Novel Marketing

054 – The Enclave Files #1


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For a long time Thomas has worked with and ragged on Marketing directors at publishing companies around the country. Well one of the decided to call his bluff and bring him on the team as the Marketing Director. We have negotiated special access for you our listeners to go behind the scenes in the life of a marketing director in a traditional publishing company. You will find out what works, what doesn’t work and most importantly, learn how the publishing industry really works.
What is Enclave Publishing?

* Formerly Marcher Lord Press
* Christian Fantasy and Science Fiction
* If you are 1 in a thousand there are 2.6 million people on the internet who share your passion.

Why Thomas is excited about this job:



* Strong Brand
* Focused Brand
* Passionate fans

Challenges:

* No previous marketing director.
* Limited budget
* Small
* New Name

What are you doing first?

* Clean up the website.
* Get MyBookTable fully operational.
* GoodReads Giveaways.
* Training Calls.
* Editorial Calendar.
* Email Campaign.

MyBookTable
This edition of the Novel Marketing podcast has been brought to you by My Book Table, which just passed 10,000 downloads a must have plugin for your WordPress website that will help you sell more books and make you money as an affiliate on sites like Amazon and Barnes & Noble.
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Novel MarketingBy Thomas Umstattd Jr.

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