Today we’re speaking with Courtney Rice of Cleo.
Connect with her:
https://www.linkedin.com/in/courtney-rice-987339113/
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[00:00:00] Jessy: Hi everyone, and welcome to the WIIM podcast. Women in influencer marketing is a first of its kind exclusive networking group made up of inspirational women. This podcast is where we explore influencer marketing and get real about women in business. Find us wherever you download podcasts and of course you can always find us at iamwiim.com. That's iamwiim.com.
Guys welcome back to the women in influencer marketing podcast. For those of you who are new, my name is Jesse Grossman, and I'm here to take you on a journey today. We're gonna be talking with our guest Courtney Rice, of Cleo. She is a member favorite. In fact, when I was talking about who our next guest is gonna be, we had so many of our members chime in on our slack board and was like, I love Courtney. Courtney's the best. She helps me with this. She was there for me for that. So she's been such a great addition to the community. And I was so intrigued by like her story and also Cleo, which is a FinTech company. And it's all about supporting and helping people. Not just women, but people, improve their like finances and their financial situations, um, by education.
So we talked all about how female dominated industries, such as influencer marketing, how that sort of indicates and impacts her influencer partnerships at Cleo. We talked about like her upbringing and we talked about, you know, how she even got into influencer marketing in the first place, and we also spoke about just the fact that it's like a female dominated industry, a lot about female empowerment and like, what does actually mean anymore.
I'm sort of tired of like throwing around these phrases that have become so cliche. Cuz we just hear about them all the time. They're like these buzz words, but it's like, okay, female empowerment, female empowerment. Like what actually empowers you? I'll tell you what empowers me. What empowers me is like. Really feeling like I'm moving the needle, like I'm making progress.
One of the worst things that I experience is feeling stagnant, feeling still, feeling like I'm stuck. So if I'm feeling empowered, I'm feeling like creative juices are flowing and I feel collaborative, I feel creative and I just feel like I'm making forward progress. So I asked Courtney that question, and I'm gonna ask you guys that question as we sort of transition into this, uh, interview. What actually empowers you?
So I'm gonna leave that as a question in this week's episode, you can actually answer the question if you're listening on Spotify. I don't know if a lot of you know that you could do that, but I'm really into making this podcast a lot more collaborative these days. So, for example, you'll hear in this episode, we have our members actually tune in live to the recordings and I like hearing from them in real time.
And then for those of you who couldn't make it, or just not members of WIIM, I'm gonna be adding questions into our Spotify feed. So check that out. The question is, what actually empowers you? And so go ahead and answer that question now, or at the end of the episode, when whenever's convenient for you, cuz I do definitely wanna hear from you.
Also, unfortunately my camera like took a nose dive in this interview so you can sit back and enjoy the audio, although we, you know, normally do have video, but Courtney's video looks fricking fantastic. So you can also watch just to be able to like enjoy Courtney, but the unfortunate thing about producing your own show, for the most part, is that sometimes the tech goes awry. So Courtney's fantastic. I know you're gonna enjoy listening to her. So without further ado, enjoy this week's episode guys.
So Courtney Rice, I'm super stoked to
