Fast Minds, Slow Machines: Daniel Kahneman’s Lessons for AI

What if your brain and your AI assistant shared the same wiring? Professor GePhardT from Argo.berlin breaks down Daniel Kahneman’s legendary Thinking, Fast and Slow - showing how humans and machines both juggle instinct and logic, and why understanding that makes you a better marketer.

From System 1’s snap decisions to System 2’s strategic reasoning, discover how AI models mimic our two-speed thinking - and where they still fall short. With insights from real-world marketing case studies, this episode explains how to balance speed with depth in AI-driven creativity and strategy.

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💡 Highlights:

• Daniel Kahneman’s “Thinking, Fast and Slow” through the lens of AI
• Fast vs. Slow AI - what marketers should know
• How cognitive bias sneaks into algorithms
• Real-world applications in campaign design and data analysis
• Actionable tips to apply slow thinking to AI tools

💬 Quotes from the Episode

“AI’s biggest flaw isn’t that it’s too fast; it’s that it thinks speed equals truth.”

“Machines now have their own version of instinct and reflection - we built our own cognitive twin.”

“Real intelligence is knowing when to slow down.”

👤 About Dietmar Fischer:

Dietmar is a podcaster and AI marketer from Berlin. If you want to know how to get your AI or your digital marketing going, just contact him!

🎵 Music Credit: “Modern Situations” by Unicorn Heads 🎧

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