Sign up to save your podcasts
Or
Share Worth Your Salt
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Worth Your Salt episodes
- 77: Become A Wellness Thought-Leader: The Taylor Swift Method of Building a Personal Brand That Stands OutWellness thought-leader branding: Join Emmy-winning former Hollywood reporter Kayley Hamilton as she reveals how wellness experts can become unforgettable and build celebrity-level visibility for their practice.49 min
- 76: Zen and the Art of Wellness Marketing: Making Technology SimpleOverwhelmed by tech in your wellness business? Melodie Moore reveals how to simplify systems, embrace automation, and build a tech foundation that fuels sustainable growth—without losing your personal touch.28 min
- 75: Scaling Beyond Referrals: Paid Ads That Actually DeliverDiscover when and how wellness practices should use paid ads. Learn 5 essentials, avoid costly mistakes, and scale beyond referrals with expert tips.39 min
- 74: Turn Clients Into Ambassadors: A Proven System for 3x More Referrals This MonthLearn how to build a predictable referral system for your wellness practice using Salt Marketing’s RAVE Framework—so you can turn happy clients into ambassadors and triple your referrals this month.8 min
- 73: Systems, Staff & Satisfaction: Your Blueprint for High Performance | Salt MarketingIn this episode, host Jennifer Orechwa and is joined by Kathleen Carson of Patients & Profits to talk about how wellness and medical practices can move beyond simply seeing more patients to building systems and an experience that consistently attract ideal patients and keep them coming back.33 min
- 72: The Marketing System Wellness Businesses Really Need (Hint: it’s Not Another Funnel)Discover the marketing system wellness businesses really need to grow. Learn why funnels fail, how to avoid shiny tactic syndrome, and the five steps to attract, convert, and scale your practice with confidence.8 min
- 71: Med Spa Growth Strategies: How a Fractional CFO Boosts Revenue, Marketing & ProfitabilityJessica Nunn of Maven Financial dives into key topics like allocating marketing budgets, structuring promotions for sustainable growth, and identifying that healthy amount of debt for financing new locations. She also explores the mindset shifts essential for scaling—plus stories of unexpected financial breakthroughs among Med Spa owners she’s guided.38 min
- 70: Building Sofia Health: Behind the Scenes | Salt MarketingDiscover how online health and wellness marketplace Sofia Health simplifies everything from onboarding and booking to payments and calendars, allowing med spa owners and holistic practitioners to fill their schedules with ease—whether offering in-person, virtual, or group sessions.34 min
- 69: Becoming An OhanapreneurIn this episode, Sharon Otaguro talks about becoming an Ohanapreneur and building a family culture to scale your wellness business with systems and aloha!46 min
- 68: Unreasonable Hospitality For Med Spas & Wellness BusinessesIn the latest episode of Worth Your Salt, host Jennifer Orechwa welcomes Ali Guy, founder of The Shared Co., who believes that business should focus on people, not just transactions.37 min
About Worth Your Salt
From the publisher's feed
Worth Your Salt is the Med Spa Marketing podcast for wellness practice owners who want to attract more ideal clients, build trust before the first appointment, and grow with a marketing strategy that…
actually works. Hosted by Jennifer Orechwa, founder of Salt Marketing, Worth Your Salt helps med spa owners, aesthetic practices, functional wellness providers, medical practices, fitness studios, and other health and wellness businesses understand what it takes to get found, get trusted, and get booked in today’s competitive marketplace. Each episode delivers practical, sustainable marketing strategies for growing your practice through clear messaging, SEO, website optimization, content marketing, social media, automation, client nurturing, and smart business systems. You’ll hear candid conversations with industry experts, wellness practitioners, business owners, speakers, and growth-minded leaders who are building practices with purpose. Whether you own a med spa, run a wellness clini