How do you expect your employees to deliver value to customers if you’re not able to do so? In this episode, I sit down with Bob Burg, co-author of the best-selling Go-Giver series and co-founder of Sales World Live, to explore what it means to be a go-giver. Get your pen and paper ready as we dive into the world of leadership and discover the vital role of giving value to others.

1. One touching insight Bob Burg shared is that, despite being deeply introverted, he is also friendly and outgoing. A reminder that introversion doesn't limit the ability to connect meaningfully with others. Providing a good customer experience lies in the art of building genuine relationships. 

2. You might assume that someone who loves to talk is naturally great at networking, but that’s not always the case. Bob found that people who dominate conversations are often skilled at talking but not necessarily at selling. In fact, it's usually those who listen more attentively who excel in business.

3. Society often tells us that being introverted is a sign of weakness, but have you ever considered that it might actually be a source of strength? Introverts naturally show deeper empathy, taking the time to truly listen to others' desires and needs. This is what sales is all about—caring about and understanding your customers' pain points.

4. As a leader, it’s crucial to invest time in truly understanding the challenges others face. What are your customers' pain points? What difficulties are your employees encountering? By listening, observing, and asking thoughtful, probing questions, you can create positive outcomes for your customers, your team, and the overall success of your business.

5. How do leaders instill a sense of value in their team members? There are two approaches: push or pull. When you push people to do something, they often resist, feeling forced. But when you lead with genuine influence and authenticity, they naturally gravitate toward your vision, drawn to the shared goals you’ve inspired within them.

Go to https://www.tammyjbond.com/podcast  to change your mindset and behaviors so you can elevate your communication and leadership! We’d love for you to join us for our next episodes by tuning in on Apple Podcast, Amazon Podcast, or Spotify and subscribe to our YouTube channel. This podcast is produced by TSE Studios.