So we’ve covered what to do when you reach 10 customers, and what to do when you reach 100 customers. Today we tell you what to do when you reach 1000 customers. If you haven’t heard our last two podcasts about getting customers, check out the links in the resources section below.
When you reach the 1000 mark it means your business is forming an inner and outer customer base. When you reach this point you have to start looking for opportunities to expand. Today’s episode is about how to use your customer base to expand and diversify your company.
The topics we discuss today are:
How to break your income numbers down into segments.
How to use those segments to find new customers.
The experiment process to find new opportunities.
Why research is so important when you expand.
Resources:
TSC Episode 30: How to Get Your First 10 Customers
TSC Episode 48: How to Get from 10 to 100 Customers for your Startup
A live recording of The Startup Chat will take place on March 31 in Palo Alto, CA. if you are in the area and would like to join us in-person and be part of the podcast check out the details in our Facebook group.
We invite you to join our Facebook group. It’s great to have such an incredible group of entrepreneurs out there making it happen every day. We’d love to hear from you; please feel free to join our Facebook group and share your experiences, challenges, and motivation with us and the rest of Startup Chat community.
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As always, you can hit us up on Twitter @Steli or @hnshah, #thestartupchat.
Steli Efti: Hey, everyone. This is Steli Efti.
Hiten Shah: And this is Hiten Shah.
Steli Efti: And in today’s episode of The Startup Chat, we’re going to talk about a topic that’s probably going to be relevant once you’re past the 1000 customer mark, which is how to, you know, launch a new verticals, new industries, new markets; how to diversity the markets especially if you were hyperfocused at the beginning. And, we’re going to talk about this even very specifically with my business in mind, Close.io, and how we think about these things.
Before we do so though, let us tell you about something super-special. There is going to be a life event in person about—it’s going to be a Q&A. It’s not going to be an episode like always. So we’re going to mete physically at the same building that we record The Startup Chat. We’re going to have a big room. We’re going to have pizza and drinks and you’re going to be able to come and ask questions, get to meet us, interact and be part of the live recording of The Startup Chat.
The dates are going to be the March 31st so it’s this month. It’s from 6:00 to 9:00 PM in Palo Alto, that’s in the bay area so if you’re in the area or if you’re willing to fly here, you can show up, but there’s limited seats. So what we want you to do is to go to thestartupchat.com/fb for Facebook. Join the Facebook group if you’re not already on it and the top for there is a link to RSVP. You want to pause everything you do right now and do that immediately. If you’re in the bay area, if you have time on March 31st at 6:00 to 9:00 PM and you want to come down to Palo Alto, be in Palo Alto to meet us, join us and be part of the recording, you want to RSVP ASAP because we have limited seats.
It’s free and it’s exclusive for The Startup Chat community. So people,