Winning At Business with Ash Taylor

Increasing the prices within your business is essential over time as your business grows. Not only are they a reflection of the quality of your services and your business, but necessary for the survival of them and our livelihoods. However, there are many things to consider when going about this that make the process difficult.

Ensuring that the prices are still reasonable and a fair reflection of your work, retaining a good percentage of your client base afterwards, and dealing with both the guilt and the imposter syndrome that can sometimes follow is off-putting for many.

This question is one that Ash gets a lot when talking to clients, so here's his advice to you when implementing price increases.

Ash was asked a question the other day...

"How do I get more stuff done?"

Trying to maximise productivity and get the right tasks done to ensure your business is growing is easier said than done. However, there are things you can do to make this a lot more simple, so here's what Ash had to say.

Ash was asked a question the other day...

"How much should I spend on marketing?"

Marketing is one of the most powerful tools a business owner has, and making sure you use it to its full potential is essential for a successful business. But trying to calculate how much you should spend on your marketing platforms isn't straightforward, so here's what Ash had to say.

Ash was asked a question the other day...

"How do I deal with overwhelm?"

Overwhelm is something that every business owner will experience within their career, but it isn't easy to manage, so here's what Ash had to say if you don't know where to start.

Ash was asked a question the other day, and it's one he gets regularly...

"Why do some people find success easier than others?"

Success is a word that all business owners are familiar with, but trying to understand what success means to you, and how to measure it isn't easy, so here's what he had to say.

In this week's episode...

❓Why do people struggle to ask for help? What are the repercussions of this?

❓What does it mean to be vulnerable in the How does it impact a business owner?

❓How can putting plans in place make life easier for you and the people involved in your business?

With Ash's surgery nearing, he and Shirley discuss what he's doing to ensure his business is in safe hands during recovery and the idea of asking for help.

In this week's episode...

❓Why are first impressions so important? What can you do to make a good first impression?

❓How do appearances influence first impressions?

❓When is it appropriate to wear a suit as opposed to smart-casual clothing? What does it mean when networking?

❓Why is authenticity so important? How can this influence first impressions and the relationships that stem from them?

As networking begins to move back to in-person events, Ash and Shirley look at all things first impressions and appearances! They explore the importance of dressing accordingly to the situation you're in, how first impressions influence people's opinions of you, and how being authentic is crucial when building new relationships.

So let us know- what do you do to make a 'good' first impression, either professionally or personally? What do you wear to networking events- do you stay authentic? We'd love to hear from you!

Coming up this week...

❓What are the pros and cons of using automation to help in your business?

❓Why is it important for customers to talk to REAL people as opposed to automated response services? What are the benefits?

❓Is there a 'right' way to deal with complaints? What can you do to ensure your customer feels acknowledged?

In this episode, Ash and Shirley reflect on a recent experience Ash had with poor customer service and the effects that relying on automation has on both the customer and the business. They look at how they'd work through a complaint, whether there's a 'right' way to go about it, when to shift from automated services to real people, and much more!

So let us know- how would you go about dealing with a complaint? Would you use an automated service, or rely on your team to work through the issue? We'd love to hear from you!

It's the first episode of 2023, and this week...

❓Why is setting goals important? How can you make sure you're setting the right ones?

❓Can a goal be too big? How do you manage yourself to ensure you see them through?

❓What is external and internal reward? Which is better, and how does this influence your motivation?

❓Why is creating habits so important? What can this do for us in the long run?

In this episode, Ash and Shirley look at setting goals and, as we embark on a new year,  what we can do to ensure we stick with it and see them through. They explore how things such as motivation, habit and reward make us more determined to reach our goals, and how it betters us as business owners.

In this week's episode, Ash is preparing for major heart surgery, and as a business owner and entrepreneur, wants to ensure that his business can run efficiently in his absence.

Along with Shirley, Ash reflects on what he's learnt from the experience and explores some of the things he has implemented into the business, as well as some of the scenarios he has planned for during his recovery, so that The Business Clubhouse can still offer a service to its clients service even though he isn't there.

The pair explore the idea of resilience, and how planning for several outcomes- as opposed to just one- can help with making sure that your business is secure throughout your absence.

So let us know- is there something you've implemented in your business that means it can run when you're not there? Drop it in the comments, we'd love to hear from you!