The co-founders of Nona Rose, Camille and Grace Weston, join Clint Betts and Garrett Clark for this episode of the Silicon Slopes podcast. They share the story behind the creation of Nona Rose and using social media as a modern marketing tool. Utah has had a massive impact on the social world and they discuss how huge trends, both physical and digital, come from the state. Content is king for selling goods and services today and there's no better way to appeal to your target market than to have a solid and consistent social media strategy, and they talk about building an online brand. To learn more about using social media to market your company, tune in so you don't miss a beat! "It's all traditional marketing methods just repurposed in different ways. We've had product placement since the beginning of time, from TV shows and news. Now it's just different things so instead of us having channels that people go onto cable to click and watch, they're instead going onto their favorite influencer's profiles because those are the channels."

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