To start off the New Year, we welcome back Sheri Singer, president of Singer Communications (www.singercomm.com). Together we offer a retrospective on 2020 and what it meant for communications professionals, both professionally and personally.

Thank you to my daughter, Rachel Greenberger, for our new podcast art.

Thank you to Jim Cirillo at jimiumgroup.com for our old podcast music.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

To start off the New Year, we welcome back Sheri Singer, president of Singer Communications (www.singercomm.com). Together we offer a retrospective on 2020 and what it meant for communications professionals, both professionally and personally.

Thank you to my daughter, Rachel Greenberger, for our new podcast art.

Thank you to Jim Cirillo at jimiumgroup.com for our old podcast music.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

Back in September I appeared as a guest on Aaditya Mehta's Mumbai-based podcast, Personality Development. Please enjoy this encore presentation.

What to Say When Things Get Tough will be back with all-new episodes on Wednesday, January 6. Until then, Happy Holidays and ... always be positive!

Back in September I appeared as a guest on Aaditya Mehta's Mumbai-based podcast, Personality Development. Please enjoy this encore presentation.

What to Say When Things Get Tough will be back with all-new episodes on Wednesday, January 6. Until then, Happy Holidays and ... always be positive!

Most people are perplexed by big numbers. We're just not good at comprehending millions, billions and trillions, and that can trip us up when we need to communicate effectively in difficult situations. In this episode, we discuss why we have such trouble with big numbers (which does help to explain why we continue to play the lottery even though we'll never win), how they influence our perception of risk, and some techniques for the proper use of big numbers in difficult communication situations.

We'll be back with new episodes in the new year. I hope everyone enjoys a happy and healthy holiday season.

Thank you to Jim Cirillo at jimiungroup.com for our original music.

Thank you to CC Snetsinger for our original art.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

Most people are perplexed by big numbers. We're just not good at comprehending millions, billions and trillions, and that can trip us up when we need to communicate effectively in difficult situations. In this episode, we discuss why we have such trouble with big numbers (which does help to explain why we continue to play the lottery even though we'll never win), how they influence our perception of risk, and some techniques for the proper use of big numbers in difficult communication situations.

We'll be back with new episodes in the new year. I hope everyone enjoys a happy and healthy holiday season.

Thank you to Jim Cirillo at jimiungroup.com for our original music.

Thank you to CC Snetsinger for our original art.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

I think I made a mistake releasing a new episode during Thanksgiving week. Listenership was way down. So, I decided to re-post last week's interview with Sheri Singer of Singer Communications (www.singercomm.com). It's really good and I hope more people will hear it this way.

Original music by Jim Cirillo (www.jimiumgroup.com).

Original art by CC Snetsinger.

Send questions to [email protected].

Follow us on Twitter at #wtswtgt.

And please rate, review and subscribe!

I think I made a mistake releasing a new episode during Thanksgiving week. Listenership was way down. So, I decided to re-post last week's interview with Sheri Singer of Singer Communications (www.singercomm.com). It's really good and I hope more people will hear it this way.

Original music by Jim Cirillo (www.jimiumgroup.com).

Original art by CC Snetsinger.

Send questions to [email protected].

Follow us on Twitter at #wtswtgt.

And please rate, review and subscribe!

Today I’m pleased to bring you the conclusion of my interview with Sheri Singer, president of Singer Communications. In this installment, Sheri and I discuss a few silver linings for trade associations and professional societies amidst all the bad news that’s come our way in 2020, and what they mean for communicators and consultants who work for these organizations. 

Thank you to Jim Cirillo at jimiumgroup.com for our original music and to CC Snetsinger for our original podcast art.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

I’ll be back next week to discuss big numbers and how they affect our assessment and perception of risk, in an episode entitled Why We Play the Lottery.

Until then, have a safe and healthy Thanksgiving holiday.

Today I’m pleased to bring you the conclusion of my interview with Sheri Singer, president of Singer Communications. In this installment, Sheri and I discuss a few silver linings for trade associations and professional societies amidst all the bad news that’s come our way in 2020, and what they mean for communicators and consultants who work for these organizations. 

Thank you to Jim Cirillo at jimiumgroup.com for our original music and to CC Snetsinger for our original podcast art.

Please send questions to [email protected] and follow us on Twitter at #wtswtgt.

I’ll be back next week to discuss big numbers and how they affect our assessment and perception of risk, in an episode entitled Why We Play the Lottery.

Until then, have a safe and healthy Thanksgiving holiday.