A  popular marketing strategy is to put together a huge launch even focused around the launch date of the book. You are not a fan of the big fan of that strategy. Why not?   Walk us through the marketing techniques you used for your last book.   Tell us about your experiences with book […]

You can find the blogpost version of this episode HERE.

The post 028 – Book Rollouts Vs Book Launches With James Scott Bell appeared first on Author Media.

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