Workin' On The Weekends

By Workin On The Weekends

Welcome to the Workin’ On The Weekend Podcast! When you freelance or own your own business, you likely operate outside the typical 9-5. Join Peyton Robinson and Eileen Tauchman every other Monday as t... more

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FAQs about Workin' On The Weekends:

How many episodes does Workin' On The Weekends have?

The podcast currently has 54 episodes available.

Workin' On The Weekends episodes:

November 13, 2023 The BEST Advice From the Marketing Pros We Interviewed This Year
On this episode of the Workin' on the Weekends Podcast, we're throwing it back to all of our guest interviews from season 1 of the podcast! We've compiled the best advice from the marketing professionals, social media enthusiasts and influencers we've interviewed this year with shares from Kelsey Blazaitis - Sr. Director of Digital Brand at CompTIA, Maggie of @OnceUponAPumpkin, Danielle Hare, and Courtney of @AbleAlchemy and @Craftedby_Courtney.

Links To Their Full Interviews
From Account Manager To Senior Director Of Digital Brand with Kelsey Blazaitis
She Turned Peyton Down for a Job & Now She's on the Podcast?! | Interview with Marketing Manager, Danielle Hare
Kicking off Pumpkin Season with Pumpkin Queen, Dietitian and Influencer Maggie Michalczyk
Freelance Flow: Conversation with Courtney from Able Alchemy, Brand Designer & Spiritual Healer

Subscribe now, leave a review, and share this episode with your fellow freelancers and marketing friends. We'll see you over on Instagram, @WOTWPod!
Happy freelancing and social media marketing!

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41min
November 06, 2023 Digital Graves: Remembering Forgotten Social Platforms
Thanks for tuning into this week's episode of the Workin' on the Weekends Podcast!
From the glittery profiles and personalized playlists of MySpace, where friendships were forged through shared music tastes, to the creative micro-videos of Vine that brought laughter in six-second loops, we delve deep into the reasons behind these platforms' meteoric rise and ultimate downfall. We'll explore the innovative features that made Tumblr a hub for creative expression and examine why Lemon8, despite its promising beginnings, couldn't sustain its momentum in the competitive social media arena.
In this episode, rediscover the stories of social media platforms that didn't quite pan out, but left an indelible mark on the virtual world.
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1h
October 30, 2023👻 Boo! Real-Life Work Horror Stories
Happy Halloween! We're getting in the spirit by sharing our work horror stories on today's episode.
Here's a sneak peek of the stories:
Breaking a massive mirror in front of the whole store at Home Goods

Getting stuck in a freight elevator on a day when barely anyone was in the office

Selling 40+ hamsters to a weirdo

Walking around the basement of the university library at 3am to see if anyone was there

Road-tripping 8 hours with acquaintance colleagues
We also get to share some of YOUR horror stories on the episode too! We read each one and rank them on a scale of 1-10, 1 being a little spooky and 10 being absolutely TERRIFYING!
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The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.
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38min
October 23, 2023 Freelance Flow: Conversation with Courtney from Able Alchemy, Brand Designer & Spiritual Healer
Today on the Workin' on the Weekends Podcast, we had the pleasure of speaking with Courtney O'Keeffe from Able Alchemy. Courtney worked in the graphic design industry for 10 years, with a background in experiential marketing and branding. After Courtney had her first daughter, she decided to leave the corporate world and become an independent designer. She has formed a very unique approach to design that integrates her passion of spiritual alchemy and art.
Courtney is also a certified sound healer and shares her gift with corporate teams and small group gatherings that leaves participants feeling rejuvenated.
Able Alchemy Website
The Able Podcast
@ablealchemy Instagram
@craftedby_courtney Instagram
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59min
October 16, 2023Essential Resources for Freelancers and Social Media Marketers
On this episode of the Workin' on the Weekends Podcast, we share our best kept secret (or not so secret) resources. Whether you're a seasoned freelancer or just starting your social media marketing journey, these invaluable resources will set you on the path to greatness.
SOCIAL PAGES:
Manu from ‘Your Social Team’

Sugar Punch Marketing
WEB RESOURCES:
Social Media Today

Sprout Social Insights

Career Contessa (Pod & Website)

Influencer Marketing Hub
PODCASTS:
Workin’ On The Weekends - DUH

The Marketing Millennials

The Freelance Friday Podcast
Subscribe now, leave a review, and share this episode with your fellow freelancers and social media enthusiasts. Happy freelancing and social media marketing!
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27min
October 09, 2023Turn Your Frustration into Collaboration! How to Deal with Difficult People at Work
This episode of the Workin' on the Weekends Podcast is all about dealing with difficult people at work. We break down some common archetypes of people we can't stand working with, and how you can navigate those relationships best.
The Types Of People We Find Hard To Work With/For
Aka The Corporate Archetypes We Hate
The bottleneck - the people that you are always waiting on to get something done. You constantly find yourself “circling back” with them to check on the status of XYZ and you can never get your job done until you hear back from them.

The micromanager - the people that always have an edit, always want to change something that you worked on.
And we’re not talking about general feedback, we’re talking about a social media caption with 10 changes and unnecessary feedback that in turn, becomes a bottleneck

The “too busy for you” - it sucks to have a manager that doesn’t have time for you to support you or get you what you need to be successful in your role
How To Deal With Difficult People In The Workplace
GENERAL:
Have a work bestie to vent to!
Side note: don’t make venting about people your entire friendship though

Document interactions with difficult people so you have proof to refer to if you ever need it

Loop in your manager so they’re aware of the situation
SPECIFIC:
How to deal with the bottleneck:
When following up with these types of people, be extremely specific in the timing you need them to get back to you by.

Start the conversations earlier than your standard processes. For example, if you’d normally give a work week to review content, try a week or a week and a half.
How to deal with the micromanager:
Have a conversation, like:
Can you teach/show me exactly what you’re looking for in something like this so next time I can do it more in the way it seems you’re looking?

Is there an area where I am missing the mark in your eyes that is making you need to give me this much feedback?

Take into consideration the past feedback you’ve received from your client and implement moving forward to cut down on the back and forth.
How to deal with the “too busy for you”
Set recurring meetings with agendas so you can batch your questions and make sure you’re being heard and being provided support when you need it.

Ask any questions you can upfront when work is delegated to you, in case this is the last time you can get in touch with your manager for a while.

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The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.
...more
58min
September 25, 2023From SEO to ROI: Exploring Essential Marketing Terminology
In this episode of the Workin' on the Weekends Podcast, your hosts Eileen Tauchman and Peyton Robinson breakdown some of the most used marketing phrases for beginners to be aware of! Whether you're new to marketing or know someone in marketing and want to understand the things they're saying at work, listen to this episode!

BEGINNER MARKETING PHRASES TO KNOW
Must Know Acronyms
B2B (Business To Business)

B2C (Business To Consumer)

CTA (Call-To-Action)

CTR (Click Through Rate)

KPI (Key Performance Indicator)

Search Engine Optimization (SEO)

Lifecycle Stages

User Experience (UX)

Return on Investment (ROI)
Content & Advertising
Dynamic Content

Evergreen Content

Native Advertising

Organic vs. Paid Advertising

PPC (Pay-Per-Click)

UGC (User Generated Content)
Website Related
UTM Codes

Responsive Design

Mobile First Optimization

Testimonial

Engagement

Campaign
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The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.
...more
44min
September 18, 2023Listen to this Podcast if you Want Your Brand to Excel on Social Media
Want your brand to excel on social media? Peyton and Eileen from the Workin' on the Weekends podcast put together this list to help you feel more confident and prepared.
TIPS FROM SOCIAL MEDIA MANAGERS TO BRANDS
Determine your target audience and cater your types of content to them

Be consistent! Sporadic posting is not the move

Don’t overthink everything. If you have an idea, go for it! If something doesn’t work, don’t sweat it. Social media is a learning game

Engage, engage, engage. Algorithms promote content that is “well-liked” (liked, shared with a friend, saved for later, etc.) the best way to amplify this concept is to stay involved in the community

You don’t have to be everywhere, start showing up where the majority of your audience is, and go from there.

Make sure your content is “social first”, don’t reshare huge Youtube thumbnails or horizontally shot video content on Instagram

Be human and approachable and not too salesy, helpful over salesy

Use a social scheduling software that can give you reports and data to help you do your job better and smarter

Identify your content pillars and utilize that as inspiration for all your posts.
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The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.
...more
56min
September 05, 2023Show Me the Money! Navigating Pay Increase Conversations in the Corporate World
THIS IS WHAT TO BRING TO THE CONVERSATION ABOUT ASKING FOR A RAISE:
Approach the conversation with your “progress report”, (for example working in social you can refer to the business goals/objectives/what you’ve been tasked with and show the data behind what you’ve done) - Your manager is looking to determine the ROI on the work you’re doing
Be respectful, polite, and patient in the convo. Try not to be super nervous and emotional
IF YOU FEEL LIKE YOU DESERVE MORE MONEY, USE THESE TIPS AS EVIDENCE:
Do some research on average salaries, you can use ⁠Indeed’s salary calculator⁠ or ⁠Glassdoor ⁠to determine your worth!
Ask people in your field, or coworkers what they’re making (we love income transparency).
Blame it on the economy and inflation and say that is a reason to raise your rates!
You could see what other companies are offering for similar positions, and respectfully share to your current company that you'll be applying to those if they don’t give you a raise.
IF THEY CAN’T GIVE YOU MORE MONEY FOR WHAT YOU’RE CURRENTLY DOING BUT YOU STILL WANT TO MAKE MORE MONEY, HERE’S HOW:
Offer to do more! If you’re only doing organic social, maybe you offer to do paid. If you’re only doing Facebook/Instagram, mention the brand showing up on TikTok or another social outlet.
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When you freelance or own your own business, you likely operate outside the typical 9-5. Join Peyton Robinson and Eileen Tauchman every other Monday as they spill the tea on being freelance marketers in the content and social world. You’ll hear real-life experiences about the grind of freelancing and poke a little fun at corporate America, too. You’ll never know what to expect from Peyton and Eileen’s jobs in an ever-changing digital world, but one thing is for sure, they’ll always be working on the weekends.
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34min
August 28, 2023 🎃 Kicking off Pumpkin Season with Pumpkin Queen, Dietitian and Influencer Maggie Michalczyk
On this episode of the Workin' on the Weekends Podcast, we're joined by Maggie Michalczyk, aka Once Upon a Pumpkin! Maggie is a registered dietitian, cookbook author and social media influencer that loves all things fall-time and all things pumpkin - but year round! She’s passionate about sharing recipes for young women that look good and make you feel good, and there’s nothing she’s afraid to add pumpkin to! She has a thriving online presence on her website/blog, Pinterest, TikTok and currently has over 106K followers on Instagram!
On the WOTW pod, we talk a lot about social media, working for yourself, and corporate life. We were SO lucky to talk to Maggie about two of these topics - social media and working outside the typical 9-5. Plus she shared her corporate jargon pet peeve, a foodie social trend, AND we learned that her and Peyton are birthday twins 🎁
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The Workin’ on the Weekends Podcast covers topics on social media marketing, freelance marketing and millennial and Gen Z corporate struggles.
Ready for more content? Find us on Instagram at ⁠@WOTWpod⁠. You can now also find us on TikTok at @WOTWPod!
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57min

FAQs about Workin' On The Weekends:

How many episodes does Workin' On The Weekends have?

The podcast currently has 54 episodes available.