Grace Gumala went from being retrenched without warning to launching a thriving social media agency, hitting 6 figures in revenue just within the first year — without spending a cent on ads. In this episode of Where Are My Customers?, she reveals the secret behind blowing up on TikTok, and also shares the raw truth about navigating layoffs, finding her footing as an entrepreneur, as well as the surprising strategy that brings her a steady stream of clients. We dive deep into:🔥 How retrenchment became her biggest opportunity🔥 The TikTok content strategy that made her go viral🔥 Why personal branding is no longer optional for business owners🔥 The myth of ‘going viral’ — and what actually worksIf you’re struggling with marketing, customer acquisition, or just figuring out your next career move, this is an episode you can’t afford to miss."Where Are My Customers?" (WAMC) is a podcast series featuring unfiltered conversations with e-commerce brand and marketing agency owners on customer acquisition and business growth. Each episode dives into real strategies, challenges, and insights to help you sharpen your branding, marketing, and outreach efforts.WAMC is powered by AeroChat – the AI Chatbot that turns chats into cash, by understanding your customers better and making them buy faster. 👉 Try AeroChat Free for 14 Days: https://aerochat.ai/👉 Connect with Grace: https://www.linkedin.com/in/grace-gumala-794b092b/👉 Connect with Alva: https://www.linkedin.com/in/alvachew/#ecommerce #ecommercemarketing #brandingstrategy #marketingstrategy #customeracquisition #startupgrowth #scalingabusiness #onlinebusiness #socialmediamarketing #performancemarketing #leadgeneration #aiinmarketing #tiktokforbusiness #howtogetmorecustomers #howtoscaleanecommercebusiness #marketingmistakestoavoid #marketingtrends