YES, BRAND with Hersh Rephun

By Hersh Rephun

Welcome to the show where brands take center stage for your edification and entertainment. Known as “The MESSAGE Therapist™,” your host Hersh Rephun is a veteran advertising creative, publicist, and c... more

Download on the App Store

Download on the App Store

Get it on Google Play

FAQs about YES, BRAND with Hersh Rephun:

How many episodes does YES, BRAND with Hersh Rephun have?

The podcast currently has 84 episodes available.

YES, BRAND with Hersh Rephun episodes:

February 13, 2024 Your Social Sherpa, Shaily Hakimian: "What do you want to B2B when you grow up?"
Season 3 kicks off with my esteemed and ebullient guest, Shaily Hakimian, aka "Your Social Sherpa." I describe Shaily (SHY-lee) as the youngest early adopter in the social media game. Her knowledge is matched only by her energy and interest in helping people get heard.
We share that joy in constant message proliferation, and in this conversation we talk about methods, inspirations, and goals.
For the last two years, Shaily has empowered business owners to do their own marketing by guiding them on how to make more out of their social networking - from coaching 200+ women on how to get business using LinkedIn to working with over a dozen business owners through one-on-one sessions helping them reinvest in their own marketing.
Connect with (shy-lee) Shaily Hakimian (hak-e-me-in) here:
http://YourSocialMediaSherpa.com
https://twitter.com/intent/user?screen_name=hakimian45
https://www.linkedin.com/in/hakimian45/
https://www.tiktok.com/@hakimian45
https://www.youtube.com/channel/UCsbk3e9sGJe7AK8hBhTmj8A
https://www.instagram.com/hakimian45/
https://www.facebook.com/hakimian45
http://www.shailyhakimian.com/
https://www.shailyhakimian.com/podcast
https://podmatch.com/member/hakimian45
https://medium.com/@hakimian45
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha...
(0:00) Introduction and Shaily Hakimian's branding journey
(1:43) Discussion on Shaily Hakimian's brand and 'message therapy'
(3:16) Shaily Hakimian's transition to professional social media consulting
(6:40) The importance of authenticity and personal branding
(8:20) The dark side of social media and sustainable strategies
(10:16) Role of content and understanding your audience in branding
(14:37) Sustainability in relationship building for brands
(19:14) Shaily Hakimian's personal brand and approach to business
(24:55) Shaily Hakimian on building a flexible schedule and her passion project
(26:16) Shaily Hakimian on the importance of being yourself and opening doors
(27:45) Shaily Hakimian shares her experience with debates in various communities
(28:29) Hersh Rephun wraps up the episode and calls for reviews and subscriptions
...more
30min
November 09, 2023 A Date with Kimmy Seltzer
Welcome to Part I of my date with Kimmy Seltzer! With passion, first-hand experience, tough love, and lots of resilience, Kimmy found purpose in guiding high achievers to build explosive confidence to create a gateway to love, prosperity, and ultimately happiness. In Part I, we hear about Kimmy's "Red Dress Moment," and since then she's been helping others conquer their fears so they can be seen, be valued, and be truly confident in dating, style, and life.
In addition to being a Confidence Therapist, Dating Strategist & Image Expert. Kimmy is a speaker at National Matchmaking Conferences, eHarmony, Neutrogena, The Guild at Universal, UCLA, and iDate.
Find Kimmy:
https://kimmyseltzer.com/
http://bit.ly/Charisma_Quotient
TEDx Talk: How Marketing Yourself Attracts Love
https://youtu.be/weddeJFheAQ
Dating IRL Show: www.DatingIRL.TV
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and Guest Kimmy Seltzer's Background
(4:30) Discussion on Self-Love and Kimmy's Upbringing
(10:42) Kimmy's Transformation and Confidence Realization
(14:19) Role of Wardrobe and Props in Shaping Identity
(16:18) Importance of Image in Business and Personal Relationships
(19:27) Kimmy's Approach to Improving Personal Image
(20:02) Kimmy's 3 C's Approach: Cut, Color, and Confident Clothing
(22:08) Strategic Use of Colors in Personal Branding
(24:24) Episode Wrap-Up and Teaser for Next Part
...more
26min
August 17, 2023 Vinnie Potestivo Brings his Winning Methods to Modern Media
Vinnie Potestivo is an Emmy® Award-winning Media Advisor who helps clients leverage their media exposure, find fame, and make impact. Originally, this episode was slated for my Truth Tastes Funny podcast, and indeed Vinnie and I talk plenty about the rollercoaster of life on Earth; but our conversation leaned so much toward media and the business of celebrity today that I moved it over to YES, BRAND. Furthermore, it was Vinnie who suggested I use the phrase "YES, BRAND Method" when referring to how I work with clients...and this seemed like the right homage to his way with branding!
Find Vinnie:
vpe.tv
vpe.tv/quuu
vpe.tv/fascinate
@vinniepotestivo @ihaveapodcast
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and the concept of Yes Brand
(3:02) Vinny's journey from MTV to podcasting and discussion on ownership of image and properties in TV shows
(9:26) The importance of creating content that makes an impact and Hersh's experience pitching to MTV
(27:22) Vinny's work with Jessica Simpson, the evolution of reality TV and the rise of influencers
(32:41) Discussing the concept of authenticity in brands and the importance of diversity and inclusion in brand representation
(38:41) The change in the television industry, the growth of podcasting and Vinny's talent lineage
(45:25) Vinny's transition from casting to podcasting and the concept of 'mediatizing'
...more
43min
August 08, 2023 It Takes Big Hair and a Big Heart to Impact Youth. John Mendez has Both.
At 21, serial entrepreneur, realtor, investor, podcast host, and social media expert John Mendez is deeply passionate about helping other like-minded individuals achieve a life of abundance. Through the power of the mind and social media, John is empowering others to obtain financial freedom and build the lives they’ve always dreamed of living.
This was my second podcast convo with John (he first appeared on my Truth Tastes Funny podcast), and I have every expectation he will guest on BRAND VOICE RUNWAY (my niched-down show for 7 & 8 figure brands) before too long.
Free Gift: https://www.bit.ly/walk2wealthgift
Find John Mendez:
https://www.linktr.ee/walk2wealth
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and John Mendez's background
(1:02) Introduction of Hersh Rephun and the podcast
(2:32) John's brand and mission with Walk to Wealth Podcast
(5:45) Impact of the pandemic on John's career decisions
(10:08) John's journey into real estate and the inception of Walk to Wealth Podcast
(16:10) John's decision to leave college and focus on his interests
(19:23) John's realization and shift in focus towards helping young people
(24:57) John's long-term vision for impacting more lives through his podcast
(26:26) Hersh Rephun's personal journey towards entrepreneurship
(33:58) John Mendez shares the inspiration behind his mission statement
(37:53) Closing remarks and call to action for listeners
...more
39min
July 19, 2023 Passion & Community (with a Side of SaaS) Drives Alex Sanfilippo
Alex Sanfilippo is the host of Podcasting Made Simple, and the founder of PodPros.com, a software company specifically focused on creating solutions that serve independent podcast hosts and guests.
In my conversation with Alex, we explore the passion, experience, and humanity that drive him, and strive to understand how, in just 2.5 years, he has taken the pod community by storm.
All Things Alex:
https://podmatch.com/guestdetail/1590577274896x703756399245430300
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and Hersh Rephun's creative introduction to the podcast
(1:20) Guest Introduction: Alex Sanfilippo and his company Pod Pros
(3:18) Alex's Journey: From Corporate World to Podcasting
(8:21) Launch and Evolution of Pod Match
(11:04) Creation and Purpose of Podcast SOP
(13:05) Strategies for Staying on Top of the Podcasting Community
(15:35) Role of Third-Party Validation in Business
(17:01) Discussion on Scalability and Growth of Businesses
(20:23) Introduction to Pod Lottery: A Unique Service for Podcasters
(24:19) Final Thoughts: Authenticity, Passion and Consistency in Branding
(25:52) Closing Remarks by Hersh Rephun
...more
27min
June 27, 2023 Nancy Erickson - "The Book Professor" - Takes Brands to School
How do you increase your credibility, attract a following, and become known as an expert in your field? For one thing, you tap into the vast knowledge and experience of my guest, Nancy Erickson, aka "The Book Professor."
Before becoming a book coach and award-winning publisher, Nancy Erickson had a wide array of business expertise. She formerly worked for both IBM and Oracle Corporations, selling high-end software solutions to Fortune 500 businesses. Faced with a family crisis in 2006, she changed her career direction, went back to school to get a Masters degree in Writing, taught at the university level, and started the award-winning nonfiction publishing house, Stonebrook Publishing.
Find Nancy:
https://thebookprofessor.com
https://stonebrookpublishing.net
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and discussion on brand excellence with Nancy Erickson
(1:23) Nancy Erickson's journey and role as the book professor
(3:17) Diving into the process of ghost writing and self-writing
(6:18) The benefits of writing a book for business branding and exposure
(9:02) A look into Nancy Erickson's favorite book project
(12:32) Repurposing book content and the importance of unique viewpoints
(15:00) Exploring the balance of profit and purpose in book writing
(17:22) The transition from fiction to non-fiction and building a following
(20:20) The pitfalls of cutting corners in publishing and maintaining brand voice
(23:51) Series writing for brand footprint and using book writing for brand extension
(28:11) Closing remarks and call to action
...more
29min
June 13, 2023 The Reigning Underdog Champion of the World: Phil Pelucha!
High-performers and serial-success builders listen up! Phil Pelucha is the kind of expert you wanna keep talking to, and as I watched this interview again, I realized I gotta pick up the phone and get me some more Phil! An internationally renowned Celebrity Entrepreneur Business & Sports Consultant best known for 'Billionaires in Boxers,' Phil (aka the Underdog Champion of the World) is famous for his ability to take your business from Unknown to Unrivaled and his highly publicized long-term ambition to own Liverpool FC.
Website URL & Social Media Accounts
https://www.linkedin.com/in/philippelucha/
https://billionairesinboxers.com/
Contact: [email protected]
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
(0:00) Introduction and background of Phil Pelucha
(5:08) Discussion on the importance of recognizing one's superpower
(8:50) Phil's concept of collaboration and innovation in business
(12:25) Phil's formula for brand success: visibility + credibility = profitability
(16:24) Phil's superpower: spotting future industry leaders and giving them a platform
(20:10) The harsh reality of industry exposure: networking or paying for visibility
(22:33) Phil's personal journey: from hardship to success
(24:18) The power of podcasting as a networking tool
(29:24) The 4 P's method: Purchases, Partners, Promoters, and Platforms
(35:25) Final thoughts: Stop waiting to be discovered, invite yourself
(36:02) The importance of self-invitation in your industry
(36:22) Encouraging subscription and reviews
...more
38min
May 31, 2023 What Archetype Are You? Get Some BRAND Therapy with Yamilca Rodriguez
In this episode, Hersh Rephun chats with Yamilca Rodriguez about the essence of personal and B2C branding. They delve into the concept of personal brand archetypes, discuss the importance of maintaining professionalism, and explore who's ready to build a personal brand. Rodriguez shares her personal journey and vision for the future of personal branding.
Yamilca Rodriguez and I come from different corners of the branding universe, but we have therapy in common. Each of us listens to our clients and helps them shape their identities: I do so through voice and message, Yamilca through brand development.
A former brand leader at the Procter & Gamble Company - perhaps the most significant global organization and advertiser - Yamilca has spent decades helping brands and individuals create unforgettable experiences.
Find Yamilca:
www.bespokebranding.io
https://shows.acast.com/brand-therapist/episodes
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction and understanding of brand essence and archetypes
(1:55) Guest introduction: Yamilca Rodriguez
(3:11) Comparison between personal branding and B2C branding
(7:34) Deep dive into personal brand archetype with Yamilca Rodriguez
(11:16) Maintaining professional boundaries and fears in personal branding
(15:12) Who is ready to build a personal brand? Understanding the 'why'
(17:10) The dual nature of personal branding: Revenue and personal fulfillment
(19:27) Yamilca Rodriguez's personal journey and the influence on her work
(21:57) Future of personal branding: Yamilca Rodriguez's vision
(23:41) Conclusion and future plans for the show
...more
25min
May 18, 2023 Tony Whatley is 365 Driven and a 24/7 Lover of Comedy
In this episode, Hersh Rephun is joined by Tony Whatley. They discuss the intersection of comedy and business, the pursuit of success, and the importance of self-investment. They delve into public speaking versus improv, engage in an improv skit, and debate veganism. Tony also shares his current projects, views on technology, and advice for aspiring business people.
I'm keeping these show notes short, because my on-air intro of this guest is long-winded, quirky, and - to the Hershheads out there - funny & charming. I recorded it in honor of Tony Whatley, executive performance coach, best-selling author, and leading light of the 365 Driven society. Tony shares his mindset and business strategies within his book, Side Hustle Millionaire. He also teaches entrepreneurs how to start, scale, and exit their business within his Top-1% globally ranked podcast and consulting brand 365 Driven.
Tony tells me, "What makes you think you're gonna be able to make everyone like you? It's literally impossible, so go out there and do that thing."
Find Tony:
365driven.com
https://www.facebook.com/tony.whatley.1
https://www.instagram.com/365driven/
https://www.linkedin.com/in/tonywhatley/
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction to the podcast and guest Tony Whatley
(4:40) Tony’s love for comedy and its relation to business
(10:20) The pursuit of fulfillment and the reality of the time process in achieving success
(16:17) Working hard versus working smart and the importance of investing in oneself
(21:10) The difference between public speaking and improv, and the challenges of dealing with the audience
(26:03) Improv skit - Riverside location, European chef, and grandmother characters
(30:56) Debate on veganism, the food chain, and the superior life form - dogs
(32:40) Tony's current projects, legacy goals, and the power of technology in reaching audiences
(37:45) Tony's comedic take on business gurus and personal anecdotes on self-perception
(40:06) Tony's advice to aspiring business people, overcoming procrastination, and dealing with criticism
(44:27) End of show and closing remarks
...more
46min
May 11, 2023 There's No F*cking Around with Dr. Amanda Barrientez
In this episode, Hersh Rephun and Dr. Amanda Barrientez delve into the fear money mindset, the NFA money formula, and the role of unconscious programming. They discuss three common money blocks and examine subconscious beliefs that affect attitudes towards money. The episode also highlights Dr. Barrientez's book "I'm a Money Magnet" and the importance of branding in business growth.
If you know me at all, you know that I use profanity with intent, never just for s***s and giggles. My guest on Episode 25 of the YES, BRAND podcast is Dr. Amanda Barrientez - aka "The Money Healer" - founder of the brand called NFA - No Fucking Around - Money, and creator of the NFA Money Mama Mastermind. She’s an international bestselling author and speaker, the host of The Woman Entrepreneur Podcast and the NFA Money YouTube Channel. She's been featured on over 150 podcasts, sharing tips on how to uplevel your money mindset to manifest easier money in your business. After going from food stamps to building a 6-figure business fast.
Website/Podcast links: www.NFAMoney.com | www.TheWomanEntrepreneurPodcast.com
Check out her proven 3-step formula to begin reprogramming your money mindset now:
www.NFAMoneyFormula.com
If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)
Subscribe to our YouTube channel
Follow us on Instagram: @Hersh4all
on LinkedIn: HershRephun
on Twitter: @TruthTstsFunny
Our Website: YESBRANDmethod
Contact Us
YES, BRAND Theme, Intro/Outro:
Words and Music by: Hersh Rephun
Performed by: Hersh Rephun & Samantha Rephun
Produced and Mixed by: Daniel Teo
J.E.M Music Strategy & Production
Cover Art: Tori Barker, Creative Marketing
YES, BRAND Logo: Aram Youssefian, Focus DM
(0:00) Introduction to the podcast and host, Hersh Rephun, and guest Dr. Amanda Barrientez
(3:48) Exploration of the fear money mindset and personal experiences
(5:27) Introduction to the NFA money formula and the role of unconscious programming
(11:43) Discussion on the three money blocks: money is bad, money is scarce, money causes stress
(14:13) Examination of subconscious beliefs that affect attitudes towards money
(16:08) Insights on the purpose of the "Yes, Brand" podcast and benefits of podcasting
(17:38) Introduction of Dr. Amanda Barrientez's book "I'm a Money Magnet"
(18:24) Emphasis on the importance of branding and copywriting in business growth
(20:07) Acknowledgement of Dr. Amanda Barrientez's contributions to the conversation
(21:03) Information on how to contact Dr. Amanda Barrientez and avail her services
...more
23min

FAQs about YES, BRAND with Hersh Rephun:

How many episodes does YES, BRAND with Hersh Rephun have?

The podcast currently has 84 episodes available.