YES, BRAND with Hersh Rephun

By Hersh Rephun

YES, BRAND features conversations with founders, creators, leaders, and public thinkers at pivotal moments, when the success of what they're building depends on how it's understood.

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FAQs about YES, BRAND with Hersh Rephun:

How many episodes does YES, BRAND with Hersh Rephun have?

The podcast currently has 179 episodes available.

YES, BRAND with Hersh Rephun episodes:

March 17, 2023 When You Care as Much About the Sauce as the Coverage: Glenn Rudin
I wanted to close out Season 1 of YES, BRAND with a fun chat about brands, pizza, messaging, insurance, and upscale cosmetics. So, naturally I invited Glenn Rudin of Always Been Creative to the studio. A self-described "product guy" for much of his illustrious career (think Revlon, Sherwin-Williams and other Fortune 500 companies), Glenn knows selling and messaging up and down (he's known as the "Message Master"). And what we've realized is that today, while we prefer the term 'personal brand,' we're all products.
Find Glenn:
Website: www.alwaysbeencreative.com
Instagram: @glenn_rudin_message_master
LinkedIn: https://www.linkedin.com/in/glennrudin/
Chapter Markers:
00:00 - Personally, You're a Product & It's a Blessing
14:00 - 2 Pros Trying Something New & Unprofessional
17:00 - Pizza, Insurance, Promises, Deliverables, Dumb Dads
28:00 - Shameless Plugs Still Exist
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction to the episode and guest Glenn Rudin
(2:02) Introduction to Glenn Rudin and his marketing agency, Always Ative
(4:21) Evolution of the agency world and influence of shows like '30 something'
(7:37) Balancing self-promotion with promoting others in branding
(10:26) The opportunity for everyone to be their own brand manager
(14:18) Impromptu exercise: Imagining a dream branding client
(16:37) The irrelevance of the "cheese stretch" in pizza advertising
(19:54) Discussing the types of ads that resonate with Glenn
(24:19) The role of cleverness in advertising
(27:52) Wrapping up the podcast and offering advice for branding clients
(28:28) Introduction to "A Brand in Your Hand"
(30:40) Wrapping up the podcast and a call to action
(30:46) Reminder to subscribe and review
(30:52) Promoting branding services
(30:58) Closing remarks and final thoughts
...more
32min
March 09, 2023 Chelsea Talamantes Will Help You Create That Big Beautiful Thing
In this episode, Hersh Rephun and guest Chelsea Talamantes dive deep into the world of rebranding. They explore Chelsea's current brand and her plans for change, the role of personal connection, and the significance of fearlessness in business. Hersh shares personal anecdotes from his life as a comedian and father, while emphasizing the value of learning from trial and error. The duo concludes with a discussion on future plans and Chelsea's powerful message on embracing failure for success.
I did not know Chelsea well before I sat down with her for this in-person interview. Even standing beside her as a few of us who were attending the same event met for the first time, I picked up on her directness and sincerity. This is a woman who gives a sht about the people she works with - and she only wants to work with people she gives a sht about. That felt like the right starting point for this conversation, and I was excited by the way it all played out.
Find Chelsea: https://team.chelseakathryn.com/
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and discussion about rebranding
(2:15) Hersh introduces the podcast and the guest, Chelsea Talamantes
(5:36) Chelsea discusses her current brand and what she wants to change
(8:02) Discussion about the importance of personal connection in business
(10:22) The importance of fearlessness and hard work in business
(25:38) Hersh shares his favorite experiences as a comedian and a father
(27:52) Discussion on the importance of trial and error in business and personal life
(32:17) Hersh and Chelsea discuss future plans and the importance of learning from experiences
(36:58) Chelsea's parting message for listeners about embracing failure in order to succeed
(39:26) Outro and closing remarks by Hersh
...more
23min
March 03, 2023 Purpose Play: Nashville’s James O’Connor Harnesses Talent and Intent
James Kevin O'Connor has developed an amazing personal brand with his faith and his musical artistry at center stage. His sense of himself is harmoniously in sync with the world around him. As you'll see from our conversation - and from the track he plays for me during our interview - he is as complex as his lyrics and as strong in his resolve to live out his dharmic, creative plan, to its very (sweet) end. If you're a speaker, he can craft a branded musical theme song for you. And he's a chaplain, so in addition to having soul, he has a feel for yours!
Brand: The James O'Connor Agency
Podcasting Your Global Career
Find James:
https://podcasts.pantheon.fm/show/podcasting-your-global-career/
https://www.facebook.com/groups/995607857167395
https://www.facebook.com/jameskevinoconnor
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
(0:00) Introduction and James Kevin O'Connor's rebranding thoughts
(2:23) James Kevin O'Connor's background and journey in music
(6:04) Discussing James Kevin O'Connor's early struggles and inspiration
(9:53) The process and potential of Branded Entertainment
(15:03) Discussing the rebranding of James Kevin O'Connor's podcast
(34:05) Exploring the concept of humility in successful individuals
(36:01) The recurring theme of freedom in James' work and life
(38:31) The potential risks of political interpretations of 'freedom' in branding
(39:01) Discussing the title of James' new album and its significance
(40:33) Conclusion and call to action by Hersh Rephun
...more
42min
February 24, 2023 Neurobranding Expert Lauren Clemett on How the Brain Sees Brands
She is known as The Brand Navigator, and award-winning Neurobranding expert Lauren Clemett has climbed personal mountains to find her true north.
Told as a child that she had wordblindness and would never be able to read or write properly, Lauren went on to become a 5-time best selling author and now uses her dyslexia as her greatest asset - helping others understand how the brain sees brands. She has worked at leading advertising agencies and in brand management since before the internet, helping launch hundreds of global brands and appears in worldwide media, as a sought-after personal branding specialist.
Find Lauren:
www.yourbrandtruenorth.com
www.facebook.com/LaurenClemett68
www.linkedin.com/in/laurenclemett/
www.instagram.com/lauren_clemett
www.youtube.com/c/LaurenClemett
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and guest, Lauren Clemett
(1:15) Understanding "True North" for a brand and the importance of having the right tools
(5:03) The distinction and blend of personal and corporate branding
(9:36) Visualizing your brand and understanding your audience
(13:09) Role of passion, purpose, and storytelling in branding
(15:54) Evolution of brand storytelling and the importance of painting a picture of your brand's outcome
(20:12) Clarity in brand messaging to attract the right clients and reflections on simplicity
(21:45) Lauren Clemett's personal journey: Overcoming dyslexia and becoming an author
(26:14) Introduction to Lauren Clemett's books 'Selling You' and 'Finding Your Branching Off'
(28:15) Final messages, Domino's Pizza origin story, and encouragement for entrepreneurs
(31:07) Wrap up of the episode, request for podcast review, and podcast tagline
...more
32min
February 17, 2023 Let Steve Buzogany Show Your Appreciation!
What do Santa's Elves do the rest of the year? I have an idea, because - and I hope he takes this the right way - my YES, BRAND guest Steve Buzogany has that Head Elf quality. His enthusiasm, not only for gifting, but for client appreciation as well, is off the charts. And, significantly, his firm, Appreciation Advocate, does NOT gift on holidays; its strategy is to make it about the client, and the needs of their VIPs, not the mad Nov-Dec rush in which you heartfelt message is most likely to feel commercialized and to simply get lost. Join me for a chat with Steve, to find out how he transitioned from real estate honcho to thankyou guru!
More About Steve:
Since 2012, Steve has been a small business owner who focused his business around one thing...building deep and meaningful relationships. By doing so, he was able to sell nearly $100M worth of real estate working 3-4 days a week and while taking off 1-2 months per year. Today, Steve teaches other small businesses how they can quickly stand out among the crowd, build deep and substantive relationships, eliminate burnout and take more time
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Productio
(0:00) Introduction and setting the stage
(1:04) Introduction of Steve Buzogany and Appreciation Advocate
(5:12) Understanding your clients for impactful gifting
(10:45) The origin and philosophy of Appreciation Advocate
(13:48) Scaling the business and servicing clients efficiently
(17:35) The challenge of selling gratitude and overcoming it
(19:58) Vision for the future of the company
(24:17) The mission of providing affordable services to impact businesses
(27:11) Creative strategies to gain attention: Beyond traditional online platforms
(32:25) Closing remarks and call to action from Hersh Rephun
...more
33min
February 10, 2023 LA HOPE DEALER Corie Mattie: "Own Your Happy"
Meet artist and LA HOPE DEALER Corie Mattie! The impetus for our interview is the stunning "Own Your Happy" t-shirt collaboration between Corie + Jeremy Novy and streetwear label The KOSHER Brand.
With an eye for the intersection of art and activism, Corie uses a balance of wordplay and imagery to deliver a message that hits you in the gut. Corie was thrust into the spotlight in 2020 as “LA Hope Dealer,” after becoming known for her striking yellow murals encouraging the community to stay home and stay positive during the early days of the pandemic.
Find Corie:
www.lahopedealer.com
Social:
@coriemattie
Philanthropy "The Keep it Kosher Project"
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and guest introduction - Corrie Mattie
(2:25) Discussion on the importance of being proactive and 'LA Hope Dealer'
(4:02) Exploration of Corrie's art process and famous quotes
(7:43) Discussion on the Betty White mural and TMZ feature
(10:07) Collaboration with Mercedes and brand considerations in activism
(13:51) Introduction of the upcoming Kosher brand contest
(15:34) Collaboration with Jeremy Novy and the inspiration behind it
(19:59) Struggles of surviving as artists and the need for positive messaging
(23:39) Upcoming campaigns and importance of art in branding
(25:20) The future of advertising: Shift from influencers to impact makers
(26:03) Show outro, mention of the podcast name: Yes, Brand, and host sign-off
...more
27min
February 03, 2023 With a Scalar Light On, the World is Brighter & Healthier: Tom Paladino
Tom Paladino of Scalar Light Healing has spent five decades committed to understanding and utilizing the one form of energy that may solve many of the world's (as yet) unsolvable issues. On this episode of YES, BRAND we talk scalar light and how to present it to the people!
15 days of FREE scalar light sessions are available to the general public on the home page: www.scalarlight.com
https://www.scalarlight.com/
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and explanation of Scalarlight Healing by Tom Paladino
(1:24) Guest Introduction: Tom Paladino and his journey with Scalarlight Healing
(5:52) Deep Dive: How Scalarlight Healing works and its global adoption challenges
(12:10) Hersh Rephun's exploration into quantum consciousness
(14:32) Struggle for scientific validation for Scalarlight Healing
(17:13) Need for innovative thinking to solve world problems
(19:16) The grassroots movement for Scalar Energy
(23:14) Funding and functioning of Scalar Energy research
(28:59) The presumption of reaching the limit of our ingenuity
(30:35) Clinical study on quantum healing with Tom Paladino
...more
35min
January 25, 2023 Creative Marketing Brings Out the Visionary in You: Tori Barker
It is always a thrill for me to speak with colleagues who do SO well those things that I do not do. This is especially true when they are fellow artists, driven by creativity and thriving in business relationships that are rewarding and rooted in mutual trust. On this episode of YES, BRAND, Tori Barker and I dissect the brand building, messaging, and marketing process, share some laughs, and play some games along the way.
Brand: Creative Marketing
Title: Principal and Creative Visionary
Brand Category: Digital Marketing
Years in Business: 4
Find Tori:
https://www.creativemarketingsacramento.com/
https://www.facebook.com/creativemarketingsacramento
https://www.instagram.com/toribarker.creativemarketing/
https://www.linkedin.com/company/creativemarketingsacramento
https://www.linkedin.com/in/toribarker/
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and the YES Brand Challenge
(1:34) Interview with Tori Barker, Founder of a Creative Marketing Company
(5:26) Integral Components of Marketing and Brand Building
(10:30) Importance of Long-Term Relationships in Marketing
(12:11) Leveraging Podcasts for Content Generation
(14:26) The Role of Employees in Brand Evangelism
(19:53) Insights from Simon Sinek's "Start with Why"
(22:25) The Necessity of Social Media for Brands
(23:38) YES Brand Challenge Game
(29:12) Closing Remarks and Call to Action
(30:12) Sponsor: Branding Promotion
...more
31min
January 18, 2023 One Plus One = DONE! Chris Joyce of Gusher is Exploding with Insight
Is Gusher the greatest startup engine ever? Is an idea enough? Dive into this high-energy, solution-packed, and laughs-rich chat with Chris Joyce, whose idea for Gusher is helping other bright minds get their products to market.
Chris asks, "Who's the VIM (vested interest market)?" These are the people who will make up your team, become your most zealous initial customers, and help you bring your product to the world. Chris is founder of 24 companies in high tech, consumer goods, health, and manufacturing. His products have been sold in more than 11,000 stores in 23 countries. He has users of his tech products in 148 countries across the globe. And NOW, he sits down with Hersh on YES, BRAND, to talk about his current product.
www.gusher.co
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and guest Chris Joyce's approach to reaching diverse audiences
(2:01) Chris Joyce's elevator pitch on Gusher and his motivation for starting it
(5:22) Discussion on the concept of performance based equity and its correlation with success
(7:35) Importance of having the right team for your startup and seeking expert help
(10:28) Chris Joyce's approach to overcoming obstacles in business and the concept of 'finagling'
(25:51) Importance of passion, honesty, and collaboration in startups
(30:17) Chris Joyce's commitment gusher offers to businesses and Gusher's pain points and objectives
(35:00) Overcoming the "too good to be true" perception of gusher and the market's vetting process
(39:29) The necessity of discomfort in innovative branding and the importance of being evocative in branding
(40:08) Hersh Rephun: Wrapping up the show, encouraging reviews, promoting the podcast, and final thoughts on branding
...more
41min
January 11, 2023 Make Your Mark with Kay Suthar, FFS!!! (must listen to understand)
In this episode, Hersh Rephun chats with Kay Suthar about her journey into podcasting, the creation of her agency, and tips for starting a podcast. They introduce the "YES Brand Challenge" game, discuss the importance of authenticity in business, and explore Kay's diverse career, including her time as an MMA fighter.
Find Kay:
Podcast Agency Website: https://makeyourmarkagency.com/
Podcast Website: https://www.makeyourmarkpodcast.com/
Linkedin: https://www.linkedin.com/in/kay-suthar-make-your-mark/
YouTube: https://www.youtube.com/channel/UCbSjRoDjqrGLx47FJXi7PjA
Facebook: https://www.facebook.com/kay.suthar.make.your.mark/
Instagram: https://www.instagram.com/makeyourmark_podcast/
FREE GIFT for our audience (thanks Kay!):
Become a Sought-After Podcast Guest In 3 Simple Steps:
https://getbookedonpodcast.com/
DESCRIPTION: Learn proven and tested
Visit https://numeruscapital.net/yes for a FREE Consultation Call!
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
(0:00) Introduction to the Yes Brand podcast and guest, Kaye Suthar
(2:25) Kaye Suthar's journey into podcasting and the birth of her agency
(8:40) Tips for starting your own podcast and the benefits of having control
(14:35) Introduction of the "YES Brand Challenge" game
(19:07) The importance of podcasting for businesses and building relationships
(24:33) Ensuring your podcast reaches your target audience
(25:47) The origin and philosophy of the "Make Your Mark" brand
(29:33) The significance of authenticity and risk-taking in business
(34:10) The power of being true to oneself and breaking societal norms
(39:23) Kay Suthar's experience as an MMA fighter and her diverse career lessons
(45:24) Kay Suthar's concluding thoughts on time, money, and change
(46:19) Episode wrap-up and encouragement for listeners to subscribe and share
...more
48min

FAQs about YES, BRAND with Hersh Rephun:

How many episodes does YES, BRAND with Hersh Rephun have?

The podcast currently has 179 episodes available.