Your pet business content your way

Why I trained as an accredited coach and what it means for your pet business


Listen Later

When you’re looking for a pet business coach or mentor, is it important that they are certified?

That they’ve followed a training programme, are affiliated with a professional body, and follow a code of ethics?

The coaching industry is unregulated, similar to the dog training industry, and anyone can say they are a coach.

I know this causes frustration in the pet professional world, as it’s important to follow an industry standard.

And it’s why I decided to train to be a coach and studied for the ILM Level 5 Certification in Coaching and Mentoring which I completed in December 2022.

I thought qualifying as a coach would simply mean I felt more comfortable describing myself as one, but what happened on the course helped my business evolve.

In this podcast I’m sharing why I trained, what I learned and what that means for you as a client or a podcast listener.

Key topics and timings in this episode:

0.20 - Why I decided to record an episode about my decision to become a coach.

2.06 - Why I started my own pet blog as a platform to tell stories.

3.11 - How the blog led to me working with pet businesses.

4.50 - How I’m a bit of a Girl Guide and why it was important to have coaching accreditation.

6.08 - What coaching is. 

6.47 - My definition of coaching and how I blend coaching and mentoring.

7.05 - Client example - Sarah Jones.

8.44 - What coaching isn’t.

10.37 - What I learned when I studied to be a coach and how my approach has changed.

12.29 - Providing the bridge or stepping stones to get you to where you want to be.

13.34 - Why it’s important to have a supportive structure when you’re trying to grow your business.

14.09 - The lightbulb moments that made me step away from focusing solely on press coverage.

16.09 - Why I went on a mission to make visibility accessible for people who don’t have a big budget for PR and marketing.

16.55 - The Be Bold Bootcamp and how that change the direction of my business.

18.42 - Why coaching is now part of all of my offers.

19.44 - Bringing coaching into my mini-membership Pets Get Visible.

20.40 - What you get inside Pets Get Visible for £20 a month.

21.30 - How to get in touch if you’d like to chat about working together. 

Links mentioned in this episode:

Check out my pet blog and directory at www.thepawpost.co.uk

Join my Pets Get Visible mini-membership: https://publicityforpetbusinesses.mykajabi.com/pets-get-visible

Learn more about Claire Bradshaw coaching: https://www.clairembradshaw.co.uk/

Listen to Sarah Jones talk about growing her My Anxious Dog business: https://publicityforpetbusinesses.co.uk/in-the-spotlight-sarah-jones-from-my-anxious-dog/

Listen to Sarah Mills from Albie's Boutique talk about putting on her Big Girl Pants: https://publicityforpetbusinesses.co.uk/spotlight-sarah-mills-albies-boutique/

Keep in touch!

Find me in my Facebook group here: https://www.facebook.com/groups/publicitytipsforpetbusinesses

On Facebook here: https://www.facebook.com/rachelspenceruk

On Instagram here: https://www.instagram.com/rachelspenceruk

On LinkedIn here: https://www.linkedin.com/in/rachelspenceruk/

...more
View all episodesView all episodes
Download on the App Store

Your pet business content your wayBy Rachel Spencer

  • 5
  • 5
  • 5
  • 5
  • 5

5

1 ratings


More shows like Your pet business content your way

View all
Feel Better, Live More with Dr Rangan Chatterjee by Dr Rangan Chatterjee: GP & Author

Feel Better, Live More with Dr Rangan Chatterjee

4,047 Listeners

How To Fail With Elizabeth Day by Elizabeth Day and Sony Music Entertainment

How To Fail With Elizabeth Day

1,305 Listeners

Dog Grooming Business Help & Support by Bill Betts

Dog Grooming Business Help & Support

4 Listeners

Let's Talk Dog Business by Jo & Vicky

Let's Talk Dog Business

4 Listeners

Pet Business Disruptors by Clayton Payne

Pet Business Disruptors

0 Listeners

Begin Again with Davina McCall by Begin Again

Begin Again with Davina McCall

534 Listeners