Rick Wilson's The Enemies List

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Introducing 131. How Alex Forbes Took His Love of Woodworking and Created a Seven-Figure Cabinetry Business. from Millionaire University.

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From corporate real estate to custom cabinetry, Alex Forbes story is a testament to diving headfirst into your dreams and coming out on top. Alex, Founder of Lane 17 Cabinet Co, turned a hobby into a booming business. He shares his journey from a frustrating career in commercial real estate brokerage to founding a flourishing custom cabinetry business. Learn how Alex harnessed his woodworking passion and overcame numerous challenges to grow his business, even during a pandemic. Discover valuable entrepreneurial insights and the importance of taking action and continuous improvement to be come a 7-figure entrepreneur.


What we discuss with Alex

+ Alex Forbes' Origin Story

+ Turning a Hobby into a Business

+ Transitioning to Full-time Woodworking

+ Early Challenges and Business Evolution

+ Scaling the Furniture Business

+ Pivot to Custom Cabinetry

+ Growing pains and sustainability

+ Marketing and Building a Client Base

+ Expanding Nationally

+ Closing Thoughts and Entrepreneurial Advice


Thank you Alex!

To connect with Alex, be sure to follow Alex Forbes on Twitter and Instagram (@lane17cabinetco) for a behind-the-scenes look at his woodworking journey. And to check out their beautiful custom cabinetry, go to lane17.com.


Sign up for our FREE Business Course - over 300+ new business ideas, also includes the 7 Phases of a business, so you know where you are now and where you need to go next. You'll also get 7 of the most popular marketing strategies and 31 stay-on-track hacks that successful millionaires follow to grow and automate their businesses. Go to https://www.millionaireuniversity.com/training.


And if you want us to answer your business questions on an upcoming episode, drop us a line at [email protected].


To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.


💡 Entrepreneurial Advice: "Don't be afraid to just try things and be confident in your ability to problem solve." - Alex Forbes 🏃‍♂️ Action Over Everything: Take action, learn, adapt, and keep moving forward!

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DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to [email protected].

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