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Consultant Philip Morgan discusses positioning in a crowded market. He literally wrote the book on positioning for technical firms.

Philip helps technical consultants, like web development shops, find a specialized position in a generalized world. This specialization, in turn, helps those firms strengthen their expertise in a specific niche and command higher rates.

We really enjoyed this interview with Philip Morgan. Philip focuses on helping web agencies, freelancers, and small businesses position themselves online. Philip has some strong ideas connected to positioning and we highly advise you to listen to his ideas.

You can learn more about Philip at https://philipmorganconsulting.com/

==================

Our episode this week is sponsored by LiquidWeb. Liquid Web is offering a 33% discount for your first 6 months of hosting.

Head over to https://LiquidWeb.com/wordpress and use the code WPTONIC33 at checkout for your discount.

==================

Table of Contents for Episode 161

0:00 Podcast intros.

2:32 Why is being a generalist so hard for lead generation?

7:35 How scarcity mindset keeps us from moving towards specialization.

15:03 What buyers really want is trust. What actions can agencies do to build up trust?

19:55 How do you build up to owning a word in people's minds?

26:23 Winning mindshare when you are competing against large entities requires different strategies than they use.

29:29 Risk is a consideration when planning a positioning change. A financial buffer is a good idea. Positioning is along term strategy.

34:15 What are buyers thinking, either consciously or unconsciously, when making a buying decision?

38:01 Does "award-winning" mean anything to clients? Under what circumstances does it mean something?

39:21 What are the two things that you can't fake when it comes to what you put on your website?

40:11 What types of clients look for a one-stop shop for web development and marketing? Is being a full-service agency exclusively bad or good?

43:47 When it comes to picking a specialization, what are the criteria an agency should look at?

47:48 What sorts of things should you be highlighting in case studies on your website?

50:50 Podcast outros

===================

Links mentioned during this episode:

The Positioning Manual for Technical Firms

https://philipmorganconsulting.com/the-positioning-manual-for-technical-firms/

Clutch: B2B Research

https://clutch.co/

Build a Better Agency Episode 20: Define Your Mission, Vision, and Values, with Drew McLellan.

http://buildabetteragency.com/drew-mclellan-solocast-episode-4/

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants

https://www.amazon.com/David-Goliath-Underdogs-Misfits-Battling/dp/0316204374

Positioning Crash Course

https://positioningcrashcourse.com/

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/163-philip-morgan-positioning-your-business/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress development support service, and the publisher of a weekly WordPress business podcast where we talk to some of the brightest minds in web development, online marketing, and business.

Web pioneer Jeremy Keith talks with us about the resiliency of the web, upcoming innovations in CSS and browser support, native vs. web, and what he's excited about in web development.

You can follow him on his site at https://adactio.com/.

==================

Our episode this week is sponsored by LiquidWeb. Liquid Web is offering a 33% discount for your first 6 months of hosting.

Head over to https://liquidweb.com/wordpress and use the code WPTONIC33 at checkout for your discount.

==================

Table of Contents for Episode 161

0:00 Podcast intros.

2:16 Resilient Web Design, and how the past influences the future

4:42 Has the web gotten too complex? How has the evolution of the web influenced our job roles?

9:19 What brings about an obsession with tools rather than underlying principles?

11:54 What was it like during the Web Standards movement, and why is that important today?

17:29 What things that are going to be supported by browsers in the next year are making you excited? Both CSS and JS APIs?

23:18 If you're a developer, what is your advice for people wanting to experiment more with emerging browser technologies?

26:27 What's Jeremy's view of the WordPress ecosystem and community?

31:12 Native vs web is not a productive argument. Both will exist side-by-side forever.

36:50 Things you once you could only do in Flash, you can now do with CSS and SVG.

38:05 Thoughts on voice recognition, artificial intelligence, and touch screens.

46:27 Why Clearleft stays always from having a CMS of choice and stays dedicated to front end development.

49:27 What are the biggest misconceptions people have about progressive enhancement?

53:00 Podcast outros.

55:10 Bonus Content.

55:12 Why the biggest threat to the web isn't technical, but cultural.

58:40 Is internet surveillance a reason people might be fearful of using the web in the future?

Why the heart of the web has always been decentralization, and how monolithic platforms are a threat to the openness of the original web.

===================

Links mentioned during this episode:

Clearleft

http://clearleft.com/

HTML5 For Web Designers

https://abookapart.com/products/html5-for-web-designers

Designing with Web Standards (3rd Edition)

https://www.amazon.com/Designing-Web-Standards-Jeffrey-Zeldman/dp/0321616952

Resilient Web Design
https://resilientwebdesign.com/

Codepen

http://codepen.io/

JSBin

https://jsbin.com/

GitHub

https://github.com/

Scott Jenson: Mobile Apps Must Die (2011)

https://jenson.org/mobile-apps-must-die/

Once Upon a Forest (Flash site)

http://www.once-upon-a-forest.com/

Praystation (Flash site)

http://ps3.praystation.com/pound/v2/

Hype Cycle

https://en.wikipedia.org/wiki/Hype_cycle

http://www.gartner.com/technology/research/methodologies/hype-cycle.jsp

CraftCMS

https://craftcms.com/

Tragedy of the Commons

http://www.investopedia.com/terms/t/tragedy-of-the-commons.asp

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/162-jeremy-keith/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress development and maintenance service, and the publisher of a weekly WordPress podcast where we talk to some of the brightest minds in web development, online marketing, and business.

Consultant Philip Morgan discusses positioning in a crowded market. He literally wrote the book on positioning for technical firms.

Philip helps technical consultants, like web development shops, find a specialized position in a generalized world. This specialization, in turn, helps those firms strengthen their expertise in a specific niche and command higher rates.

We really enjoyed this interview with Philip Morgan. Philip focuses on helping web agencies, freelancers, and small businesses position themselves online. Philip has some strong ideas connected to positioning and we highly advise you to listen to his ideas.

You can learn more about Philip at https://philipmorganconsulting.com/

==================

Our episode this week is sponsored by LiquidWeb. Liquid Web is offering a 33% discount for your first 6 months of hosting.

Head over to https://LiquidWeb.com/wordpress and use the code WPTONIC33 at checkout for your discount.

==================

Table of Contents for Episode 161

0:00 Podcast intros.

2:32 Why is being a generalist so hard for lead generation?

7:35 How scarcity mindset keeps us from moving towards specialization.

15:03 What buyers really want is trust. What actions can agencies do to build up trust?

19:55 How do you build up to owning a word in people's minds?

26:23 Winning mindshare when you are competing against large entities requires different strategies than they use.

29:29 Risk is a consideration when planning a positioning change. A financial buffer is a good idea. Positioning is along term strategy.

34:15 What are buyers thinking, either consciously or unconsciously, when making a buying decision?

38:01 Does "award-winning" mean anything to clients? Under what circumstances does it mean something?

39:21 What are the two things that you can't fake when it comes to what you put on your website?

40:11 What types of clients look for a one-stop shop for web development and marketing? Is being a full-service agency exclusively bad or good?

43:47 When it comes to picking a specialization, what are the criteria an agency should look at?

47:48 What sorts of things should you be highlighting in case studies on your website?

50:50 Podcast outros

===================

Links mentioned during this episode:

The Positioning Manual for Technical Firms

https://philipmorganconsulting.com/the-positioning-manual-for-technical-firms/

Clutch: B2B Research

https://clutch.co/

Build a Better Agency Episode 20: Define Your Mission, Vision, and Values, with Drew McLellan.

http://buildabetteragency.com/drew-mclellan-solocast-episode-4/

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants

https://www.amazon.com/David-Goliath-Underdogs-Misfits-Battling/dp/0316204374

Positioning Crash Course

https://positioningcrashcourse.com/

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/163-philip-morgan-positioning-your-business/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress development support service, and the publisher of a weekly WordPress business podcast where we talk to some of the brightest minds in web development, online marketing, and business.

Web pioneer Jeremy Keith talks with us about the resiliency of the web, upcoming innovations in CSS and browser support, native vs. web, and what he's excited about in web development.

You can follow him on his site at https://adactio.com/.

==================

Our episode this week is sponsored by LiquidWeb. Liquid Web is offering a 33% discount for your first 6 months of hosting.

Head over to https://liquidweb.com/wordpress and use the code WPTONIC33 at checkout for your discount.

==================

Table of Contents for Episode 161

0:00 Podcast intros.

2:16 Resilient Web Design, and how the past influences the future

4:42 Has the web gotten too complex? How has the evolution of the web influenced our job roles?

9:19 What brings about an obsession with tools rather than underlying principles?

11:54 What was it like during the Web Standards movement, and why is that important today?

17:29 What things that are going to be supported by browsers in the next year are making you excited? Both CSS and JS APIs?

23:18 If you're a developer, what is your advice for people wanting to experiment more with emerging browser technologies?

26:27 What's Jeremy's view of the WordPress ecosystem and community?

31:12 Native vs web is not a productive argument. Both will exist side-by-side forever.

36:50 Things you once you could only do in Flash, you can now do with CSS and SVG.

38:05 Thoughts on voice recognition, artificial intelligence, and touch screens.

46:27 Why Clearleft stays always from having a CMS of choice and stays dedicated to front end development.

49:27 What are the biggest misconceptions people have about progressive enhancement?

53:00 Podcast outros.

55:10 Bonus Content.

55:12 Why the biggest threat to the web isn't technical, but cultural.

58:40 Is internet surveillance a reason people might be fearful of using the web in the future?

Why the heart of the web has always been decentralization, and how monolithic platforms are a threat to the openness of the original web.

===================

Links mentioned during this episode:

Clearleft

http://clearleft.com/

HTML5 For Web Designers

https://abookapart.com/products/html5-for-web-designers

Designing with Web Standards (3rd Edition)

https://www.amazon.com/Designing-Web-Standards-Jeffrey-Zeldman/dp/0321616952

Resilient Web Design
https://resilientwebdesign.com/

Codepen

http://codepen.io/

JSBin

https://jsbin.com/

GitHub

https://github.com/

Scott Jenson: Mobile Apps Must Die (2011)

https://jenson.org/mobile-apps-must-die/

Once Upon a Forest (Flash site)

http://www.once-upon-a-forest.com/

Praystation (Flash site)

http://ps3.praystation.com/pound/v2/

Hype Cycle

https://en.wikipedia.org/wiki/Hype_cycle

http://www.gartner.com/technology/research/methodologies/hype-cycle.jsp

CraftCMS

https://craftcms.com/

Tragedy of the Commons

http://www.investopedia.com/terms/t/tragedy-of-the-commons.asp

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/162-jeremy-keith/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress development and maintenance service, and the publisher of a weekly WordPress podcast where we talk to some of the brightest minds in web development, online marketing, and business.

Following up our previous episode with a discussion on different types of pricing for web design and development services.

How do we price our projects? Hourly? Fixed fee? Project rate? Blended rate? Value based?

We also talk about some of the mistakes we've made in pricing projects, and the #1 step we recommend to estimating web development projects more accurately.

Our WordPress panel this week:

Kim Shivler: http://howtobuildanonlinecourse.com/

Jackie D'Elia: https://jackiedelia.com/

Lee Jackson: http://leejacksondev.com/

Jonathan Denwood: https://www.wp-tonic.com/

Sallie Goetsch: https://www.wpfangirl.com/

John Locke: Lockedown SEO

Episode 161 Table of Contents

0:00 Podcast intros

3:24 WordPress News Story #1: Wix Removes GPL-Licensed WordPress Code from Mobile App, Forks Original MIT Library

https://wptavern.com/wix-removes-gpl-licensed-wordpress-code-from-mobile-app-forks-original-mit-library

10:59 WordPress New Story #2: How News Corp Australia made WordPress scale

http://www.itnews.com.au/news/how-news-corp-australia-made-wordpress-scale-448150

18:29 WordPress New Story #3: What is the Discovery Phase and Why Do I Need It?

http://zao.is/blog/2017/01/25/what-is-the-discovery-phase-and-why-do-i-need-it/

30:20 Main Topic: Pricing Models for Web Design and Development Services

30:29 What is your current pricing model and how did you come to this pricing model?

48:19 What needs to be in place to be able to sell value pricing.

53:18 For the panel, were there any points where the light bulb went on for you regarding pricing?

1:00:50 Was there ever a time where you didn't get a job because your price was too low (or high)?

1:09:34 Podcast outros

======================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/161-pricing-models-web-design-development/

======================

Be sure to leave a detailed review for WP-Tonic on iTunes:

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is the publisher of a WordPress business podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

Following up our previous episode with a discussion on different types of pricing for web design and development services.

How do we price our projects? Hourly? Fixed fee? Project rate? Blended rate? Value based?

We also talk about some of the mistakes we've made in pricing projects, and the #1 step we recommend to estimating web development projects more accurately.

Our WordPress panel this week:

Kim Shivler: http://howtobuildanonlinecourse.com/

Jackie D'Elia: https://jackiedelia.com/

Lee Jackson: http://leejacksondev.com/

Jonathan Denwood: https://www.wp-tonic.com/

Sallie Goetsch: https://www.wpfangirl.com/

John Locke: https://www.lockedowndesign.com/

Episode 161 Table of Contents

0:00 Podcast intros

3:24 WordPress News Story #1: Wix Removes GPL-Licensed WordPress Code from Mobile App, Forks Original MIT Library

https://wptavern.com/wix-removes-gpl-licensed-wordpress-code-from-mobile-app-forks-original-mit-library

10:59 WordPress New Story #2: How News Corp Australia made WordPress scale

http://www.itnews.com.au/news/how-news-corp-australia-made-wordpress-scale-448150

18:29 WordPress New Story #3: What is the Discovery Phase and Why Do I Need It?

http://zao.is/blog/2017/01/25/what-is-the-discovery-phase-and-why-do-i-need-it/

30:20 Main Topic: Pricing Models for Web Design and Development Services

30:29 What is your current pricing model and how did you come to this pricing model?

48:19 What needs to be in place to be able to sell value pricing.

53:18 For the panel, were there any points where the light bulb went on for you regarding pricing?

1:00:50 Was there ever a time where you didn't get a job because your price was too low (or high)?

1:09:34 Podcast outros

======================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/161-pricing-models-web-design-development/

======================

Be sure to leave a detailed review for WP-Tonic on iTunes:

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is the publisher of a WordPress business podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.

In episode 160, consultant Jonathan Stark tells us why hourly billing is nuts.

Jonathan Stark built a six figure solo consultancy by ditching hourly billing for value-based fees. He has a decade of real-world experience successfully applying value-based theories to software development projects. With his coaching program, he teaches freelancers, solo consultants, and boutique firm owners how to do the same.

You can join his daily email list at: https://expensiveproblem.com/daily

You can also sign up at: https://valuepricingbootcamp.com

==================

Our episode this week is sponsored by WP Security Audit Log

https://www.wpsecurityauditlog.com

Use Coupon Code WPTONIC25 for 25% off your checkout.

==================

Table of Contents for Episode 160

0:00 Podcast intros.

3:32 How does value based pricing differ from traditional hourly billing?

4:55 Hourly billing puts the client and service provider at cross-purposes.

6:10 What are the side effects of basing project work on hourly pricing as opposed to value based pricing?

9:05 Is value pricing evil? How does discovery differ between an hourly project and a value-based project?

16:10 Why value pricing is the only way to guarantee 100% customer satisfaction.

18:31 Why discovery doesn't work with hourly pricing.

19:38 The reason most agencies and freelancers default to hourly billing instead of value based pricing.

24:46 What's a good way to transition into value pricing?

30:56 Thoughts on paid discovery, productized consulting, and retainers.

46:50 Podcast outros.

48:26 Bonus content begins.

48:32 The thing you must keep in mind when selling a retainer offering.

51:58 Become a recognized expert by your buyers, not your peers.

56:56 How do you decide on an area of specialization?

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/160-value-pricing-jonathan-stark/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress support and development service, and the publisher of a twice-weekly WordPress business podcast, where we talk to the sharpest minds in web development, business, nad online marketing.

In episode 160, consultant Jonathan Stark tells us why hourly billing is nuts.

Jonathan Stark built a six figure solo consultancy by ditching hourly billing for value-based fees. He has a decade of real-world experience successfully applying value-based theories to software development projects. With his coaching program, he teaches freelancers, solo consultants, and boutique firm owners how to do the same.

You can join his daily email list at: https://expensiveproblem.com/daily

You can also sign up at: https://valuepricingbootcamp.com

==================

Our episode this week is sponsored by WP Security Audit Log

https://www.wpsecurityauditlog.com

Use Coupon Code WPTONIC25 for 25% off your checkout.

==================

Table of Contents for Episode 160

0:00 Podcast intros.

3:32 How does value based pricing differ from traditional hourly billing?

4:55 Hourly billing puts the client and service provider at cross-purposes.

6:10 What are the side effects of basing project work on hourly pricing as opposed to value based pricing?

9:05 Is value pricing evil? How does discovery differ between an hourly project and a value-based project?

16:10 Why value pricing is the only way to guarantee 100% customer satisfaction.

18:31 Why discovery doesn't work with hourly pricing.

19:38 The reason most agencies and freelancers default to hourly billing instead of value based pricing.

24:46 What's a good way to transition into value pricing?

30:56 Thoughts on paid discovery, productized consulting, and retainers.

46:50 Podcast outros.

48:26 Bonus content begins.

48:32 The thing you must keep in mind when selling a retainer offering.

51:58 Become a recognized expert by your buyers, not your peers.

56:56 How do you decide on an area of specialization?

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/160-value-pricing-jonathan-stark/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress support and development service, and the publisher of a twice-weekly WordPress business podcast, where we talk to the sharpest minds in web development, business, nad online marketing.

We take a look at the growing ecosystem of contact forms for WordPress. Which ones should you check out? Which are best for your project? What types of functionality exist in contact forms in 2017?

===================

Liquid Web is offering a 33% discount for 6 months on managed WordPress hosting for our viewers. Head over to https://www.liquidweb.com/wordpress  and use the code WPTONIC33 at checkout for your 33% discount.

===================

Our panel this week:

Kim Shivler https://howtobuildanonlinecourse.com/

Sallie Goetsch https://www.wpfangirl.com/

Jonathan Denwood https://www.wp-tonic.com/

John Locke Lockedown SEO

Table of Contents for Episode 159: WordPress Contact Forms

0:00 Podcast Intros

3:23 WordPress New Story #1: Jetpack 4.5 Expands Monetization with WordAds Integration

https://wptavern.com/jetpack-4-5-expands-monetization-with-wordads-integration

12:51 WordPress Story #2: Is business growth the best metric to focus on? CozmosLabs 2016 year in review.

https://www.cozmoslabs.com/76202-business-growth-best-metric-focus-2016-year-review/

23:46 WordPress Story #3: Postmatic Basic Rebrands as Replyable, Moves Two-Way Email Commenting to SaaS Product

https://wptavern.com/postmatic-basic-rebrands-as-replyable-moves-two-way-email-commenting-to-saas-product

32:24 Main Topic: Contact Forms for WordPress

32:26 How are people using contact forms in 2017?

36:29 Choice for contact form plugins has increased. And the types of sites that still have room for improvements with contact forms.

39:50 Pros and cons of Contact Form 7.

43:40 Thoughts on Ninja Forms. A few words on the Jetpack contact form.

46:39 Sallie breaks down how pricing models make a difference with choosing a contact form plugin.

50:06 John's thoughts on Caldera Forms.

53:11 A description of WPForms.

55:31 Lots of discussion on Gravity Forms.

1:03:05 Kim talks about her experience with Formidable Forms.

1:06:23 Not a plugin, but a service to check out, called Typeform.

1:10:09 Podcast outros.

===================

Links mentioned during the show:

Gravity Forms

http://www.gravityforms.com/

Contact Form 7

https://wordpress.org/plugins/contact-form-7/

Ninja Forms

https://wordpress.org/plugins/ninja-forms/

https://ninjaforms.com/extensions/

Jetpack Contact Form

https://jetpack.com/support/contact-form/

Contact Forms for Marketo

https://developers.marketo.com/javascript-api/forms/

Caldera Forms

https://calderaforms.com/

WPForms

https://wpforms.com/

Zapier

https://zapier.com/

Formidable Forms

https://formidableforms.com/

Typeform

https://www.typeform.com/

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/159-contact-forms-for-wordpress/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress maintenance and development company, and  publisher of a twice weekly WordPress podcast where we talk with some of our favorite people in WordPress development, business, and online marketing.

We take a look at the growing ecosystem of contact forms for WordPress. Which ones should you check out? Which are best for your project? What types of functionality exist in contact forms in 2017?

===================

Liquid Web is offering a 33% discount for 6 months on managed WordPress hosting for our viewers. Head over to https://www.liquidweb.com/wordpress  and use the code WPTONIC33 at checkout for your 33% discount.

===================

Our panel this week:

Kim Shivler https://howtobuildanonlinecourse.com/

Sallie Goetsch https://www.wpfangirl.com/

Jonathan Denwood https://www.wp-tonic.com/

John Locke https://www.lockedowndesign.com/

Table of Contents for Episode 159: WordPress Contact Forms

0:00 Podcast Intros

3:23 WordPress New Story #1: Jetpack 4.5 Expands Monetization with WordAds Integration

https://wptavern.com/jetpack-4-5-expands-monetization-with-wordads-integration

12:51 WordPress Story #2: Is business growth the best metric to focus on? CozmosLabs 2016 year in review.

https://www.cozmoslabs.com/76202-business-growth-best-metric-focus-2016-year-review/

23:46 WordPress Story #3: Postmatic Basic Rebrands as Replyable, Moves Two-Way Email Commenting to SaaS Product

https://wptavern.com/postmatic-basic-rebrands-as-replyable-moves-two-way-email-commenting-to-saas-product

32:24 Main Topic: Contact Forms for WordPress

32:26 How are people using contact forms in 2017?

36:29 Choice for contact form plugins has increased. And the types of sites that still have room for improvements with contact forms.

39:50 Pros and cons of Contact Form 7.

43:40 Thoughts on Ninja Forms. A few words on the Jetpack contact form.

46:39 Sallie breaks down how pricing models make a difference with choosing a contact form plugin.

50:06 John's thoughts on Caldera Forms.

53:11 A description of WPForms.

55:31 Lots of discussion on Gravity Forms.

1:03:05 Kim talks about her experience with Formidable Forms.

1:06:23 Not a plugin, but a service to check out, called Typeform.

1:10:09 Podcast outros.

===================

Links mentioned during the show:

Gravity Forms

http://www.gravityforms.com/

Contact Form 7

https://wordpress.org/plugins/contact-form-7/

Ninja Forms

https://wordpress.org/plugins/ninja-forms/

https://ninjaforms.com/extensions/

Jetpack Contact Form

https://jetpack.com/support/contact-form/

Contact Forms for Marketo

https://developers.marketo.com/javascript-api/forms/

Caldera Forms

https://calderaforms.com/

WPForms

https://wpforms.com/

Zapier

https://zapier.com/

Formidable Forms

https://formidableforms.com/

Typeform

https://www.typeform.com/

===================

Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/159-contact-forms-for-wordpress/

===================

Subscribe to WP-Tonic on iTunes

https://itunes.apple.com/us/podcast/wp-tonic-wordpress-podcast/id893083124?mt=2

===================

WP-Tonic is both a WordPress maintenance and development company, and  publisher of a twice weekly WordPress podcast where we talk with some of our favorite people in WordPress development, business, and online marketing.