Wharton's Barbara Kahn and Dr. Americus Reed speak with Ludovica Cesareo, an Assistant Professor of Marketing at Lehigh University about Coca-Cola's new ad campaign and the lack of success of The Marvel's movie.

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Wharton Barbara Kahn and Dr. Americus Reed speak with Annie Reardon, Co-founder and Co-CEO of Ludo about the Ludo founding story, loyalty rewards, rebranding the company, gamification, and more.

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Wharton's Barbara Kahn and Dr. Americus Reed speak with Maggie Malek, President North America at Crispin Porter + Bogusky about creative marketing, the importance of culture in marketing, how her military service plays a role in her current career, managing a global workforce, and more.

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Wharton's Barbara Kahn and Dr. Americus Reed speak with Peter Adams, Senior Reporter of Marketing Dive, about brand activism, the new Doritos marketing campaign, and Amazon retail media.

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Wharton's Barbara Kahn and guest co-host Anne Wilson, speak with Anna Banks, Senior Vice President, Personalization and Performance Marketing at Sephora about marketing and advertising at Sephora, as well as the beauty marketing space.

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Wharton's Barbara Kahn and guest co-host Anne Wilson, speak with Pamela Danziger, Speaker, Author, and Market Researcher about Gucci, Louis Vuitton, trends in luxury marketing, and holiday retail.

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Wharton's Barbara Kahn and Dr. Americus Reed speak with Odette Welling, VP of Halloween at Party City, about their plans for the upcoming holiday, their marketing strategies around Halloween, and trends in Halloween costumes.

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Wharton's Barbara Kahn and Dr. Americus Reed speak with Steven Silverstein, CEO of Spirit Halloween about Halloween retail, trendy costumes, Halloween decorations, their Halloween-based fundraising efforts, and much more.

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Wharton's Barbara Kahn and Dr. Americus Reed speak with Chris Kelly, a reporter with Marketing Dive, about popular Halloween marketing campaigns, including Ikea, Burger King, and Jack In The Box.

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Wharton's Dr. Americus Reed speaks with Glenn Shimkus, founder of Prisidio, an innovative, mobile first, digital vault set to revolutionize life preparation.

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