Hearing loss is the most common sensory deficit in humans today. As per WHO estimates in India, there are approximately 63 million people, who are suffering from Significant Auditory Impairment. In this episode, Deepti Ahuja, head of content at HT Smartcast, speaks to Avinash Pawar, CEO at WSA - Wonderful Sound for All. Pawar says that despite the stigma surrounding hearing aids, they are trying to change the narrative through awareness campaigns such as #HearTheChange initiative.