By Lisa McGuire
4.9
2222 ratings
The podcast currently has 151 episodes available.
In this insightful episode, we explore the art of strategic networking and how it can be transformed into a referral-generating powerhouse. We discuss the importance of networking with intention, understanding your unique value, and building relationships that contribute to your business success. With a focus on year-end strategies and preparation for the new year, listeners are equipped with actionable techniques to enhance their networking efforts and maximize their business development potential in 2025.
Topics addressed:
Actionable Takeaways: Plan with purpose: why are you networking? Who do you need to meet and why? Align your strategy with your business goals.
Articulate your value: Craft a clear and memorable message highlighting who you work with, the problems you solve, and the transformation you provide.
Build relationships, not transactions: Focus on cultivating genuine connections that can evolve into strategic referral partnerships.
Leverage technology: Use LinkedIn not just to connect but to engage, follow up, and maintain ongoing dialogues with potential partners.
Follow up for deeper impact: Schedule coffee chats or zoom calls to continue conversations, explore synergies and solidify relationships.
CONNECT WITH LISA
Have you ever scrolled through LinkedIn and wondered if you’re truly unlocking its full potential? Whether you’re an employee seeking to grow your personal brand, a leader trying to set an example, or a company aiming to attract top talent, LinkedIn offers boundless opportunities when used strategically. The truth is that many companies are missing out on the incredible business development and branding potential of LinkedIn, simply because they’re not using it effectively.
In this episode, we sit down with Rachel Simon, a LinkedIn expert specializing in helping companies and leaders optimize their LinkedIn presence. Rachel reveals why LinkedIn is a game-changer for B2B lead generation, talent attraction, and brand visibility. When companies empower employees to become brand evangelists and teach leaders to build authentic personal brands, they not only create a culture where people want to work—they drive measurable business growth.
Key Takeaways
The Foundation for LinkedIn Success: It all starts with consistency—aligned messaging across employee profiles and the company page builds credibility and trust.
Leadership Sets the Tone: Company leaders who model effective LinkedIn engagement inspire their teams and increase visibility for their brand.
LinkedIn for Talent Attraction: Thought leadership from leaders and employees can showcase company culture and make your business a magnet for top talent.
B2B Lead Generation: LinkedIn’s power lies in its ability to nurture relationships over time through visibility, relevance, and authenticity.
Training Matters: Companies that invest in LinkedIn training for their teams create confident, capable brand ambassadors who drive growth.
Repurpose, Don’t Reinvent: Your content strategy can leverage existing materials like blogs, presentations, or newsletters—tailored for LinkedIn audiences.
CONNECT WITH RACHEL:
Rachel Simon is a LinkedIn strategist and CEO of Connect the Dots Digital, where she helps B2B companies leverage LinkedIn to close more business. With experience in personal branding and digital marketing, Rachel specializes in empowering professionals to use LinkedIn to position themselves as thought leaders and industry experts, thereby increasing their visibility and influence online.
LinkedIn: https://www.linkedin.com/in/raksimon/
Website: connectthedots.digital
CONNECT WITH LISA
LinkedIn is not just a job-seeking tool but a robust platform for networking, learning, and business development. In this episode, Lisa welcomes Rachel Simon, LinkedIn expert and founder of Connect the Dots Digital. Rachel shares her insights on maximizing LinkedIn as a powerful business tool, offering tips on profile optimization, networking, and content creation to help B2B professionals build authentic connections, attract top talent, and grow their personal brands. Whether you’re an entrepreneur or a corporate professional, this episode is packed with actionable advice to help you get the most out of LinkedIn.
Key Takeaways:
CONNECT WITH RACHEL:
Rachel Simon is a LinkedIn strategist and CEO of Connect the Dots Digital, where she helps B2B companies leverage LinkedIn to close more business. With experience in personal branding and digital marketing, Rachel specializes in empowering professionals to use LinkedIn to position themselves as thought leaders and industry experts, thereby increasing their visibility and influence online.
LinkedIn: https://www.linkedin.com/in/raksimon/
Website: connectthedots.digital
CONNECT WITH LISA
James Harrington, CEO of the Ugandan Water Project, returns to share his groundbreaking approach to nonprofit leadership. Unlike many traditional charitable organizations, James has successfully infused his operation with the discipline and metrics-driven strategies of the business world. The result? A nonprofit that doesn’t just dream of making an impact but delivers it consistently, efficiently, and transparently. James outlines his unique vision of treating donors like investors, focusing on both the urgency of the mission and the measurable outcomes that ensure every dollar is maximized.
James emphasizes a powerful truth: the global water crisis is not an insurmountable challenge; it is a solvable problem. By running the Ugandan Water Project with a results-oriented approach, he and his team have crossed significant milestones, from providing clean water to over 600,000 people to maintaining an impressive 99.7% uptime on water systems. In this episode, you’ll discover how a data-driven and business-like mindset can revolutionize charitable work and why the world needs more nonprofits committed to sustainable, actionable change.
Key Takeaways:Business-Driven Nonprofit Strategy: Treating the nonprofit like a business has increased transparency, urgency, and efficiency, earning the trust and respect of donors.
A Solvable Crisis: The global water crisis isn’t just a challenge; it’s an opportunity for tangible, measurable impact. Targeted investments can restore wells and bring life-changing clean water to communities.
Data and Metrics for Accountability: The Ugandan Water Project is committed to data-driven operations, from tracking the number of people impacted to measuring response times and system uptime, ensuring every initiative is effective and impactful.
Performance-Based Funding Innovation: Ugandan Water Project has adopted performance-based models where they report on outcomes and are compensated based on success, proving their commitment to delivering real results.
Empowering Local Communities: With a staff of 50 Ugandan professionals, the project thrives on local expertise and cultural sensitivity, ensuring that solutions are sustainable and community-driven.
Efficient and Impactful Giving: Contributions of just $18-$20 can provide clean water for one person, and $2,000 can restore a well for an entire community, demonstrating that impactful change is within reach for anyone who wants to get involved.
Solving Problems for Good: The Ugandan Water Project isn’t just about installing wells; it’s about maintaining them, partnering with communities, and creating lasting change that extends well beyond a one-time intervention.
CONNECT WITH JAMES
Make clean water possible for others: https://ugandanwaterproject.com/mastermind/ (Matching gift available through November 30, 2024)
Ugandan Water Project: https://ugandanwaterproject.com/
CONNECT WITH LISA
This episode explores the journey of Maxwell Z. Bentley, founder of Bentley Media and an early YouTube viral creator who turned his lifelong passion for video into a thriving business. Maxwell discovered his love for storytelling early on, drawn to filming everyday moments with a camcorder as a child and later captivated by the art of commercials. Despite initial doubts from family and friends, he followed his instincts, leaving a stable career path to pursue video production. His commitment to his craft and refusal to listen to naysayers ultimately led him to launch Bentley Media, where he’s pioneered impactful “Hero Videos” for major brands.
Maxwell’s path wasn’t without hurdles. From grappling with pricing his work to overcoming self-doubt and learning the business side of creative work, he shares valuable lessons about resilience and growth. Today, Maxwell is a recognized video marketing expert who encourages others to embrace risk, listen to their inner voice, and make a lasting impact with their talents.
Key Learnings:
This episode offers insights for anyone looking to turn their passions into a purpose-driven career.
CONNECT WITH MAXWELL
LinkedIn Profile: https://www.linkedin.com/in/maxwellbentley/ Instagram Profile: https://www.instagram.com/maxwellzbentley/ Website: http://workwithmaxwell.com/ Video Marketing Secrets Book: https://www.maxwellbentley.com/book-order
CONNECT WITH LISA
Live events are back stronger than ever. After years of Zoom fatigue, many people are eager to gather to connect in real life after meeting online. It's not always about learning content from the sessions; it's also about the insights you gain from being in the room when humanity comes together. The self awareness gets stronger when you can see yourself grow in real time.
Host Lisa McGuire shares transformation insights from a recent in-person mastermind meetup event, highlighting the power of the group's collective wisdom, pausing to reflect on personal progress, and the importance of turning dreams into actionable plans.
In this episode you'll learn:
CONNECT WITH LISA
Break through emotional barriers and connect authentically with your audience using unique techniques from improv and the acting world,
In this episode, Lisa hosts Pamela Deritis, a communication coach transforming executives and employees into engaging communicators. She shares her inspiring transition from acting to empowering corporate communication. Learn how Pamela transforms clients into dynamic communicators and why authenticity trumps polish in effective communication.
Key Takeaways:
Authenticity is more important than perfection in communication.
Focusing on spontaneity and staying present can transform nervous energy into engaging performances.
Improv helps explore different personas and enhance presentation skills. It can be used as a tool for growth.
Understanding audience energy can guide your delivery.
AI offers tools but cannot replace the human heart in communication.
Confidence can be built, and an engaging delivery is fostered by focusing on the audience versus yourself.
CONNECT WITH PAMELA:
LinkedIn: https://www.linkedin.com/in/pderitis/ Website: https://www.connectandcaptivate.com/
CONNECT WITH LISA:
Take the "Reimagine You" Quiz: https://lisamcguire.com/quiz/ Learn which of the four styles will put you on the path to your next steps.
Join the So Much More Newsletter:
https://www.thediyframework.com/so-much-more-subscribe
Lisa's writing a book. Join the waitlist: https://lisamcguire.com/book-waitlist
LinkedIn: https://www.linkedin.com/in/lisa-mcguire/
Instagram: https://www.instagram.com/iamlisamcguire/
Website: https://lisamcguire.com
In this empowering conversation, Lisa dives into the evolving landscape of masculinity with Bob Conlin, a men’s leadership coach and co-founder of Alchemy of Men. Bob shares his journey from working in critical care to leading men through self-discovery and transformation. Driven by his observations of men struggling with traditional definitions of masculinity, he now helps them forge their own paths with authenticity, vulnerability, and purpose.
Key Takeaways:
Redefining Masculinity: Bob challenges the outdated notion that men must suppress their emotions, advocating instead for a holistic approach to manhood.
Impact of Authenticity: He emphasizes the importance of creating spaces where men can openly share their struggles and redefine success beyond just career achievements.
Building Community: Bob’s retreats provide a brotherhood for men from all walks of life, fostering connection, growth, and healing.
Notable Quotes:
“Men haven’t had the space to share freely… they’re dying of broken hearts from holding everything in.”
“In order to heal the world, we need to heal the hearts of men.”
For more insights and resources, visit the Alchemy of Men website.
CONNECT WITH BOB Register for the Alchemy of Men Retreat: https://alchemyofmenretreat.com/upcoming-retreats/
LinkedIn Profile: https://www.linkedin.com/in/conlin-coach-pcc/ Instagram Profile: @relationship_alchemist, @thelachemyofmen Website: https://conlincoaching.com
Alchemy of Men Website: https://alchemyofmenretreat.com/
CONNECT WITH LISA
Stereotypes can negatively impact your career...especially when you demonstrate behaviors that reinforce the accepted image. This week's episode features Chris Stasiuk, a seasoned engineering consultant now focused on coaching engineers to improve communication and leadership skills. Chris shares his personal transition from engineering consulting to coaching, motivated by a desire to help engineers find their voices and excel beyond the cubicle. The conversation unpacks common engineering stereotypes, the importance of humility and emotional intelligence, and practical strategies for engineers to develop soft skills crucial for career advancement.
In this episode you'll learn:
CONNECT WITH CHRIS
Free Resource: "7 Critical Communication Skills to Advance Your Engineering Career" checklist. https://corviom.ck.page/4e3fef159b
Website: https://corviom.com/
LinkedIn:https://www.linkedin.com/in/chrisstasiuk/
CONNECT WITH LISA
In this episode, Lisa McGuire shares her unexpected path to becoming a public speaker, tracing it back to her early life experiences and career transitions. She discusses how her online presence and networking efforts have contributed to her newfound role as a speaker. The episode provides insights into the importance of visibility, trust-building, and the power of storytelling in personal and professional branding.
In this episode you'll learn:
Consistent podcasting can lead to unexpected opportunities.
Visibility and presence on social media are crucial for professional growth.
Sharing personal stories can enhance your personal brand.
Being interested in others makes you more interesting.
Trust and authenticity are key in professional relationships.
CONNECT WITH LISA
Take the "Reimagine You" Quiz: https://lisamcguire.com/quiz/ Learn which of the four styles will put you on the path to your next steps.
Michelle Griffin's Stand Out Women's Show Episode: https://www.linkedin.com/events/howtoreinventyourselfanddothewo7242344699141722112/comments/
Join the So Much More Newsletter:
https://www.thediyframework.com/so-much-more-subscribe
Lisa's writing a book. Join the waitlist: https://lisamcguire.com/book-waitlist
LinkedIn: https://www.linkedin.com/in/lisa-mcguire/
Instagram: https://www.instagram.com/iamlisamcguire/
Website: https://lisamcguire.com
The podcast currently has 151 episodes available.
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