What makes a law firm valuable to a buyer? Many firm owners believe their years of dedication, client relationships, and reputation will automatically translate to a high valuation. But when buyers approach a sale purely as an acquisition of case inventory, it can be a harsh reality check.

In this solo episode of the Law Deals Podcast, Ed Alexander explores what truly drives law firm acquisitions. He breaks down the mindset of two key types of buyers—strategic and financial—and explains how their perspectives shape the way they evaluate a firm’s worth. Strategic buyers are looking for opportunities to expand, integrate new systems, or enhance their existing practice, while financial buyers focus on profitability, cash flow, and whether a firm can operate independently of its owner.

Understanding these dynamics can make all the difference in how a firm is positioned for sale. Whether you’re considering selling your practice or simply want a clearer picture of what makes a law firm attractive to buyers, this episode will provide valuable insights.