Let's dive into a practical LinkedIn strategy to attract the right people through your posts:
Step 1: Be anti-cringe. Posting platitudes is an easy way to get ignored or not taken seriously. That's not only NOT helpful, but as humans, we have an uncanny ability to smell when people are not being genuine. Instead, post about what you're learning. 
Step 2: Don't be boring... at first. You wrote an interesting post but nobody read it. Here you thought you'd be judged by the masses and yet, you barely see any interaction. You must make your first sentence interesting.
Step 3: Know who you're posting for. Take the emotion out of it. If you're on the job hunt, you're not fishing for likes so don't focus on that metric.
Step 4: Don't freestyle it. I write pretty much all my posts for the week on Sunday. This way I'm not scrambling to channel my creativity before I start my work day or my kids start yelling at me to make them pancakes. My best advice is not to overthink it. 

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