Workin' On The Weekends

Workin' On The Weekends

By Workin On The WeekendsBusinessMarketing
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Workin' On The Weekends episodes

  • Work-Life Balance 3.0: Peyton & Eileen's Mindset Shifts

    It's everyone's favorite episode topic: work-life balance! Peyton & Eileen are here with our third installment of the work-life balance topic. We share our current mindset shifts and what has helped us kick off 2024 with confidence and clarity.

    Check out our other work-life balance episodes:

    • How To Create Better Work Life Balance (Or At Least How To Try)
    • Enjoy Your Summer With These Work-Life Balance Tips
    • 58 min
    • Halftime to Hilarious Ads: Super Bowl Marketing Magic

      This week we dive into the phenomenon of the Super Bowl! From iconic ads that have left a mark on pop culture to the numbers behind viewership, we uncover the secrets behind crafting marketing moments that resonate long after the final whistle blows.

      Get ready to explore the intersection of creativity, strategy, and the thrill of the biggest advertising stage in the world. Tune in and join the conversation as we celebrate the artistry and impact of Super Bowl marketing!

      Related content:

      • ⁠Celebrating Peyton's Birthday with her VIRAL TikTok Experience!⁠
      • ⁠Making the Most of Every Opportunity with BDAY GIRL EILEEN!⁠
      • ⁠Google ‘Paris Love'⁠
      • ⁠Tide - It’s A Tide Ad⁠
      • ⁠Snickers - Betty White⁠
      • ⁠Puppies & Clydesdales⁠
      • ⁠WAZZUP
      • 44 min
      • Finding Fulfillment in Your Stale & Stagnant Job

        This episode is all about finding fulfillment in a job that may feel a littttttle bit stagnant.

        Whether you're stuck in a professional rut or seeking more meaning in your current role, your hosts Peyton and Eileen talk about practical strategies and mindset shifts to reignite your passions at work. Join us as we share insightful tips on cultivating a positive mindset to turn your current job into a source of fulfillment and satisfaction.

        If the new year is proving to have some challenges for you in your everyday work life, this episode is your guide to unlocking a renewed sense of purpose and joy in your career. Tune in and take the first steps towards a more fulfilling work life!


        Related resources:

        • How To Create Better Work Life Balance (Or At Least How To Try) from January 10, 2023
        • Enjoy Your Summer With These Work-Life Balance Tips from June 12, 2023
        • 37 min
        • How to Become a Successful Freelancer in 2024

          Hello workin' on the weekend listeners! Ready to dive into the wild world of freelancing in 2024? The WOTW podcast has your back. Join us this episode for real talk on navigating the freelance marketing scene – from landing those first gigs to building a killer portfolio.

          Whether you're a seasoned marketer looking to break free from your 9-5 or you're a newbie ready to hustle, tune in for tips, laughs, and a roadmap to kickstart your freelance marketing journey.

          Related content:

          • The Most Common Jobs You Can Get in Social Media & What They Mean
          • Want to Start Freelancing? Here's 6 Things You Need to Know
          • 57 min
          • Marketing Deadly Sins and How to Dodge Them in 2024

            Welcome to the Workin' On The Weekends Podcast! On this episode, we are channeling our modern marketing vibes and guiding you away from the deadly sins that stunt your brand's growth.

            Here are the deadly sins that we will detail in the episode and why they are problematic in 2024.

            The Deadly Sins

            • Posting the same content across all platforms 

            • Focusing on YOU (brand) and not the consumer

            • Doing exactly what everyone else is doing

            • INCONSISTENCY

            • Ignoring diversity

            • Not being mobile-first

            • Not utilizing AI tools

            • Also, just a heads up everyone - in's and out's are OUT. We talk about our current "hate" when it comes to this trend.

              This Week In Social: Emplifi Reports Instagram Reels Outperformed All Other Video Content Across Instagram, Facebook, and TikTok

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              When you freelance or own your own business, you likely operate outside the typical 9-5. Join Peyton Robinson and Eileen Tauchman every other Monday as they spill the tea on being freelance marketers in the content and social world. You’ll hear real-life experiences about the grind of freelancing and poke a little fun at corporate America, too. You’ll never know what to expect from Peyton and Eileen’s jobs in an ever-changing digital world, but one thing is for sure, they’ll always be working on the weekends.

              46 min
            • 10 Year Old's at Sephora, Stanley Cup Saga and Freelance Life Catchup

              On this episode of the WOTW podcast, we are having a catch up session on what's going on in the work lives of Peyton and Eileen. The end of 2023 was pretty stressful, but we're trying to maintain our excellent standard of work without going above and beyond when it's not necessary.

              We also discuss the INSANE phenomenon of 10 year olds at Sephora and the Valentine's Day Stanley Cup Chaos at Target and Starbucks.

              Target Stanley Drama Video from Kiki Chanel

              Interested in listening to some of our past Freelance focused episodes? Here you go!

              Want to Start Freelancing? Here's 6 Things You Need to KnowA Freelancers Hierarchy Of Needs | Salary Vs. Contract Work

              41 min
            • Our Predictions: 2024 Marketing & Social Media

              It's a new year but the same old Workin' on the Weekends podcast! From algorithm updates to user behavior trends, marketing and social media are always changing. This first episode of the new year is here to talk about some of our predictions in the marketing landscape for 2024. Do you agree with some of our takes or do you think we're totally off base? Leave a review and let us know!

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              When you freelance or own your own business, you likely operate outside the typical 9-5. Join Peyton Robinson and Eileen Tauchman every other Monday as they spill the tea on being freelance marketers in the content and social world. You’ll hear real-life experiences about the grind of freelancing and poke a little fun at corporate America, too. You’ll never know what to expect from Peyton and Eileen’s jobs in an ever-changing digital world, but one thing is for sure, they’ll always be working on the weekends.

              41 min
            • Social Media in 2023: Trends, Triumphs and Turnoffs

              In this episode of the Workin' on the Weekends Podcast, we rewind the clock and review the trending moments that captivated social media users throughout 2023. Get ready for a nostalgic journey as we dissect the trends that captured our hearts and the ones we wish had never surfaced.

              We also chat about what we've loving and hating in the influencer scene, content creators who made us laugh and think, and we spotlight the accounts that stood out in the crowded digital space.

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              The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.

              1 hr 9 min
            • Sleigh or Nay: Unwrapping the Best and Worst in Holiday Marketing

              Dive into the festive world of holiday marketing with the latest episode of the Workin' on the Weekends Podcast! Join hosts Peyton Robinson and Eileen Tauchman as we unwrap the secrets behind the most memorable and effective holiday marketing campaigns, nostalgic commercials, and stellar (or not so stellar) sales strategies.

              We'll explore the evolving landscape of Black Friday, Cyber Monday, and Year-End Sales and question whether the hype matches the reality, along with lots of other DON'TS when it comes to these hyped up sales.

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              The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.

              50 min
            • The Ultimate Corporate Jargon Debate & WOTW Podcast's One Year Anniversary

              Hello WOTW Bruce's! We're here to celebrate our one-year anniversary with a special episode where we dissect the most cringe-worthy corporate jargon that has dominated the business world this past year. Join us for laughs, debates, and maybe a few facepalms as we reveal the worst offenders in the realm of corporate jargon.

              Subscribe now, leave a review, and share this episode with your fellow freelancers and marketing friends. We'll see you over on Instagram, @WOTWPod!

              Happy freelancing and social media marketing!

              58 min

            About Workin' On The Weekends

            From the publisher's feed

            Welcome to the Workin’ On The Weekend Podcast! When you freelance or own your own business, you likely operate outside the typical 9-5. Join Peyton Robinson and Eileen Tauchman every other Monday as…