Why writing a book helps build your personal brand.

Author of over 50 books, TedX speaker, and coach - Honoreè Corder helps countless authors make their books a success. She is arguably THE expert on self-publishing.

The idea of generosity - and how to get what you want.

What are some of the things she does as a Strategic Book Consultant to help authors position themselves for success?

What are some fundamental aspects of someone’s personal branding or positioning that are almost universal - no matter who the author is.

Everyone has at least one book inside them.

What’s Honoreè's advice for someone that thinks they can't write a book, or they don't have time?

Book as a business card - and a business builder. She has an array of ways to generate income from your books. What are some of the ways entrepreneurs are able to leverage their book to create more business and ultimately play at the top of their market - and charge top-tier prices?

Get the book "You Must Write a Book" from Honoree's website: https://honoreecorder.com/

Honoreè's page on Amazon: Here!

What are some of the things we can do on social media to really put ourselves out there on social media?

The 5 interesting things - JK5 method / Meg McMillan.

Superman - The crystal palace, Lois Lane, Kryptonite, his fascination with telephone booths, Clark Kent and his glasses

I focus on these types of themes with my clients as well

We’re crafting images that tie into those themes consistently

This is where true authenticity comes into your brand

You can take this to a level of structure to make posting even easier

Every post is just the next one in the rotation

How this is like Superman and his suit...

Yes! You can be comfortable in front of the camera, too!

In this episode I share my framework that I use with all of my clients to get them ready to rock their photo shoots and create amazing images that they love.

Enjoy.

And you can download my guide here: Rock Your Photoshoot

Is the idea of time, money and location freedom appealing to you? Then you don't want to miss this episode. Vincent has been one of the most influential mentors in my photography career.

Author Vincent Pugliese shares his thoughts on achieving Total Life Freedom:

Why many people feel like they can;t be successful themselves

Why Vincent strives to raise the unemployment rate

The illusion of security from a job

Building a powerful network through generosity

The power of no expectations

Ways to buy your way into a network

You are your Own media Company - how are you running it?

Building your life on your interests

And a Discussion on a unique approach to home-schooling - Youth Entrepreneur School

Connect with Vincent:

Total Life Freedom Website

Total Life Freedom podcast

Youth Entrepreneur School

In this episode, I share my talk from the Brand Hero Summit:

Why networking is one of the best long-term investments you can make in your business.

My Daily Cadence for Networking

Why my "Secret Weapon" will help you stand out from the crowd

​How to create a system for personal connection. Really!

How to get influencers and ideal clients to work with you

What fruit tress have to do with networking.

Personal brand Photographer Tanya Goodall Smith shares her tips and secrets on the topics of:

Social media management and your personal brand photos

Focusing on the goal of your social media content

How to create a brand that communicates to your ideal client

The impact of color on your brand

The importance of quality lighting and posing in brand photos

Tanya shares a great story of transformation through branding photos

Her journey from photographer to photography educator

Connect with Tanya:

Facebook Groups:

For Photographers

For Business Owners

Website: workstoryeducation.com

The Signature Shot

I use headshots to get you comfortable at the beginning of the shoot

Then we want o make sure we start creating some scenes that tell your story. That show what it looks and feels like to work with you - or to do what you do

After that I start weaving in some personal themes so people get to know you better, they start becoming attached to who you are as a person.

But I love to work on signature shots with my clients.

They take some time, but they are totally unique

There’s an element of fantasy to them. Bigger than life. Make the impossible possible.

What signature photo could I create for you?

Maybe you want to recreate the Matrix scene where Neo dodges a bullet - or in my case a picture?

Maybe you want to levitate while you meditate?

Maybe you want a magic umbrella that provides sunshine for you on a rainy night?

I’m happy to do a couple signature shots in every VIP session. DO they take extra time and work on my part? Absolutely?

But you end up with a photo that is uniquely you. If you can dream it up, I’ll work with you to figure out a way to make it happen.

Tonya Edinger, luxury event concierge, and owner of Weddings of Pittsburgh.

https://weddingsofpittsburgh.com/

In todays world - you need to stand out. You need a signature photo.

In this episode, Personal brand Photographer Aaron Hunt interviews leadership Coach Jeff Hancher. Some of the topics we cover:

The 3 things you have to understand to handle adversity

The 3 things that helped Jeff go from Delivery Driver to Executive

Why Jeff believes everyone has been set up to be a Champion in this life

The mindset of positive discontent

Advice to start pursuing your dream career

The four camps you're going to be sitting in during your career

The difference between talking about something and being about something

Leading through a crisis like a pandemic

Why you can be a leader n whatever space you're in

Find Jeff here: https://www.thechampionforum.com/

Podcast: The Champion Forum

The Brand Hero Summit

The Personal Branding Virtual Summit

Purpose

I started thinking about the conferences that I wasn’t going to attend this year. I realized that there’s nothing specific to the Personal Branding Space that I’m aware of.

I had this crazy idea that I’d put together a virtual summit for the personal branding space.

Process

I started thinking through who in my network would be a good speaker.

I wanted at least 20, and came up with 10 that I thought would say yes pretty quickly, and another 15 I thought would be possible.

Then i had to figure out the how.

I realized I already had most of the tools I needed.

This is where having a strong network comes into play. Once I had my first 10 - the rest came relatively easy from within the network,

I had 2 speakers who I reached out to cold because I needed their specialty, and had no one in my network

And I had 2 approach me once ads started running

30 Speakers. 3 Days. Entirely Free.

www.BrandHeroSummit.com

It hasn’t been easy, but it sure has been fun. Hopefully you can join us live September 8-10th.

If not, the replays can be purchased until the end of September.

Will there be another one?

Yes!

Starting to organize a regional Summit coming up soon, and I’ll likely do an encore of this summit in 6 months or so, with the goal of making this an annual event.

Key Takeaway: Build your personal brand and your network. You never know what doors it will open.

In this episode Personal Brand Photographer Aaron Hunt talks to Personal Brand Strategist Kayla Starta from Starta Strategies. Kayla shares her expertise on topics such as:

What goes into an effective Brand Design?

Identifying your Buyer Persona

How to figure out where your buyers are on social media

What platforms to be on for your business

How Kayla helps business owners get the most out of social media

Kayla shares her favorite Facebook Ad strategy for a local business.

What people miss when people are building a personal brand

The number one key to marketing

You can find Kayla here:

Her website: Starta Strategies

Instagram: @kay_michelle

LinkedIn

And you can also catch her at the FREE Brand Hero Summit, Sept 8-10, 2020.