Wharton Marketing Matters

By The Wharton School

Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the ... more

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FAQs about Wharton Marketing Matters:

How many episodes does Wharton Marketing Matters have?

The podcast currently has 293 episodes available.

Wharton Marketing Matters episodes:

August 03, 2023 Danielle Wiener-Bronner, Writer for CNN Business
Danielle Wiener-Bronner, a writer for CNN Business, joins Barbara Kahn and Dr. Americus Reed to talk about marketing of the Barbie movie, Chic-fil-A's new restaurant concept, and Bud Light's marketing campaigns.

Hosted on Acast. See acast.com/privacy for more information.
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27min
July 27, 2023 Emily Arkells, Vice President of Global Digital Brand Experience for Maybelline New York
Emily Arkells, Vice President of Global Digital Brand Experience for Maybelline New York join Barbara Kahn and Dr. Americus Reed to talk about Maybelline's Virtual Loft and the digital shopping experience.
Hosted on Acast. See acast.com/privacy for more information.
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16min
July 27, 2023 Lauren Sudworth, Head of Brand and Content at PhotoRoom
Lauren Sudworth, Head of Brand and Content at PhotoRoom joins Barbara Kahn and Dr. Americus Reed to talk about AI photo editing, the digital photo landscape, the metaverse, and more!
Hosted on Acast. See acast.com/privacy for more information.
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16min
July 27, 2023 Adrianne Pasquarelli, Special Projects Editor and Senior Reporter at Ad Age
Adrianne Pasquarelli, Special Projects Editor and Senior Reporter at Ad Age joins Barbara Kahn and Dr. Americus Reed to talk about the renaming of Twitter, the massive success of the Barbie movie, Bud Light, and more!
Hosted on Acast. See acast.com/privacy for more information.
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24min
June 27, 2023 Jake Bullock & Luke Anderson, Founders of CANN
Jake Bullock and Luke Anderson, Founders of CANN, join Marketing Matters to talk about Pride, becoming the #1 selling THC infused beverage, Branding, Social Tonics, Celebrity Backers & more!
Hosted on Acast. See acast.com/privacy for more information.
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24min
June 27, 2023 Emily Vaca, Founder of MINNIDIP
Emily Vaca, Founder of MINNIDIP, joins Marketing Matters to talk about creating inflatable pools for adults, partnerships & collaborations, and plans for the future!
Hosted on Acast. See acast.com/privacy for more information.
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17min
June 27, 2023 Jeff Klein, Chief Marketing Officer of Popeyes Louisiana Kitchen
Jeff Klein, the Chief Marketing Officer of Popeyes Louisiana Kitchen, joins Marketing Matters to discuss their campaign "We Don’t Make Sense, We Make Chicken” and their shift to focus on taste, history and the nature of its hometown, New Orleans!
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17min
June 27, 2023 Jeanine Poggi, Editor of Ad Age
Jeanine Poggi, Editor of Ad Age, joins Marketing Matters to discuss Marketing News of the week including new Twitter CEO, Cannes Lions Predictions, Ad Age's survey on Black-owned media companies and more!
Hosted on Acast. See acast.com/privacy for more information.
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21min
June 27, 2023 Vanessa Patrick, Professor and Author
Vanessa Patrick, award-winning Marketing Professor and researcher at the Bauer School of Business at the University of Houston, joins Marketing Matters to discuss her new book "The Power of Saying No".

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26min
June 27, 2023 Asa Hiken, Technology Reporter for Ad Age
Asa Hiken, a technology reporter for Ad Age covering Web3, AI and other emerging spaces, joins Marketing Matters to talk about Target Scaling Back on Pride, Merchandise, the AI Race & Revolution, TikTok testing an AI chatbot and more!
Hosted on Acast. See acast.com/privacy for more information.
...more
28min

FAQs about Wharton Marketing Matters:

How many episodes does Wharton Marketing Matters have?

The podcast currently has 293 episodes available.