Thinking in English

116. Facebook’s Rebranding Explained!: Why Do Major Companies Change Their Names? (English Vocabulary Lesson)


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Facebook has changed its name to Meta. Why have they done this? And why do some major companies choose to rebrand after years of already being successful? Let’s talk about that on today’s episode of Thinking in English!


TRANSCRIPT -- https://thinkinginenglish.blog/2021/11/12/116-facebooks-rebranding-explained-why-do-major-companies-change-their-names-english-vocabulary-lesson/


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Vocabulary List

To launch (v) - to begin something such as a plan or introduce something new such as a product

The airline will launch its new transatlantic service next month

Corporate (adj) - relating to a business, especially a large business

Once he started at the company, he moved rapidly up the corporate ladder

To rebrand (v) - to change the way that an organization, company, or product is seen by the public

We’ll show you how to rebrand your organisation in ten steps

To confine (v) - to limit an activity, person, or prblem in some way

Please confine your use of the phone to business calls only

Immersive (adj) - seeming to surround the audience, player, etc, so that they feel completely involved in something

They staged an immersive theatrical experience

To merge (v) - to combine or joining together, or to cause things to do this

They decided to merge the two companies into one

To distance (v) - if you distance yourself from something, you try to become less involved or connected with it

The president distanced himself from the extremists in the political party

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Thinking in EnglishBy Thomas Wilkinson

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