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In this episode of the Private Practice Survival Guide, we discuss why social media can often become a financial drain for private practices if not strategically managed. We explore common pitfalls, such as focusing too heavily on vanity metrics, failing to track conversions, and spending resources on platforms that don’t align with business goals. The episode also provides tips for transforming your social media efforts from a passive branding tool into an active lead-generation strategy. Understanding the true ROI of your social media is key to ensuring it supports—not hinders—your practice’s growth. 

Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast.

Get In Touch With Me
Podcast Website: https://www.privatepracticesurvivalguide.com/
LinkedIn: https://www.linkedin.com/in/brandonseigel/
Instagram: https://www.instagram.com/brandonseigel/
https://wellnessworksmedicalbilling.com/
Private Practice Survival Guide Book