The B2B Playbook

#117: The Best Content Framework to Influence Your Buyers for Demand Gen Marketers


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Are you ready to transform your B2B demand gen marketing strategies? Dive into this episode of The B2B Playbook, where we unravel the most effective content framework for demand generation marketers.

Understand the intricacies of influencing buying journeys and discover how to utilize these insights to make a significant impact in your B2B space. From exploring the five stages of awareness to implementing practical, actionable strategies, this episode is a goldmine for anyone looking to elevate their B2B marketing game.

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00:00 - Introduction to B2B Playbook

03:50 - Understanding Demand Generation

10:00 - Uncovering the Five Stages of Awareness

15:30 - Addressing the Unaware Stage

21:10 - Tackling the Problem Aware Stage

27:40 - Exploring Solution Aware Content

34:00 - Delving into Product Aware Content

40:50 - Most Aware Stage: The Final Push

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👥 Are you a B2B marketer in a small team??

💰 Need to bring in more revenue for your company (so sales and your boss love you??)


Get the:

🔹 strategy

🔹 templates

🔹 tools


So you have everything you need to drive more revenue for your brand.


See why other B2B marketers like you love The B2B Incubator


Check out: https://theb2bincubator.com/


S05 E117 - The B2B Playbook

#b2b #b2bmarketing #digitalmarketing

#b2bsaas #contentstrategy

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The B2B PlaybookBy Kevin Chen & George Coudounaris

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