I’ve built a free resource for you: 10 posts your business needs to have more people walk through your door, get it not via my website www.hayleyosborne.com. In this episode of The Hayley Osborne Show I'm sharing how understanding your brands archetypes is a great way to attract more clients into your world. I explain what archetypes are, and how they’re based on human experiences, our emotions and helping your business communicate its values, mission, and personality in a way that will help you to resonate deeply with your target audience. The concept of brand archetypes was popularised by famous psychologist Carl Jung’s theory of archetypes, it goes way back which is why I love it so much. This concept identifies patterns and symbols that recur in stories, myths, and cultures. This is an excellent foundational marketing episode you cannot miss. I’D LOVE US TO CONNECT: • I have a new free resource where you can learn the "10 posts your business needs to have more people walk through your door" at www.hayleyosborne.com • Instagram: @hayleykosborne  • Facebook: /hayleyosborne  • Website: hayleyosborne.com