Some people say contests are a tremendous marketing tool, some say
they’re a waste of time … we’re going to explore the pros and cons of contests … let me ask
you, Thomas …
Talking Points:
* Pros if you’re unpublished
* Feedback
* Learning how to handle negative feedback/critique
* Many editors and agents take notice if you place in a contest
* Possible inclusion in a magazine
* See how you compare to other authors in your genre
* Deadlines
Pros if you’re published:
* If it’s a prestigious award, it can gain you new readers
* It gives you more clout with editors and agents and interviewers
* Example, the RT Book Reviews inspirational book of the year
* The Christy Award
* Tax deductible biz expense—it’s a marketing tool
* Excuse for a advertising boost.
* Recognition from your peers.
* Sticker for book cover.
Cons if you’re unpublished
* Feedback
* Cost $25 $50
* Choosing the right contest
* Check out the judges as much as you can
* Who has won in the past?
* Who is sponsoring the contest? What are their credentials?
* Susan May Warren’s contest Frasier Awards
* Scam contests
* You’re not ready
* You focus on the first three chapters or first 15 pages
* Everything takes time
Cons if you’re published
* Cost $25 $50, plus the cost of books and shipping
* You don’t know why you’re entering a contest
* Awards don’t impress that many readers
* Everything takes time