Sales Strategy & Enablement by Revenue.io

1026: Twisted Business, with Jay Jay French and Steve Farber


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Jay Jay French is co-author of a book titled Twisted Business. However, if you're a Rock and Roll fan then you might more readily recognize Jay Jay as the founder and lead guitarist of the iconic rock band Twisted Sister. Jay Jay joins me today with his co-author, best-selling business author Steve Farber. We have an entertaining conversation about the business lessons that Jay Jay learned during a career that was alternately dotted with amazing success, crushing disappointment, resilience and even more success.


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