Without Compromise

In 1928 a group of five Black women set off on an unforgettable journey to bicycle 250 miles from Harlem to Washington D.C. in just 65 hours. For the next three days Marylou Jackson, Velma Jackson, Ethyl Miller, Leolya Nelson, and Constance White would pedal their bicycles 110 miles on day one, 40 miles on day two, and finish the experience with one more 100-mile push. When asked, by the one newspaper that wrote about the story, about what motivated this journey they responded by saying, “the love of the great-out-of-doors”. 

Even though the journey was most likely unforgettable to them, history didn’t seem to take note of their ground-breaking experience for women and Black cyclists nearly a century ago. That is, until historian Marya McQuirter, found the picture and newspaper article in the mid-1990s and was immediately compelled to spread the word about this great accomplishment. 

Fast forward to May of 2021 where the legacy continues. Daniela Ochoa Diaz, an Athletic Brewing Ambassador, joined four other women to recreate the journey nearly 100 years later. Today Daniela will tell us the story of that ride, how it went, and where the legacy goes from here. 

Find out more about Daniela here @tiempoferpecto

Find out more about Major Knox Adventures, the organizer of the recreation of the 1928 Legacy Tour, here: @majorknoxadventures

To learn more and purchase Athletic Brewing’s award-winning non-alcoholic craft beer, go to AthleticBrewing.com

How often do we begin to take something serious like our goals, our career, or even our actual identity after there’s a shock to the system? Sometimes that shock might be the only thing that gets us to stop, think, and change. For Alex, fulling becoming her true self, a woman, took having one of her worst fears happen, a horrible bike accident. 

Alex is a freeride/adventure mountain biker and backcountry snowboarder who happens to be a queer trans woman. You can find out more about Alex at @alexshowerman and at alexshowerman.com

To learn more and purchase Athletic Brewing’s award-winning non-alcoholic craft beer, go to AthleticBrewing.com

Just outside of Las Vegas, at the heart of the Red Rock Canyon National Conservation Area, stands a sheer sandstone wall. Striped with vivid reds, oranges, and yellows, and culminating in a graceful arching summit, the stunning rock formation is aptly called the Rainbow Wall, one of Alex’s favorite climbs. 

To celebrate pride month we released a new beer taking on the same name, Rainbow Wall. All proceeds from Rainbow Wall will be benefiting Athlete Ally, who’s on a mission to end the rampant homophobia and transphobia in sport and to activate the athletic community to exercise their leadership to champion LGBTQI+ equality.

Today we’re going to take a more in-depth listen to Alex Johnson’s story. You can also check out our recent blog post and film series of Rainbow Wall with Alex too.

To learn more about Athletic Brewing’s award-winning non-alcoholic craft beer, go to AthleticBrewing.com

This interview with Bill originally aired in January 2020. 

Check out the most recent blog post where we ask our founders, Bill and John, three big questions.

Have you ever taken a sip of an Athletic brew and thought, how in the world did someone come up with this great-tasting non-alcoholic craft beer? If so, you're in luck. We’re sitting down and talking with Bill Shufelt, the founder of Athletic Brewing Company, to talk about his vision and idea that sparked this entire movement and John's equally risky commitment and brewing expertise that set a series of events in motion that continually grows in size and influence. Frankly, it’s the reason this show even exists. 

Last week we celebrated 3 years in existence and wanted to revisit this interview with Bill recorded in late 2019. Cheers to many more years of great beer!

Find out more about Athletic Brewing Company and our award-winning non-alcoholic craft beer at AthleticBrewing.com

Taking the road less traveled will inevitably take some unexpected turns and uncover many unexpected opportunities. The key, as Seth says, is to follow the opportunities. He should know as the founder and creator of the premier mountain biking YouTube channel Berm Peak (formally known as Seth’s Bike Hacks), where Seth does mountain bike how-to’s, advice, and is currently building an entire mountain bike park in the mountains of western North Carolina. 

However, Seth’s story starts out in a way you wouldn’t expect a leading voice in the world of mountain biking to start, BMX riding in Miami. That didn’t stop him though. He picked up his camera and started recording anyway. 

Fast forward a handful of years and Seth is using his community's support to build a mountain bike park that will be open to the public. 

Find out more about Seth:

YouTube channel Berm Peak

Instagram: @sethsbikehacks

To learn more about Athletic Brewing’s Two For The Trails grant, which is open until May 31st, go here: https://athleticbrewing.com/pages/two-for-the-trails

Zoë is an outdoor athlete, advocate, storyteller, and editor for Trail Runner Magazine. She’s joining us today from the mountains of Colorado to discuss some of the best ways to make a difference for planet Earth as an as user of the outdoors. 

Order Nature Nut, our Earth Day peanut butter beer in collaboration with JUSTIN’S® here.

2% of all sales will be donated to Athletic's Two For The Trails initiative to help maintain and rehabilitate trails, walking paths, and green spaces in our community, with a matching contribution from JUSTIN’S®!

After surviving an armed robbery attack at the age of 26, Dave was told he’d never walk again. Being stubborn, he proved everyone wrong by getting back on his feet in a surprisingly short amount of time. Unfortunately, a few years later he was hit at a stop light by a drunk driver and forced to start back at square one and learn to walk yet again. Three back surgeries later and years of managing chronic pain with prescriptions left Dave in a state of life that he no longer wanted to live in. Something had to change. 

He walked into the pain clinic that had been treating him and told the doctors he would radically change his life and become healthier. He found peace while walking the streets of Philadelphia for exercise and quickly saw the positive impact it was having on him. After hearing about a neighborhood 5k and learning that you can walk the entire way, he set his sights on simply finishing. 

It absolutely changed his life. The 5k grew to 10k, and then to a half marathon, and ultimately led him to run the New York City Marathon, which was admittedly one of the best days of his life. 

Being a beer lover, Dave wanted to find a healthier alternative to the beers he enjoyed after a long run. A quick internet search led him to a brand new company, Athletic Brewing. He was hooked right away and has been a consistent supporter for the last few years and subsequently joined our ambassador team. 

Despite finding running as his therapy of choice and Athletic Brewing as his beer of choice, Dave has still faced a number of challenges that take the same level of tenacity to overcome as the early days. 

We hope Dave’s story inspires you to live without compromise. 

Find out more about Dave’s favorite Athletic Brewing beer, Cerveza Atletica, and the others at AthleticBrewing.com/beer. 

Check out our most recent blog post about Dave here. 

Ethan grew up in Boulder, Colorado, and had to learn the ins and outs of backcountry safety at an early age in order to enjoy time in the mountains during the winter.  

Fast forward a few decades and Ethan has been the Director of the Colorado Avalanche Information Center since 2005 and knows, probably better than anyone, the importance of what they do every day. 

When your job involves keeping folks out of life-threatening danger, everything you do has to be done Without Compromise. Today’s episode is all about Ethan’s story, what he’s learned, and what you need to know to stay safe doing backcountry adventures in the winter. 

Athletic Brewing is proud to support the folks at CAIC through our Two For The Trails program. 

Learn more about Colorado Avalanche Information Center and Friends of CAIC, visit avalanche.state.co.us and follow them on social. 

Instagram: @friendsofcaic

Facebook: @COAvalancheInfo & @FriendsofCAIC

Try Athletic Brewing’s award-winning non-alcoholic craft beers at AthleticBrewing.com 

To apply for Athletic Brewing’s $500,000 trail project grant, go to their Two For The Trails application.

Back in 2017 while sitting on the couch and watching sports news coverage, Laura noticed the dismal amount of time dedicated to women’s sports. What struck her the most was “the fact that there are more stories about horses than women in the sports pages”. Being a proficient soccer player herself and experiencing the frustrations of minimal coverage and a general lack of opportunities, she decided to do something about it. 

A quick Google Maps search and a few emails later, Laura devised a plan to elevate women’s sports higher than it has ever gone, literally. The idea was to gather a group of women to climb Mt. Kilimanjaro and play an official game of soccer near the summit. 

The journey became a gathering of 60 women from around the world with referees, goals, etc. all climbing above 18,000 ft. to play a soccer game. Their efforts stand as a Guinness World Record, a testament to their dedication to raising the coverage and opportunity for women in sports, and was the genesis of Equal Playing Field, a non-profit Laura co-founded. 

After the success of climbing Kilimanjaro, Laura continued to chase Guinness World Record soccer matches to raise awareness for women in sports and show the world women can do anything. The lowest elevation soccer game was played at the Dead Sea in 2018, and two world records were achieved in France thereafter for the most nationalities represented in a soccer game. 

The long-term action Laura has taken is through her startup, Ida Sports, which is aiming to create a soccer boot specific to women, something that has never been done successfully, but something needed due to fundamental differences in men's and women’s feet. 

If you learn anything from Laura, it’s that you shouldn’t be afraid of going down a path no one has ever gone before, especially if a better world is on the other side.

To learn more about Laura and her work:

Idasports.co @idasports

Equalplayingfield.com @equalplayingfieldinitiative

Cara has always been a trailblazer. From studying environmental biology in Hawaii to being a wildland firefighter in California, she has always been comfortable on the path less taken. Her intro into the world of brewing was no different.

Wanting to be involved in the lively scene of microbreweries and the energy that surrounds them Cara took what she thought would be a short-term job during a stint in New Jersey before planning to move and do something else. With unforeseen short staffing, Cara was quickly thrown into the brewing process itself. A little help with loading tanks here, a little help pouring hops there and the next she knew, she was brewing beer start to finish...and loved it!

For International Women’s Day, Cara is honoring that can-do spirit by brewing a special Athletic Brewing beer, Trailblazer, with all proceeds benefiting Pink Boots Society. Trailblazer follows a crisp peach nose through cairns of citrus and florals, peaking at a whole new elevation of hops. The descent is smooth and at times bitter, a true taste of success on a trail hard-traveled. And our toast to those who’ve traveled it before and those still blazing their own path.

Find out more about Trailblazer at AthleticBrewing.com.