Life Matters – A Penn Mutual Podcast

Why Management Service Organizations (MSOs) Can Be a Game Changer for Business Owners


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Tax planning is one of the most pressing challenges for business owners, and Penn Mutual is helping financial professionals uncover strategies that can preserve cash flow, protect assets, and strengthen succession planning. In this episode of The Life Matters Podcast, Bill Bell, VP of Advanced Sales at Penn Mutual, is joined by Alex Jones, Founder of Guardian Tax Consultants, to break down the role of Management Services Organizations (MSOs) in advanced planning.

Together, they explore how MSOs can reduce taxable income, provide creditor protection, and create liquidity that can be redirected into long-term growth and life insurance strategies. They also highlight the industries where MSOs are most effective, the process of establishing one, and how these tools fit into broader business planning conversations.

In this episode, you’ll learn:
• What an MSO is and how it works in practice
• Why physicians, attorneys, and business owners are strong candidates
• How S corporations and C corporations work together to improve cash flow

• Where life insurance integrates into MSO strategies for risk transfer and wealth preservation

If you’re advising high-income business owners or looking to expand your tax-smart planning toolkit, this conversation offers actionable insights and proven strategies to better serve your clients with confidence.

Have a question or comment for Bill? Drop him an email at: [email protected]

Follow Us Facebook: https://www.facebook.com/PennMutual/

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LinkedIn: https://www.linkedin.com/company/penn-mutual/

Presented by Penn Mutual: https://www.pennmutual.com/

This podcast is for informational purposes. Guests’ views, comments, and opinions on products, services, or strategies do not necessarily represent the views of or imply endorsement by The Penn Mutual Life Insurance Company or its affiliates. Product availability, benefits and provisions vary by state.

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