Have you ever been tempted to say "My book is for everyone"?

We get it! It sounds like the perfect way to convince an agent your book is a slam dunk bestseller--right?

Wrong. Realistically, no book is for everyone--and this is a great thing.

We're happy to join Emma Peters, editor at W.W. Norton, to discuss:

*Why you need to define your audience--and pitch an agent on this reader

*How specificity in your book description is your friend

*What is a “build a book” and why do agents work on them?

*Balancing professionalism, enthusiasm & marketing

*How to use your friends as a focus group

Emma is available for query consultations. Meet with her at: https://manuscriptacademy.com/faculty-members/emma-peters