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Why Making Things Matters More Than Ever | Jamie Umpherson, CCO, Runway & Runway Studios
Jamie Umpherson didn't go to portfolio school.
Before breaking into advertising, he managed a bar, designed coupons for eight hours a day, and spent nights teaching himself the fundamentals of creativity while building a portfolio from scratch.
Today, he's the Chief Creative Officer at Runway and Runway Studios, helping shape the future of AI-powered creativity.In this episode, we discuss how AI is changing the creative process, why ideas still matter more than execution, what agencies get wrong about the future of creative work, and how the next generation can use tools like Runway to bring ambitious ideas to life faster than ever before.
If you're a student, creative, filmmaker, advertiser, or anyone trying to build a career around making things, this conversation is packed with practical advice and a refreshing perspective on where creativity is headed next.More from Breaking and Entering Media:š¼ Follow on LinkedInā https://www.linkedin.com/company/breaking-entering-podcast/ā š Read our Publicationsā https://www.breaking-entering.com/blogā š¬ Join our Unlocked GroupMeā https://groupme.com/join_group/102437585/xg5Z5teiā āļø Subscribe to The Vaultā https://breakingandenteringadv.substack.com/ā š¹ Subscribe to our :60 Advertising News Videosā https://breakingandentering.beehiiv.com/ā š Check out the Crowbar Awards to break into advertisingā https://www.crowbarawards.com/ā š¤ Work With Us - Email: ā [email protected]ā
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By Breaking and Entering Media
4.9
130130 ratings
Jamie Umpherson didn't go to portfolio school.
Before breaking into advertising, he managed a bar, designed coupons for eight hours a day, and spent nights teaching himself the fundamentals of creativity while building a portfolio from scratch.
Today, he's the Chief Creative Officer at Runway and Runway Studios, helping shape the future of AI-powered creativity.In this episode, we discuss how AI is changing the creative process, why ideas still matter more than execution, what agencies get wrong about the future of creative work, and how the next generation can use tools like Runway to bring ambitious ideas to life faster than ever before.
If you're a student, creative, filmmaker, advertiser, or anyone trying to build a career around making things, this conversation is packed with practical advice and a refreshing perspective on where creativity is headed next.More from Breaking and Entering Media:š¼ Follow on LinkedInā https://www.linkedin.com/company/breaking-entering-podcast/ā š Read our Publicationsā https://www.breaking-entering.com/blogā š¬ Join our Unlocked GroupMeā https://groupme.com/join_group/102437585/xg5Z5teiā āļø Subscribe to The Vaultā https://breakingandenteringadv.substack.com/ā š¹ Subscribe to our :60 Advertising News Videosā https://breakingandentering.beehiiv.com/ā š Check out the Crowbar Awards to break into advertisingā https://www.crowbarawards.com/ā š¤ Work With Us - Email: ā [email protected]ā
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