Most leaders struggle to keep top talent. Why? Because when employees don’t feel engaged or fulfilled, they often start looking for better opportunities elsewhere.

And while competitive pay matters, it’s not the only reason people stick around. What if the real key to retention was helping your team achieve their personal dreams?

In this episode, I’m talking with Dane Espegard, a leadership expert, Cutco-Vector entrepreneur, and the author of The Dream Machine. Dane has built one of Cutco’s most successful sales teams—not by micromanaging or driving harder, but by creating a company culture that makes people want to stay.

Dane’s Dream System flips traditional leadership on its head. Instead of just setting company goals, he helps his team identify and achieve their personal dreams, leading to higher engagement, loyalty, and performance. The results? A thriving team that’s deeply invested in the company’s success, because they know the company is committed to theirs.

3 of the biggest insights from Dane Espegard …

#1.) Stop Postponing Life & Start Retiring Now

Why “someday” is the biggest retirement risk and how small, intentional lifestyle shifts can create freedom long before the traditional retirement age—for both you AND your clients.

#2.) The Dream Tracking System That Motivates & Inspires Teams

A simple yet powerful framework for helping your team achieve personal dreams—while boosting engagement and performance at work.

#3.) How to Build a Workplace Culture That Spouses Brag About

Dane uncovers the secret to creating a company culture so strong that employees talk about it at home, increasing retention and deepening loyalty.

SHOW NOTES

https://bradleyjohnson.com/110

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DISCLOSURE 

DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations.

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