Before the Launch with Brenna McGowan

When to Launch After an Event (Like a Summit)


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Should You Launch Right After Your Event? It Depends…


Ever wondered if you should pitch right after your summit, challenge, or bundle? I get this question all the time, and today I’m breaking down why the answer isn’t so simple.


In this episode, I explain the real questions you should ask yourself before launching after an event. I also share the approach I take with my own summit, Behind the Launch, and why I treat it differently from a straight-up sales event.


Here’s what you’ll learn:


  • 4 questions to ask yourself when trying to determine when to launch after an event


  • The difference between list-building vs. conversion events


  • Why “it depends” is actually a strategic answer


  • How offer alignment changes your post-event launch plan


  • What to consider if your offer is higher ticket


  • When a full pre-launch before your launch makes more sense


🎧 Listen now to make your post-event strategy work for you!

Your Next Steps:


Want to plan your next launch in seconds? Grab my free AI Launch Calendar


🔹 Let’s work together! Book a strategy call

🔹 Join the Behind the Launch Facebook Group

🔹 Connect on Instagram


Thanks for Listening!


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Before the Launch with Brenna McGowanBy Brenna McGowan

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