Learn about how wildfires are powerful enough to create their own storms, how the invention of bags influenced human evolution, and how announcers with low voices can make products larger.

Wildfires can create their own storms by Cameron Duke

• Specktor, B. (2017, December 12). What Are Pyrocumulus Clouds? California Fires Spawn Eerie Formations. Live Science. https://www.livescience.com/61167-what-are-pyrocumulus-clouds.html
• Cunningham, P., & Reeder, M. J. (2009). Severe convective storms initiated by intense wildfires: Numerical simulations of pyro-convection and pyro-tornadogenesis. Geophysical Research Letters, 36(12). https://doi.org/10.1029/2009gl039262
• What Makes a Firenado? (2020, August 23). Sierra Club. https://www.sierraclub.org/sierra/what-makes-firenado#:~:text=During%20the%20Carr%20Fire%20in
• WMO. (2017). Flammagenitus | International Cloud Atlas. International Cloud Atlas. https://cloudatlas.wmo.int/en/flammagenitus.html
• NASA - Fire-Breathing Storm Systems. (2010). Nasa.Gov. https://www.nasa.gov/topics/earth/features/pyrocb.html

How bags enabled human evolution by Cameron Duke

• Bell, B. (2017, June 4). Who killed Oetzi the Iceman? BBC News. https://www.bbc.com/news/science-environment-40104139
• Hardy, B. L., Moncel, M.-H., Kerfant, C., Lebon, M., Bellot-Gurlet, L., & Mélard, N. (2020). Direct evidence of Neanderthal fibre technology and its cognitive and behavioral implications. Scientific Reports, 10(1). https://doi.org/10.1038/s41598-020-61839-w
• Langley, M. C., & Suddendorf, T. (2020). Mobile containers in human cognitive evolution studies: Understudied and underrepresented. Evolutionary Anthropology: Issues, News, and Reviews. https://doi.org/10.1002/evan.21857
• Langley, M., & Suddendorf, T. (2020, August 12). Got your bag? The critical place of mobile containers in human evolution. The Conversation. https://theconversation.com/got-your-bag-the-critical-place-of-mobile-containers-in-human-evolution-142712

Deep Voices And Low Pitches Make Products Seem Larger by Stephanie Bucklin

• Lowe, M. L., & Haws, K. L. (2017). Sounds Big: The Effects of Acoustic Pitch on Product Perceptions. Journal of Marketing Research, 54(2), 331–346. https://doi.org/10.1509/jmr.14.0300
• When It Comes to Size, Sound Matters in Ads. (2017). Gatech.Edu. http://www.news.gatech.edu/2017/04/13/when-it-comes-size-sound-matters-ads
• Wehner, M. (2017, April 15). Arby’s Voice: How Deep Voices Affect Your Mind. BGR; BGR. https://bgr.com/2017/04/14/arbys-voice-advertising-research/
• N. Gutierrez. (2017, April 17). What Sounds Have To Do With Making Products, Foods Appear Larger In Commercial Ads. Science Times. http://www.sciencetimes.com/articles/12579/20170417/what-sounds-making-products-foods-appear-larger-commercial-ads.htm
• Mondloch, C. J., & Maurer, D. (2004). Do small white balls squeak? Pitch-object correspondences in young children. Cognitive, Affective, & Behavioral Neuroscience, 4(2), 133–136. https://doi.org/10.3758/cabn.4.2.133
• Morton, E..S. (19 77). On the Occurrence and Significance of Motivation-Structural Rules in Some Bird and Mammal Sounds. The American Naturalist. https://www.journals.uchicago.edu/doi/abs/10.1086/283219

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