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This week, we are blessed to have Rachel Andrew as our guest. Rachel is an accomplished web developer, co-founder of Perch CMS, a Google Developer Expert, an invited expert to the CSS Working Group (which sets the direction for how CSS works in the future).
For the past four years, Rachel has also been the leading authority on CSS Grid, which is set to be supported in most major browsers in early 2017.
We're very glad Rachel spent some time with us, and talked about both the past and the bright future of the web.
You can find Rachel in various places. Here are just a few:
Website: https://rachelandrew.co.uk/
Perch CMS: https://grabaperch.com/
Edge of My Seat: http://www.edgeofmyseat.com/
Table of Contents for Episode 158
0:00 Podcast intros
2:50 Rachel's origin story: How she became a web developer
5:05 Are we entering the next Golden Age of the web? Especially when it comes to CSS and layout?
8:24 Have CSS frameworks killed the creativity of the web? Will CSS Grid end up being a replacement for Bootstrap? Or will industry-wide the creativity return?
11:12 What are some of the things that you will be able to do with CSS Grid as browser support becomes more widespread?
13:26 Why do CSS specifications take so long to get full implementation in browsers?
20:33 What are some ways that the Perch CMS differs from other CMS like WordPress, Drupal, and Joomla?
23:45 What have some of the challenges been developing and supporting a CMS?
26:15 How has the growth been with the e-commerce add-on for Perch?
28:33 Have Rachel and Drew ever considered taking VC money to invest in Perch? Why or why not?
30:23 What are Rachel's thoughts on open-source, and how does open-source contribute to the development of the web? Is there a balance that needs to be struck between donated time and sustainability?
36:12 How the Perch business model is both sustainable and supporting the growth of the agencies that use it.
37:45 Why Perch is built to be streamlined, and why that is in the best interest of the businesses that build their sites on top of Perch?
41:30 Does Rachel feel that hosted solutions like Wix or Squarespace are the main competition to Perch? How has the market for websites changed in recent years?
45:00 Rachel says specialization is the way to stand out as a web service provider.
48:59 Podcast outros.
===================
Other Links mentioned during the show:
CSS Zen Garden
http://www.csszengarden.com/
Grid By Example
http://gridbyexample.com/
Using Flexible Boxes (MDN)
https://developer.mozilla.org/en-US/docs/Web/CSS/CSS_Flexible_Box_Layout/Using_CSS_flexible_boxes
W3C CSS Working Group
https://www.w3.org/Style/CSS/members.en.php3
CSS Working Group - Drafts on GitHub
https://github.com/w3c/csswg-drafts
Perch Runway 3 as a Headless CMS
https://grabaperch.com/blog/archive/perch-runway-3-as-a-headless-cms
The High Price of Free
http://alistapart.com/article/the-high-price-of-free
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/158-rachel-andrew-perch-css-grid/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress support and development service, and the publisher of a twice weekly WordPress podcast. On our podcast, we talk to some of the brightest people in web development, online marketing,and business.
This week, we are blessed to have Rachel Andrew as our guest. Rachel is an accomplished web developer, co-founder of Perch CMS, a Google Developer Expert, an invited expert to the CSS Working Group (which sets the direction for how CSS works in the future).
For the past four years, Rachel has also been the leading authority on CSS Grid, which is set to be supported in most major browsers in early 2017.
We're very glad Rachel spent some time with us, and talked about both the past and the bright future of the web.
You can find Rachel in various places. Here are just a few:
Website: https://rachelandrew.co.uk/
Perch CMS: https://grabaperch.com/
Edge of My Seat: http://www.edgeofmyseat.com/
Table of Contents for Episode 158
0:00 Podcast intros
2:50 Rachel's origin story: How she became a web developer
5:05 Are we entering the next Golden Age of the web? Especially when it comes to CSS and layout?
8:24 Have CSS frameworks killed the creativity of the web? Will CSS Grid end up being a replacement for Bootstrap? Or will industry-wide the creativity return?
11:12 What are some of the things that you will be able to do with CSS Grid as browser support becomes more widespread?
13:26 Why do CSS specifications take so long to get full implementation in browsers?
20:33 What are some ways that the Perch CMS differs from other CMS like WordPress, Drupal, and Joomla?
23:45 What have some of the challenges been developing and supporting a CMS?
26:15 How has the growth been with the e-commerce add-on for Perch?
28:33 Have Rachel and Drew ever considered taking VC money to invest in Perch? Why or why not?
30:23 What are Rachel's thoughts on open-source, and how does open-source contribute to the development of the web? Is there a balance that needs to be struck between donated time and sustainability?
36:12 How the Perch business model is both sustainable and supporting the growth of the agencies that use it.
37:45 Why Perch is built to be streamlined, and why that is in the best interest of the businesses that build their sites on top of Perch?
41:30 Does Rachel feel that hosted solutions like Wix or Squarespace are the main competition to Perch? How has the market for websites changed in recent years?
45:00 Rachel says specialization is the way to stand out as a web service provider.
48:59 Podcast outros.
===================
Other Links mentioned during the show:
CSS Zen Garden
http://www.csszengarden.com/
Grid By Example
http://gridbyexample.com/
Using Flexible Boxes (MDN)
https://developer.mozilla.org/en-US/docs/Web/CSS/CSS_Flexible_Box_Layout/Using_CSS_flexible_boxes
W3C CSS Working Group
https://www.w3.org/Style/CSS/members.en.php3
CSS Working Group - Drafts on GitHub
https://github.com/w3c/csswg-drafts
Perch Runway 3 as a Headless CMS
https://grabaperch.com/blog/archive/perch-runway-3-as-a-headless-cms
The High Price of Free
http://alistapart.com/article/the-high-price-of-free
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/158-rachel-andrew-perch-css-grid/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress support and development service, and the publisher of a twice weekly WordPress podcast. On our podcast, we talk to some of the brightest people in web development, online marketing,and business.
Our WordPress panel discusses the planning, coordination, and execution of a complex site migration from one hosting environment to another. We'll also cover what type of content planning you'll need to put together when moving from one platform to another (like from an external CMS to WordPress.)
Our panel this week:
Sallie Goetsch: https://www.wpfangirl.com/
Jackie D'Elia: https://jackiedelia.com/
Robert Abela: https://www.wpwhitesecurity.com/
Jonathan Denwood: https://www.wp-tonic.com/
John Locke: https://www.lockedownseo.com/
Table of Contents for Episode 157
0:00 Podcast Intros
3:15 WordPress Story #1: Tom McFarlin to Launch Marketplace for Blogging Plugins, Finds New Maintainer for WordPress.org Plugins
https://wptavern.com/tom-mcfarlin-to-launch-marketplace-for-blogging-plugins-finds-new-maintainer-for-wordpress-org-plugins
10:42 WordPress Story #2: What makes a great editor?
https://make.wordpress.org/design/2017/01/11/what-makes-a-great-editor/
27:39 WordPress Story #3: WordPress Hosting Review 2017: The Results
https://wpshout.com/wordpress-hosting-review-2017-results/
39:32 Main Topic: Coordinating Complex Site Migrations
39:42 Why would someone want to migrate their site to a new host or platform?
41:41 Some things that should be on your migration checklist. Some things to look out for when setting up your website.
47:16 Separation of DNS concerns, and a debate on A Records vs CNAME Records for DNS.
49:20 Moving email from CPanel or Plesk requires some planning. How do you move email archives from your hosting server to another service?
53:50 A great definition of site migration.
55:00 Sallie describes a complex migration, and how to migrate comments, and moving categories into different custom posts types (starting from just Posts).
58:43 Why you should plan 301 redirects and site mapping far in advance of the site migration.< /p>
1:00:53 Making a strong case for doing a content audit before the site migration.
1:03:20 Be sure to change the TTL (Time to Live) in your DNS days before the migration.
1:07:38 Is migrating a website on a Friday a bad idea?
1:15:07 Our recommendations for tools to make tricky site migrations a bit easier.
1:24:13 Closing thoughts and podcast outros.
===================
LInks mentioned during the show:
CMS 2 CMS
https://cms2cms.com/
Zoho Email
https://www.zoho.com/mail/
GSuite
https://gsuite.google.com/
Migrate Email Between Servers Using IMAP
https://mediatemple.net/community/products/dv/204405444/how-do-i-migrate-email-between-servers-using-imap
Moving Email
http://www.how2lab.com/internet/email/moving-emails.php
Migratng Comments in WordPress with Disqus
http://rockt.tech/migrating-comments-wordpress-disqus/
Post Type Switcherhttps://wordpress.org/plugins/post-type-switcher/
HTML Import 2 Plugin
http://stephanieleary.com/code/wordpress/html-import/
Term Management Tools
https://wordpress.org/plugins/term-management-tools/
WP All Import
http://www.wpallimport.com/
BigDump
http://www.ozerov.de/bigdump/
WP Migrate DB Pro
https://deliciousbrains.com/wp-migrate-db-pro/
Better Search Replace
https://wordpress.org/plugins/better-search-replace/
BackupBuddy
https://ithemes.com/purchase/backupbuddy/
Duplicator
https://wordpress.org/plugins/duplicator/
BlogVault
https://blogvault.net/
Updraft Plus Premium
https://updraftplus.com/shop/updraftplus-premium/
WP Engine Automated Migration
https://wordpress.org/plugins/wp-site-migrate/
===================
Thanks to our sponsor for this episode:, WP Security Audit Log
https://www.wpsecurityauditlog.com/
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/157-complex-site-migrations/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is a WordPress development and support service, and the publisher of a weekly WordPress business podcast, where we talk to some of the most successful people in web development, online marketing, and business.
Our WordPress panel discusses the planning, coordination, and execution of a complex site migration from one hosting environment to another. We'll also cover what type of content planning you'll need to put together when moving from one platform to another (like from an external CMS to WordPress.)
Our panel this week:
Sallie Goetsch: https://www.wpfangirl.com/
Jackie D'Elia: https://jackiedelia.com/
Robert Abela: https://www.wpwhitesecurity.com/
Jonathan Denwood: https://www.wp-tonic.com/
John Locke: https://www.lockedowndesign.com/
Table of Contents for Episode 157
0:00 Podcast Intros
3:15 WordPress Story #1: Tom McFarlin to Launch Marketplace for Blogging Plugins, Finds New Maintainer for WordPress.org Plugins
https://wptavern.com/tom-mcfarlin-to-launch-marketplace-for-blogging-plugins-finds-new-maintainer-for-wordpress-org-plugins
10:42 WordPress Story #2: What makes a great editor?
https://make.wordpress.org/design/2017/01/11/what-makes-a-great-editor/
27:39 WordPress Story #3: WordPress Hosting Review 2017: The Results
https://wpshout.com/wordpress-hosting-review-2017-results/
39:32 Main Topic: Coordinating Complex Site Migrations
39:42 Why would someone want to migrate their site to a new host or platform?
41:41 Some things that should be on your migration checklist. Some things to look out for when setting up your website.
47:16 Separation of DNS concerns, and a debate on A Records vs CNAME Records for DNS.
49:20 Moving email from CPanel or Plesk requires some planning. How do you move email archives from your hosting server to another service?
53:50 A great definition of site migration.
55:00 Sallie describes a complex migration, and how to migrate comments, and moving categories into different custom posts types (starting from just Posts).
58:43 Why you should plan 301 redirects and site mapping far in advance of the site migration.< /p>
1:00:53 Making a strong case for doing a content audit before the site migration.
1:03:20 Be sure to change the TTL (Time to Live) in your DNS days before the migration.
1:07:38 Is migrating a website on a Friday a bad idea?
1:15:07 Our recommendations for tools to make tricky site migrations a bit easier.
1:24:13 Closing thoughts and podcast outros.
===================
LInks mentioned during the show:
CMS 2 CMS
https://cms2cms.com/
Zoho Email
https://www.zoho.com/mail/
GSuite
https://gsuite.google.com/
Migrate Email Between Servers Using IMAP
https://mediatemple.net/community/products/dv/204405444/how-do-i-migrate-email-between-servers-using-imap
Moving Email
http://www.how2lab.com/internet/email/moving-emails.php
Migratng Comments in WordPress with Disqus
http://rockt.tech/migrating-comments-wordpress-disqus/
Post Type Switcherhttps://wordpress.org/plugins/post-type-switcher/
HTML Import 2 Plugin
http://stephanieleary.com/code/wordpress/html-import/
Term Management Tools
https://wordpress.org/plugins/term-management-tools/
WP All Import
http://www.wpallimport.com/
BigDump
http://www.ozerov.de/bigdump/
WP Migrate DB Pro
https://deliciousbrains.com/wp-migrate-db-pro/
Better Search Replace
https://wordpress.org/plugins/better-search-replace/
BackupBuddy
https://ithemes.com/purchase/backupbuddy/
Duplicator
https://wordpress.org/plugins/duplicator/
BlogVault
https://blogvault.net/
Updraft Plus Premium
https://updraftplus.com/shop/updraftplus-premium/
WP Engine Automated Migration
https://wordpress.org/plugins/wp-site-migrate/
===================
Thanks to our sponsor for this episode:, WP Security Audit Log
https://www.wpsecurityauditlog.com/
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/157-complex-site-migrations/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is a WordPress development and support service, and the publisher of a weekly WordPress business podcast, where we talk to some of the most successful people in web development, online marketing, and business.
Carrie Dils returns to WP-Tonic for her third appearance. She is the queen of the Genesis Framework and also the host of the popular Office Hours FM podcast.
We ask her about the future of Genesis, multiple income streams, teaching courses, and podcasting.
You can find Carrie at https://carriedils.com/.
She also hosts one of the top WordPress podcasts at https://officehours.fm/.
Episode 156 Table of Contents
0:00 Podcast intros
1:23 Carrie's origin story and how she got into web development.
2:48 How has the WordPress ecosystem changed over the past few years?
5:03 Has the bar gotten higher for making a living in the WordPress community?
6:29 What advice would you give to WordPress entrepreneurs?
8:45 The value of positioning and hiring for roles that you don't enjoy.
10:39 We all want diversification of revenue streams. How did Carrie build multiple streams of revenue?
12:31 Some practical advice on podcasting and teaching.
15:38 How important is it to teach others? How does this build your authority for the future?
18:17 The hidden value of hosting a WordPress podcast.
21:28 How does Carrie balance all the things she has going at any one time?
24:15 Carrie's insights on WordCamp US 2016.
27:11 Thoughts on the announcements about the release schedule of WordPress cycles in 2017.
30:40 Recent WordPress news that Carrie finds positive.
31:21 Thoughts on Genesis in combination with Beaver Builder.
33:10 How Genesis is different from vanilla WordPress, and how it is similar.
37:28 Carries thoughts on putting content behind a paywall and types of membership sites that work.
40:30 Thoughts on work-life balance, and what true freedom in entrepreneurship really means.
43:07 Podcast outros
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/156-carrie-dils/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress development and support service, and the publisher of a weekly WordPress business podcast. We talk to some of the most successful and helpful people in online marketing, web development, web consulting, and business.
Carrie Dils returns to WP-Tonic for her third appearance. She is the queen of the Genesis Framework and also the host of the popular Office Hours FM podcast.
We ask her about the future of Genesis, multiple income streams, teaching courses, and podcasting.
You can find Carrie at https://carriedils.com/.
She also hosts one of the top WordPress podcasts at https://officehours.fm/.
Episode 156 Table of Contents
0:00 Podcast intros
1:23 Carrie's origin story and how she got into web development.
2:48 How has the WordPress ecosystem changed over the past few years?
5:03 Has the bar gotten higher for making a living in the WordPress community?
6:29 What advice would you give to WordPress entrepreneurs?
8:45 The value of positioning and hiring for roles that you don't enjoy.
10:39 We all want diversification of revenue streams. How did Carrie build multiple streams of revenue?
12:31 Some practical advice on podcasting and teaching.
15:38 How important is it to teach others? How does this build your authority for the future?
18:17 The hidden value of hosting a WordPress podcast.
21:28 How does Carrie balance all the things she has going at any one time?
24:15 Carrie's insights on WordCamp US 2016.
27:11 Thoughts on the announcements about the release schedule of WordPress cycles in 2017.
30:40 Recent WordPress news that Carrie finds positive.
31:21 Thoughts on Genesis in combination with Beaver Builder.
33:10 How Genesis is different from vanilla WordPress, and how it is similar.
37:28 Carries thoughts on putting content behind a paywall and types of membership sites that work.
40:30 Thoughts on work-life balance, and what true freedom in entrepreneurship really means.
43:07 Podcast outros
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/156-carrie-dils/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress development and support service, and the publisher of a weekly WordPress business podcast. We talk to some of the most successful and helpful people in online marketing, web development, web consulting, and business.
In this WP-Tonic round-table we discuss Web Accessibility. What tools does the panel use to test sites for accessibility? What are the key factors that you must know about web accessibility in 2017?
We discuss web accessibility standards and guidelines. How do you make sites more accessible? What needs to be included and tested? Why do web developers tend to put accessibility on the back burner? What are the benefits of building accessible sites?
Our panel this week:
Jackie D'Elia https://jackiedelia.com/
Lee Jackson http://angledcrown.com/
Jonathan Denwood https://www.wp-tonic.com/
John Locke Lockedown SEO
Podcast 155 Table of Contents:
0:00 Podcast Intros
1:38 WordPress News Story #1: Renewing Medium's Focus
https://blog.medium.com/renewing-mediums-focus-98f374a960be#.qxrop598x
14:33 WordPress News Story #2: W3Techs Ranks WordPress as the Fastest Growing CMS of 2016
https://wptavern.com/w3techs-ranks-wordpress-as-the-fastest-growing-cms-of-2016
23:44 WordPress Story #3: Matt Mullenweg Announces Tech and Design Leads for New Focus-Based Development Cycle
https://wptavern.com/matt-mullenweg-announces-tech-and-design-leads-for-new-focus-based-development-cycle
31:30 Why is accessibility important?
33:15 How many clients are actually aware of accessibility?
42:33 How many WordPress themes on the free repository are accessibility ready? (there's some, but not a ton).
45:07 Balancing visual design and accessibility.
47:10 The right way to do ALT tags for images.
48:01 WordPress plugins that help you check accessibility, and setting expectations for accessibility.
1:05:56 How web standards and browsers have changed in recent years.
1:07:48 What types of projects will require accessibility.
1:09:32 Accessibility and SEO.
1:13:58 Podcast outros.
===================
Links mentioned during the show:
Rethink.fm Episode #7: Why Web Accessibiity Matters
http://rethink.fm/podcast/episode-7-why-web-accessibility-matters/
WP Accessibility plugin
https://wordpress.org/plugins/wp-accessibility/
AChecker
http://achecker.ca/checker/index.php
Browse Aloud
https://www.texthelp.com/en-gb/products/browsealoud
A11y Project
http://a11yproject.com/resources.html
Accessible Ready Themes on WordPress.org
https://en-gb.wordpress.org/themes/tags/accessibility-ready/
W3C Validator
https://validator.w3.org/
WAVE Web Accessibility Evaluation Tool
http://wave.webaim.org/
wA11y - The Web Accessibility Toolbox
https://wordpress.org/plugins/wa11y/
Colorblind Web Page Filter
http://www.color-blindness.com/2006/04/10/colorblind-web-page-filter/
ARIA Roles
https://www.w3.org/TR/wai-aria/roles
A11y Toolbar
https://github.com/downzer0/a11y-toolbar
Using JAWS to Evaluate Web Accessibility
http://webaim.org/articles/jaws/
Varvy
https://varvy.com
===================
Find additional content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast-episodes/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress support service, and the publisher of one of the top weekly WordPress podcasts. In each episode, we talk to some of the smartest and most successful people in web development, consulting, online marketing, and business.
In this WP-Tonic round-table we discuss Web Accessibility. What tools does the panel use to test sites for accessibility? What are the key factors that you must know about web accessibility in 2017?
We discuss web accessibility standards and guidelines. How do you make sites more accessible? What needs to be included and tested? Why do web developers tend to put accessibility on the back burner? What are the benefits of building accessible sites?
Our panel this week:
Jackie D'Elia https://jackiedelia.com/
Lee Jackson http://angledcrown.com/
Jonathan Denwood https://www.wp-tonic.com/
John Locke https://www.lockedowndesign.com/
Podcast 155 Table of Contents:
0:00 Podcast Intros
1:38 WordPress News Story #1: Renewing Medium's Focus
https://blog.medium.com/renewing-mediums-focus-98f374a960be#.qxrop598x
14:33 WordPress News Story #2: W3Techs Ranks WordPress as the Fastest Growing CMS of 2016
https://wptavern.com/w3techs-ranks-wordpress-as-the-fastest-growing-cms-of-2016
23:44 WordPress Story #3: Matt Mullenweg Announces Tech and Design Leads for New Focus-Based Development Cycle
https://wptavern.com/matt-mullenweg-announces-tech-and-design-leads-for-new-focus-based-development-cycle
31:30 Why is accessibility important?
33:15 How many clients are actually aware of accessibility?
42:33 How many WordPress themes on the free repository are accessibility ready? (there's some, but not a ton).
45:07 Balancing visual design and accessibility.
47:10 The right way to do ALT tags for images.
48:01 WordPress plugins that help you check accessibility, and setting expectations for accessibility.
1:05:56 How web standards and browsers have changed in recent years.
1:07:48 What types of projects will require accessibility.
1:09:32 Accessibility and SEO.
1:13:58 Podcast outros.
===================
Links mentioned during the show:
Rethink.fm Episode #7: Why Web Accessibiity Matters
http://rethink.fm/podcast/episode-7-why-web-accessibility-matters/
WP Accessibility plugin
https://wordpress.org/plugins/wp-accessibility/
AChecker
http://achecker.ca/checker/index.php
Browse Aloud
https://www.texthelp.com/en-gb/products/browsealoud
A11y Project
http://a11yproject.com/resources.html
Accessible Ready Themes on WordPress.org
https://en-gb.wordpress.org/themes/tags/accessibility-ready/
W3C Validator
https://validator.w3.org/
WAVE Web Accessibility Evaluation Tool
http://wave.webaim.org/
wA11y - The Web Accessibility Toolbox
https://wordpress.org/plugins/wa11y/
Colorblind Web Page Filter
http://www.color-blindness.com/2006/04/10/colorblind-web-page-filter/
ARIA Roles
https://www.w3.org/TR/wai-aria/roles
A11y Toolbar
https://github.com/downzer0/a11y-toolbar
Using JAWS to Evaluate Web Accessibility
http://webaim.org/articles/jaws/
Varvy
https://varvy.com
===================
Find additional content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast-episodes/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress support service, and the publisher of one of the top weekly WordPress podcasts. In each episode, we talk to some of the smartest and most successful people in web development, consulting, online marketing, and business.
Nate Wright provides WordPress themes and plugins to build better restaurant websites. After more than three years delivering products for restaurants, cafes and bars, he's built up a suite of free and commercial products to help you take reservations online, manage your restaurant menus and boost local SEO.
Nate Wright runs Theme of the Crop, a WordPress company that specializes in themes and plugins for restaurants. We'll talk to him about the specific challenges in digital marketing for restaurant owners and those in the food and beverage industry.
You can find Nate's website at https://themeofthecrop.com/ .
Episode 154 Table of Contents
0:00 Podcast Intros
1:13 The Theme of the Crop origin story
2:58 The web scene in Edinburgh
4:14 Are restaurants valuing marketing and their web presence more than before?
7:03 How does Nate educate the people who use his products? What are some examples of restaurants using content marketing successfully?
11:00 Nate's experience selling products to quickly build restaurant websites, as opposed to being in the SaaS (software as a service) space.
13:50 How difficult is it marketing WordPress products outside of a a site like Envato?
17:29 How does Nate decide what features to include in his products?
25:13 What common mistakes does Nate see on restaurant websites? What components are important on a restaurant website?
30:29 Nate's plans for Theme of the Crop in 2017.
33:57 How does Nate feel about allowing third-party developers to build on top of the Theme of the Crop core products?
40:15 Where does the feedback come from to improve Nate's products? From site builders, restaurant marketing specialists, or restaurant site builders?
43:12 Podcast outros
===================
Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/154-nate-wright-wordpress-restaurant-themes/
===================
Subscribe to WP-Tonic on iTunes
https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2
===================
WP-Tonic is both a WordPress support service, and the publisher of a weekly WordPress business podcast where we talk with some of the brightest minds in business, online marketing, and WordPress development.
Nate Wright provides WordPress themes and plugins to build better restaurant websites. After more than three years delivering products for restaurants, cafes and bars, he's built up a suite of free and commercial products to help you take reservations online, manage your restaurant menus and boost local SEO.
Nate Wright runs Theme of the Crop, a WordPress company that specializes in themes and plugins for restaurants. We'll talk to him about the specific challenges in digital marketing for restaurant owners and those in the food and beverage industry.
You can find Nate's website at https://themeofthecrop.com/ .
Episode 154 Table of Contents
0:00 Podcast Intros
1:13 The Theme of the Crop origin story
2:58 The web scene in Edinburgh
4:14 Are restaurants valuing marketing and their web presence more than before?
7:03 How does Nate educate the people who use his products? What are some examples of restaurants using content marketing successfully?
11:00 Nate's experience selling products to quickly build restaurant websites, as opposed to being in the SaaS (software as a service) space.
13:50 How difficult is it marketing WordPress products outside of a a site like Envato?
17:29 How does Nate decide what features to include in his products?
25:13 What common mistakes does Nate see on restaurant websites? What components are important on a restaurant website?
30:29 Nate's plans for Theme of the Crop in 2017.
33:57 How does Nate feel about allowing third-party developers to build on top of the Theme of the Crop core products?
40:15 Where does the feedback come from to improve Nate's products? From site builders, restaurant marketing specialists, or restaurant site builders?
43:12 Podcast outros
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Find bonus content for this episode on the WP-Tonic website:
https://www.wp-tonic.com/podcast/154-nate-wright-wordpress-restaurant-themes/
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WP-Tonic is both a WordPress support service, and the publisher of a weekly WordPress business podcast where we talk with some of the brightest minds in business, online marketing, and WordPress development.
From the publisher's feed