You Did What !?

Jim's travels with a group to Morocco to visit companies and see how the country is poised to grow as a producer of goods for Europe.

Also, brands thoughtfully provide Sheri and Jim with new "marketing for better or for worse", tactics.

France issues scratch & sniff baguette, postage stamps!

Please ... no bare feet on airplanes

Lot's of activity among brands - for better and for worse.

Olympics! ... Inside Out 2! ... McDonald's $5 meals! ... Saks appointment only store ... Amazon "losing billions" on Alexa ... and so much more!

This interview with Tricia Richards-Service was incredible. She is an incredibly engaging speaker covering a range of topics - public speaking, PR, story-telling, internal communication to employees and external to customers. Give this episode a listen - you will be very glad that you did!

College sports have undergone a complete change in the past 5 years, and their athletes are now being compensated. Major revenue sports like football and basketball have transformed from faux amateur to professional minor league. To compete, universities now need to generate funding, usually through donors to third-party entities to keep up. In this truly informative episode, we hear from Lou Parisi, from the Owl Elite Fund which raises money in connection with Temple University athletics.

How do you build a successful business in the 2020s? "Kick Ass Customer Service"! That is the mantra at Honeygrow, the fast-expanding healthy food chain. Sheri and Jim are big fans of the Honeygrow on Temple's campus. And they aren't alone. Honeygrow has legions of loyal customers from Boston to Washington. Find out how Justin built the business in this scintillating episode.

Trying to make use of AI but are stymied? Fret not - you are not alone. Recent headlines about AI from The Economist: "So far the technology has had almost no economic impact" and The Wall Street Journal: "The pace of innovation in AI is slowing, its usefulness is limited, and the cost of running it remains exorbitant", indicate that the hype far outpaces utility for many users. Today's guest, Nick Schroeter has carved out a niche, becoming an expert on the benefits and watch-outs for individuals trying to use AI to improve productivity. Enjoy!

Passion - what every marketer dreams about for their target market. And that's exactly what David Dominik and his team inspire every day. David is the VP of Digital Strategy for the New York Giants. This episode was so interesting that it left us wanting to here more. What a great way to kick-off the summer.

The best way to start any day is with Saxbys coffee. In this episode, we speak with Nick Bayer, founder and CEO of the fast-growing coffee chain. Saxbys has an amazing business model, operating cafes on college campuses, which are run by students. The Philadelphia based company has expanded to universities from Boston to Georgia and well into the midwest. How does a company grow when its employees change (graduate) every year? Give this episode a listen and learn about one of the best development programs in America!

With a tip of the cap to Bananarama, we bid adieu for the summer to our student producers Mackenzie and Joe, as they head off to their summer internships. But not before offering great insights on a potpourri of new product introductions and other current Marketing topics.

This was a really fun episode - recorded live in the studio at the Temple University, Fox School of Business. Enjoy!!