A conversation with Wilson Lemieux, a young, Amarillo-based commercial filmmaker and director. In just a few years since graduating from West Texas A&M University, Lemieux has built a reputation for using local talent to create advertising that gets national attention. With host Jason Boyett, he talks about why Amarillo is central to his success and the value of cultivating (and retaining) the city's creative talent. This episode is sponsored by Dr. Eddy Sauer and Jimmy John's.