Shari shares her decade-long journey in content creation, from running a boutique in 2012 to building a wildly successful online course teaching permanent jewelry in 2022.

• Began creating content in 2012 for a clothing boutique using clunky digital cameras and manual e-commerce workflows
• Transitioned to real estate content creation in 2015 when Facebook ads were simpler and more accessible than today
• Found her passion in teaching when working at an aesthetic school, creating content that marketed to both potential students and clients
• Discovered permanent jewelry in 2021 and recognized a business opportunity just before the trend exploded
• Created and sold an online course about permanent jewelry before filming a single video, which has since generated hundreds of thousands of dollars
• Overcame perfectionism by realizing "perfectionism is just another form of procrastination"
• Leverages her creative energy by working intensively during inspiration periods rather than forcing consistency
• Uses systems like Lightroom presets to maintain visual consistency while saving time
• Advises content creators to "just start" rather than waiting for perfect conditions

Just do it. It's not going to be perfect and it might fail and it might be stupid, but it might not. It might be great.

Ever felt like creating content for your business is like trying to nail jelly to a wall? Yeah, we've been there too! 🙄 In this episode, Blake sits down with Jeremy Davis, the guy who went from knocking on doors (literally!) to absolutely crushing it in real estate. And guess what? He did it without the complicated "guru strategies" that make your head spin. Jeremy spills the tea on:

How he ditched the complexity and found success through simplicity (spoiler: your content strategy is probably WAY too complicated)
The morning routine that changed his sales game (no, it doesn't involve waking up at 4 AM or taking cold showers!) Why most content creators fail (and how to make sure you're not one of them) The exact system he used to connect with his audience and turn viewers into actual clients

If you're tired of creating content that disappears into the void, this one's for you. Jeremy breaks down his simple approach that anyone can follow – even if technology makes you want to throw your computer out the window.
Fair warning: This episode might make you realize you've been doing things the hard way all along. But hey, better late than never, right?

👉 TIMESTAMPS:
00:00 - Intro and Jeremy's bizarre door-to-door sales story
12:45 - The "simplicity framework" for content that converts
24:30 - Personal development hacks for busy entrepreneurs
38:15 - Building authentic connections (without being weird about it)
52:10 - Jeremy's content system breakdown
#ContentCreation #RealEstateMarketing #BusinessGrowth #ContentStrategy #SalesSuccess #DigitalMarketing #Entrepreneurship #PersonalDevelopment #ContentCreator #BusinessTips
Subscribe to The 435 Podcast for more conversations with people who've figured out what actually works in business (so you don't have to learn the hard way)!

Welcome to an inspiring conversation with Lillian Dalen, a talented barber who shares her compelling journey from aspiring women's hairstylist to a leader in the barbering industry. Raised in a male-dominated environment, Lily's move from Nevada to Utah to pursue a comprehensive cosmetology license unlocked her passion for barbering, despite the challenges faced as a woman in a predominantly male field. She reveals how the traditional role of barbershops as community hubs allowed her to create meaningful connections with her clients, blending the art of haircutting with genuine camaraderie.

Discover the transformative power of social media in Lily's business success. Thanks to her innovative strategies and authentic online presence, Lily transitioned from sporadic walk-ins to a consistently busy schedule. With over 32,000 profile views in a single month, her Instagram has become a powerful tool for showcasing her skills and building a personal brand that attracts clients far and wide. You'll learn valuable insights into using social media effectively, maintaining client relationships, and ensuring steady business growth through digital platforms.

As we explore Lily's entrepreneurial journey, we touch on her balance of business, life, and faith while hearing heartwarming tales of family support. Mondays are dedicated to business tasks, and inspiration from her barbershop dog, Texas, has led to the launch of a new beard oil company. The episode wraps with laughter over humorous barbering anecdotes and reflections on the supportive dynamic between Lily and her clients. Join us for an engaging and heartwarming glimpse into the life of a female barber who has not only mastered her craft but also cultivates an inclusive and supportive space for those she serves.

[00:00:00] Intro and welcome.
[00:10:28] Female Barbering Challenges and Successes.
[00:15:30] Female Barbering and Client Relationships.
[00:27:15] Social Media Branding and Client Success.
[00:36:39] Entrepreneurial Rituals and Challenges.
[00:44:05] Entrepreneurial Tribulations and Support.
[00:50:55] Gender Dynamics in Barbering Industry.
[01:01:29] Barbering Industry Social Media Presence.