You'll Get There

We’re back with a new year and a bunch of fresh marketing energy. Listen in as we catch up on our career journeys, unpack the social media trends you need to know, and reveal the secret to winning at influencer marketing in 2026.

We sat down with Socratis and Diamantis Zavitsanos, the twin brother texas-based filmmaker duo behind Sew Torn, now streaming on major platforms. Their work premiered at Academy Award-qualifying festivals like SXSW, Austin and Heartland.

We get into the real talk behind filmmaking: how they pulled together a budget, scored investors, built their dream team, and everything in between. From idea to execution, they walk us through the full process of making a feature film.

This week on You’ll Get There, we sit down with Ryan Robinson, the artist and founder behind The Mushroom Cowboy. What began as a simple tattoo design has evolved into a 500+ person event series and a lifestyle brand. Ryan opens up about walking away from the 9–5 and what it really looks like to take creative risks and bet on yourself.

This week we’re joined by Stephanie and Yasmeen, the powerhouse duo behind Good PR, a modern comms studio shaking up the way brands tell their stories.

From building their careers in corporate PR to creating a values-led agency of their own, they’re redefining what it means to do PR with purpose, clarity, and a little bit of edge.

We talk career pivots, building something from scratch, and what it really takes to run a business with your best friend.

Monica is the marketing force behind Smash Kitchen, the bold new condiment brand co-founded by actor Glen Powell. With over a decade of experience growing beloved brands like Casper, Zipcar, Todd Snyder, and Vitaminwater, she knows how to build brands from the ground up. From advice on navigating industries to launching in a crowded market, Monica’s here to share it all.

A major leader in advertising and business: Jill Smith, the Americas CEO of Iris Worldwide, an integrated creative agency. With over 15 years of experience across startups, agencies, and global brands in North America, Europe, and China, her journey is nothing short of inspiring.

She’s also a faculty member at The New School, teaching entrepreneurship and social innovation, and an early-stage startup investor and advisor. Alongside leading an advertising company, she’s a boy mom and passionate about extreme endurance sports.

In this episode, we sit down with Shiri — aka the Sephora girl — a freelance copywriter and creative strategist behind some of the biggest beauty brands. Shiri shares what it’s really like behind the scenes of beauty marketing. She talks building a long-term career, mastering your niche, and why showing up online (even if you don’t want to) can open unexpected doors. If you’re dreaming of working with major brands, this episode is your roadmap.

Chelsea Jane Sillars Sailing is an accomplished Creative Producer and Art Director with over 15 years of experience in the fashion industry. She has served as Senior Producer for Annie Leibovitz and held standout roles at iconic brands such as Rag & Bone and Faherty. Chelsea began her career producing large-scale fashion shoots—including numerous Vogue covers—and a performance at The Louvre. Since then, she has evolved into a creative force behind some of the industry’s most celebrated brands and professionals.

From long nights on set to carving out her own path, Chelsea has truly done it all. In this episode, we dive into the realities of working in-house for a brand versus the freedom and hustle of freelancing. We also explore what it takes to stay grounded and prioritize wellness while navigating fast-paced creative environments.

She got her start as Brandy Melville’s photographer during its heyday and has since collaborated with some of the biggest names in fashion. Madi Atkins is a fashion photographer, creative producer, social strategist, and the founder of her own agency, Madness Studio.

In this episode, we dive into her career journey, the reality behind the chaos of New York Fashion Week, and what it really takes to carve out your own lane in the romanticized fashion industry and beyond.

A New York based legendary creative leader: Omid Amidi. From creating Super Bowl commercials, working on Coca-Cola's most successful marketing campaign of all time to collaborating with iconic brands and celebrities, Omid joins us to share his journey of climbing the creative ladder, advice for the next generation of creatives, and the important traits needed to succeed in this industry today.

He is the Co-Chief Creative Officer at McKinney, a creative, media, and influencer agency and throughout his career he has worked with brands like Coca Cola, Adidas, EA Madden, Little Caesars, and many more.