VC Funding Women Founders
    It’s not news that women founders got a miserable 2% of venture capital last year and have averaged 20% of all VC deals each year since 2006. Despite that dreary reporting, Anne and Gillian have found some signs of forward momentum in studies by PitchBook. They are small changes in a few major cities, but progress nonetheless. Listen to further findings on whether women VC’s tend to fund women startups and if not, why not, according to some striking new data crunching from PitchBook. Last, this episode will tell you about some surprising new research from Columbia doctorate fellow Dana Kanze on how best to overcome gender bias in funding. Spoiler alert, it’s not as easy as firms’ bringing on more female VC’s.
    35 min
  • Lessons Learned Planning Massive Changes to a WordPress Plugin
    In this episode of Press This we're chatting with Mark Zahra of EDD Bookings & WP Mayor about the lessons he's learned planning a major release of his plugin EDD Bookings. If you've ever thought about making a WordPress plugin, this episode contains useful insights learned from success and failures in maintaining and improving a WordPress plugin. If you've built a WordPress plugin already, listen to this episode for a chance to learn from someone else going through the same things you are. Listen now!
    29 min
  • Adds, Annotations, Filters, And Comparisons
    Google will start deactivating AdWords accounts next week if they have not spent any money in the past 15 months. This will occur automatically in an attempt to “speed up” the AdWords experience. An email notification will be sent to individual AdWords users when their account has been deactivated. Mike Blumenthal reports that Google is now slowly rolling out the new Google My Business dashboard that it announced back in November 2017. I have had the new dashboard for my account for a month or so, but according to Mike, who watches the space closely, it is rolling out to more people slowly now. Google's new Search Console which is live for all just got some upgrades Google wants to share with you. Google shared on Twitter that the upgrades are mostly "visual updates" to the reporting in the tool.
    54 min
  • Darieth Chisolm and 50 Shades of Silence
    Bennet Kelley speaks with Darieth Chisolm, an Emmy Award-winning TV host and news anchor, author, life and business coach, who was devastated by the crime of cyber abuse and revenge porn after my life was threatened by a jealous ex-boyfriend. Darieth talks to us about 50 Shades of Silence, a global movement giving voice and dignity to victims of cyber harassment and online crimes. Our goal is to raise awareness to cyber stalking, cyber rape, cyber bullying and other online crimes.
    54 min

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