You’ve probably heard the saying, “Do what you love, and you’ll never work a day in your life.” The idea is that pursuing your passion will feel invigorating — almost magical. But passions can easily wane over time. This week, behavioral scientist Jon Jachimowicz looks at how to keep our passions alive, and how to channel old passions into new pursuits.

Do you have follow-up questions for Jon Jachimowicz, or ideas that you'd like to share after listening to this episode? If you'd be willing to share them with the Hidden Brain audience, please record a voice memo on your phone and email it to us at [email protected]. Use the subject line "passion."

And a reminder that our live tour is underway! Shankar is traveling across the U.S. and Canada to share some of the key ideas he's learned in the first decade of the show. To see if we're coming to a city near you, please visit hiddenbrain.org/tour.  

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