The last company to take on Airbus and Boeing was crushed, but market conditions could be ripe for another challenger. Bank of America analyst Ron Epstein joins Aviation Week's Joe Anselmo, Jens Flottau and Guy Norris to discuss what Embraer might do.

Aviation Week subscribers can read more:

• Airbus, Boeing And Embraer Begin Defining Next Narrowbodies
• Embraer CEO: Next Development Program Decision To Come ‘In A Couple Of Years’
• Opinion: Industry Must Make Developing A New Aircraft Affordable