Under the leadership of CEO Lisa Ingram, White Castle has entered into an era of significant product innovation and it is thriving. In order to keep its vast, devoted customer base happy by preserving what it loves about White Castle and yet stay relevant for future generations, Lisa has leaned on her best source of new ideas: her employees and her customers. In this Tugboat Institute® podcast, Lisa shares how her profoundly People First orientation has allowed her to achieve the impressive feat of balancing a love for the past with a willingness to step into the future. Watch and be inspired by the rich and impressive history of this 100 year old Evergreen® company.