Behavior Gap Radio

1226 | Strava for Money


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What if there were a Strava for money? In this episode of Behavior Gap Radio, Carl explores how the natural human instinct to compare—often seen as a negative—could actually be harnessed to help us make better financial decisions. Inspired by how Strava tracks and motivates progress in outdoor sports, Carl wonders: Could a similar tool provide useful context for spending and financial alignment? He dives into the idea of measuring not just income and expenses but whether our money choices align with what truly matters.

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Behavior Gap RadioBy Carl Richards

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