It's been a long time in the making, but here it is... WTF?! Is Retail? with everyone's favourite protein bar, Grenade!

Harry and Theo chat with Cameron Goldie, Grenade's Head of eCommerce about their record-breaking peak period, gorilla marketing strategies and his personal journey with the eCom space.

It's frozen cheesecake o'clock in the WTF?! Is Retail? camp! For today's episode, we're joined by Joe Moruzzi, the CEO of the frozen cheesecake (and dessert) brand Pleese. Harry and Theo chat with Joe about their successful B2B strategy, huge growth via social media and try their cheesecakes live on the podcast!

For this episode of the WTF Is Retail?! ex-professional footballer and founder of the Turmeric Co. Thomas Robson-Kanu joins Theo and Ben to talk about his incredible story of why Turmeric became a vital supplement during his playing career, how the Turmeric Co. was born, and their recent clinical trial analyzing the benefits of turmeric. We apologise for the sound quality on this one as we had some minor technical issues.

Harry and Theo are in Barcelona again speaking with David Sanmartin Garcia, Co-founder of Red Dot Design Award-winning smartphone company Nothing about the launch of Phone 2 and the future of mobile technology!Quoted by GQ Magazine as the, "Most hyped tech company in years", this promises to be a particularly insightful episode.

All good things have to come to an end, and Season 1 of WTF?! Is Retail really has been something amazing!Theo and Harry conclude the debut season with Noah Warren, COO at bespoke British cycle brand Temple Cycles and Rita Jenkins, Head of Partnerships at Shiptheory. Noah talks to us about Temple Cycles's supply chain challenges and in-house manufacturing processes whilst Rita explains how Shiptheory helped them streamline their international expansion!

It's finally happened! An episode where Harry and Theo get to talk about wine!

In this penultimate episode of season 1, the EZ guys were joined by Laura Riches, co-founder of the innovative boxed wine brand Laylo Wine. Laura talks to us about how they source the wine, their unique box artwork and how they've helped eradicate certain stigmas surrounding boxed wine.

Harry and Theo hit the road again and head to Birmingham where they chat with Absolute Collagen Co-Founder, Darcy Laceby!

Darcy talks to us about starting a collagen beauty brand with her mum, the Science behind their products and the challenges associated with being a young female founder of a business.

In this exciting episode of WTF?! Is Retail? Harry and Theo are in London for the final time in 2022! They're joined by Chris Browne, retail expert and former Global Retail Director at Ted Baker.

Chris talks to us about how his passion for retail blossomed, some of the biggest challenges he faced whilst growing Ted Baker and his predictions for 2023!